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Full-Text Articles in Business
Perceptions Of Fully Asynchronous Web-Based Courses: Marketing Implications, Srivatsa Seshadri, Greg Broekemier, Joshua Tolin
Perceptions Of Fully Asynchronous Web-Based Courses: Marketing Implications, Srivatsa Seshadri, Greg Broekemier, Joshua Tolin
Mountain Plains Journal of Business and Technology
While there is a considerable body of literature addressing fully asynchronous online web-based teaching in institutions of higher education, none have delved into perceptions and expectations of online classes among those who have never experienced them first hand, either as students or as full-time faculty. As online courses have become ubiquitous, it has become imperative that academic institutions understand what faculty and students think about them. This study attempts to address this gap in extant literature. The similarities and differences in the perceptions about asynchronous online courses (1) among students and (2) between students and full-time faculty are addressed. Marketing …
Student Perceptions And Performance: The Use Of An Online Textbook With An Integrated Web-Based Homework Management Product, Mary Kassis, David Boldt, Salvador Lopez
Student Perceptions And Performance: The Use Of An Online Textbook With An Integrated Web-Based Homework Management Product, Mary Kassis, David Boldt, Salvador Lopez
Mountain Plains Journal of Business and Technology
This paper presents results of a survey of student perceptions of the use of an online text combined with a homework management product (Aplia). A majority of the students taking the undergraduate economics courses in our sample (58%) disliked using the online textbook combined with the Aplia product. On the other hand, an even greater percentage of students (64%) felt that the utilization of the online textbook combined with Aplia assignments did require that they spend more time studying economics. Using a basic regression model, we then tested to determine if the use of an online textbook combined with Aplia …
Using And Enhancing Online Lecture Materials, Kevin R. Parker
Using And Enhancing Online Lecture Materials, Kevin R. Parker
Mountain Plains Journal of Business and Technology
Online lecture materials are in wide use, but their level of detail as well as level of sophistication varies greatly. Incorporating some sophisticated yet easy-to-use web features into online lecture materials makes them both more useful and more engaging. The author explains how to apply pop-ups, image swapping, and bookmarks to enliven online materials, and discusses special applications for password protection and date-triggered links.