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Journal

Marketing

1987

Social and Behavioral Sciences

Articles 1 - 1 of 1

Full-Text Articles in Business

The Specialist: Coming Soon To Your Local Hotel, Stan Bromley Jan 1987

The Specialist: Coming Soon To Your Local Hotel, Stan Bromley

Hospitality Review

In an article entitled - The Specialist: Coming Soon To Your Local Hotel - by Stan Bromley, Regional Vice President and General Manager, Four Seasons Clift Hotel, San Francisco, the author’s introduction states: “An experienced hotelier discusses the importance of the delivery of a high “quality-to-value” ratio consistently to guests, particularly as the hotel market becomes specialized and a distinction is drawn between a “property” and a “hotel.”

The author’s primary intention is to make you, the reader, aware of changes in the hospitality/hotel marketplace. From the embryo to the contemporary, the hotel market has consistently evolved; this includes but …