Business Commons^™

A Research Proposal: Does The Glass Ceiling Show Signs Of Breaking In The 21st Century?, Sally A. Wilson

MBA Student Scholarship

Unfortunately, today women are still trying to prove themselves equal to men. Women are often over looked in many industries just due to the fact of being a woman. There are many negative assumptions regarding women. Some examples are: women cannot do a job meant for a man, women cannot work late hours due to children, women are too soft and don’t represent a strong leader in a top level position. It’s hard to even think that in the 21st century the glass ceiling is continuing to block women from entering and advancing in managerial and supervisory roles. Women have …

Does Social Media Affect Consumer Decision-Making?, Patarawadee Sema

MBA Student Scholarship

Does social media affect consumer decision-making? Social media becomes an important communication tool that people use to connect to other people or organization. People use social media to share their experiences, reviews, information, advice, warnings, tips and/or any kind of issues that are interesting to their “connection” or friends. That information is a helpful source, which may influence consumer’s decision-making. Most of studies showed that people use information on social media as the guideline for their future purchase or planning their future trip. Also, social media is used as an advertising for the marketer. Marketers take this advantage and create …

Brown-Forman Corporation And The Distilleries Industry, Keely J. Higbie

MBA Student Scholarship

This study showed that Brown-Forman Corporation’s (Brown-Forman) has a winning business strategy. It passes the three major tests, which are the Fit Test, Competitive Advantage Test, and Performance Test. The company’s strategy effectively addresses the company’s situation both internally and externally. The strategy takes advantage of most of the industry’s trends, mitigates the negative impacts of the industry’s driving forces, and ensures that the company meets the industry’s key success factors. It helps the company achieve sustainable competitive advantages by fully utilizing its biggest resources and capabilities.

The strategy has also directly contributed to the company’s financial success and market …

Factors Influencing Students’ Selection Of A Bank, Wei Tai, Jiage Zhu

MBA Student Scholarship

The paper aims to determine what factors influence students’ choice of bank. Exploratory sample data (N= 100) was taken from students at John & Wales University, Brown University, and the University of Rhode Island (All Southern New England). The instrument was comprised of fourteen questions, ten being derived from the related literature: service provision, the proximity of ATM, branch location, card design, students benefit, service charge, financial products, recommendation, security, and online service. A total of 100 questionnaires were distributed using convenience sampling; 94 were returned, and among them 89 were deemed valid, yielding a response rate of 89%. This …

The Rise And Fall Of Bread In America, Amanda Benson

Academic Symposium of Undergraduate Scholarship

Over the last century bread has gone through cycles of acceptance and popularity in the United States. The pressure exerted on the American bread market by manufacturers’ advertising campaigns and various dietary trends has caused it to go through periods of acceptance and rejection. Before the industrialization of bread making, consumers held few negative views on bread and perceived it primarily as a form of sustenance. After its industrialization, the battle between the manufacturers and the neighborhood bakeries over consumers began. With manufacturers, such as Wonder Bread, trying to maximize profits and dominate the market, corporate leaders aimed to discourage …

Assessing The Financial Literacy Of Domestic And International College Students, Jane Boyland, Rex Warren

MBA Student Scholarship

Improving student financial literacy has become a major goal of colleges and universities within the United States in recent years. Many schools are now instituting programs to increase student financial literacy in order to improve their students’ later quality of life and decrease student loan default rates. The purpose of this study is to assess the current financial literacy of undergraduate students at a southern New England university in order to provide insights on how such a program could be customized to the unique needs of its student body. The Jump$tart Survey was administered to 92 junior and senior students …

Factors Affecting Students’ Decision Of Hotel Selection, Mingyang Liu, Ritong He

MBA Student Scholarship

The goal of this research is to identify the factors affecting students’ hotel choices, to examine the impact of hotel servers when a potential guest selects a hotel, and to determine how hotel servers influence a student’s preference. The target populations for this study were Johnson & Wales University students who had stayed in U.S. hotels. A print-out questionnaire survey was distributed, descriptive statistics, and z-tests were used to address the research hypothesis. The results of the study indicated a significant positive relationship between hotel services and students’ decisions on their hotel selection. Location of the hotel, online information, and …

