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Full-Text Articles in Business
Consumer Perceptions Of The Internet As A Product And Service Infomation Source, Kevin Nguy
Consumer Perceptions Of The Internet As A Product And Service Infomation Source, Kevin Nguy
Theses : Honours
The Internet is fast becoming an important product and service information source. Consumers are using the medium for gathering information on products and services. The Internet has unique characteristics, which makes it a powerful medium for communication. However, what is the perception of the product and service information on the Internet? This study aims to contribute to an understanding of consumers' perception of product and service information on the Internet. The research is exploratory in nature. Consumers' perceptions towards the Internet as a product and service information source were measured along a construct relating to perceptions towards the Internet information. …
A Study Of Australian Managers' Perceptions Of The Internet, Roman Vargha
A Study Of Australian Managers' Perceptions Of The Internet, Roman Vargha
Theses : Honours
Despite its young age the Internet has grown to become a significant new medium for businesses and their customers. The existing literature suggests that some businesses are not going on-line whilst others are: embracing the new technology, but as yet little research has been conducted as to the reasons for this difference in take-up rate. Even less research has been conducted from an Australian perspective, with most research originating in the United States. This preliminary study explored the differing perceptions of eight Perth-based managers of businesses that are on-line compared to those that are not on-line. Of particular interest was …
Doctrinal And Applied Tqm In Relation To Dominant Models Of Organisation: A Comparative Study, Brad J. Moore
Doctrinal And Applied Tqm In Relation To Dominant Models Of Organisation: A Comparative Study, Brad J. Moore
Theses : Honours
Total Quality Management (TQM) is examined in five organisations in light of the assumption that its implementation is an ongoing negotiated order rather than an objective reality as often accepted by the literature. Guided by a theoretical framework identified by Spencer (1994) and a qualitative methodology suggested by Miles and Huberman (1994), the perceptions of a cross section of organisational members in five organisations are used to establish the nature of applied TQM in terms of mechanistic and organismic 'mental models' of organisation and the degree to which applied TQM varies from the basic doctrine. It is argued that both …
Organisational Culture Receptiveness To Excellent Communication, Katherine Jane O'Donoghue
Organisational Culture Receptiveness To Excellent Communication, Katherine Jane O'Donoghue
Theses : Honours
A major finding of the Grunig Excellence Study was that various dimensions of organisational culture play an important role in determining an organisations ability to practice excellent communication. This research has tested the dimensions of organisational culture as found in the Excellence Study in a new setting -the West Australian government through the Education Department of Western Australia. This will begin to determine their existence and relevance of the original findings outside the original study setting. The study has a sample size of 450 employees of the Department Level 8 and below and 9 employees Level 9 and above in …
A Qualitative Investigation Into The Use Of The Internet In The Information Search Phase Of The Buying Decision Process, Kiaran Geen
Theses : Honours
There have been a significant number of reports suggesting that the Internet will radically change accepted business and customer relationships. The literature to date has focused on the phenomenon of the Internet as well as more specific aspects such as its interactivity, how to market a Web site and security issues. There appears to be very little research on how consumer behaviour theories relate to the Internet. This study explored the extent to which the Internet is in the information search phase of the buying decision process, amongst Internet literate consumers. A qualitative investigation using virtual focus groups was conducted. …
Analysis Of An Ecotourist Based Management Strategy: Crystal Cave, Yanchep National Park, Western Australia, Charles Priddle
Analysis Of An Ecotourist Based Management Strategy: Crystal Cave, Yanchep National Park, Western Australia, Charles Priddle
Theses : Honours
Ecotourism has quickly become one of the most influential and prominent terms used within the tourism industry today. With its many obscure definitions ecotourism has also been used to support a great number of unsustainable tourist developments. This study examined whether ecotourism had the ability to ensure ecological and financial sustainability through increased public exposure and appreciation to an ecologically sensitive area. One place in which this notion is being put to the test is in Crystal Cave, a popular tourist destination inside Yanchep National Park, 50 kilometres north of Perth. This cave is named after the beautiful reflections off …