The Value Of Foreign Languages In Business Communication, Racquel Moreau

MBA Student Scholarship

There are several factors that a company considers when deciding to operate in an international territory or with a foreign company. Factors such as language and culture greatly affect the success of business. Being able to effectively communicate ideas and strategies can be challenging in a new business environment. Determining the importance of language by a company is crucial to its success. Studying another language helps to understand the culture of the studied language which will assist in a corporation’s decision making process. English is a popular language in conducting business; however, communicating in other languages is gaining popularity. The …

Trinity Restoration Inc.: Southside Cultural Center Economic Impact Study, Joel Cooper, Alexi Schwartzkopff, Victoria Moradsky, Billy Keeley, Mohannad Aldaham, Arnold Robinson

Business

Economic development has shifted from location-oriented business models towards a more all-encompassing model that recognizes the advancement of human capital or intellectual property as continuously increasing in value. This microcosmic characteristic of development extends to aid in the growth of society as a whole. The Arts and Culture attract a demographic of inspired and motivated people to the area. It results in the development of the society surrounding art venues. The general population will always seek out entertainment, by installing a venue of artistic expression in South Providence that will motivate the community and propel development. This phenomena has been …

Broad Street Business Inventory, Michelle Abramowitz, Kelsie Foley, Jackie Melendez, Arnold Robinson

Business

Over previous year, SWAP had compiled an impressive inventory of existing businesses on Broad Street. In addition, partner organizations such as the City and Community Works had other sets of information. The first step in an update was to have a team of RWU students update and expand the inventory. As they did this, they also undertake community research, identification of key issues on the street under the direction of SWAP’s professional staff. This more complete inventory can be the basis to identify key segments of the business community (restaurants, communication, clubs, retail, auto repair, etc.).

The Rise And Fall Of Bread In America, Amanda Benson

Honors Theses - Providence Campus

Over the last century bread has gone through cycles of acceptance and popularity in the United States. The pressure exerted on the American bread market by manufacturers’ advertising campaigns and various dietary trends has caused it to go through periods of acceptance and rejection. Before the industrialization of bread making, consumers held few negative views on bread and perceived it primarily as a form of sustenance. After its industrialization, the battle between the manufacturers and the neighborhood bakeries over consumers began. With manufacturers, such as Wonder Bread, trying to maximize profits and dominate the market, corporate leaders aimed to discourage …

Hollywood Turf Club, The Track Of The Lakes And Flowers, Harry Curland Catering, The Hollywood Turf Club

The Raymond Earl Oetgen Menu Collection

No abstract provided.

Brunswick Cafe, Coeur D'Alene, Idaho, Brunswick Cafe

The Raymond Earl Oetgen Menu Collection

No abstract provided.

El Adobe De Capistrano, San Juan Capistrano, California, El Adobe De Capistrano

The Raymond Earl Oetgen Menu Collection

No abstract provided.

San Clemente Inn, Breakfast Menu, San Clemente Inn

The Raymond Earl Oetgen Menu Collection

No abstract provided.

El Adobe De Capistrano, San Juan Capistrano, California, El Adobe De Capistrano

The Raymond Earl Oetgen Menu Collection

No abstract provided.

The Harbor Light, Oceanside Yacht Harbor, Oceanside, California, The Harbor Light

The Raymond Earl Oetgen Menu Collection

No abstract provided.

Ivar's Acres Of Clams, Pier 54, Seattle, Washington, Ivar's Acres Of Clams

The Raymond Earl Oetgen Menu Collection

No abstract provided.

San Clemente Inn, San Clemente, California, Four Souvenier Versions Of Original Dinner Menu, San Clemente Inn

The Raymond Earl Oetgen Menu Collection

No abstract provided.

San Clemente Inn, Original Dinner Menu, San Clemente Inn

The Raymond Earl Oetgen Menu Collection

No abstract provided.

Red Onion, Rolling Hills Estates, California, Host International

The Raymond Earl Oetgen Menu Collection

No abstract provided.