Business Commons^™

Influence Or Deterrence: A Critical Analysis Of The History And Current State Of Music Videos In The Us, Shannon Blow

Undergraduate Research Conference

This paper critically examines the medium of music videos and its influences in society through examples and through a variety of critical theoretical concepts.

Consumer Perceived Risk Of Smartphones, Michael York

Undergraduate Research Conference

The smartphone market continues to grow, along with its functionality. With the ever more reliance on the smartphone the vulnerability of it is becoming a concern. The possibility of viruses and having private information stolen is becoming a very likely scenario in the future.

This study will look at the consumers concern of having private information stolen or getting a smartphone virus.

Improving Closing Task Completion In A Nation-Wide Drugstore Chain, Vivian Kempt

Undergraduate Research Conference

Performance feedback has been used to successfully modify behaviors in an assortment of workplace settings. Adding behavioral consequences and/or goal settings to feedback improves the overall behavioral effects and consistencies. When goal settings and feedback are combined, they have been proven to affect performance positively by increasing the information and motivation needed to execute work tasks in their entirety. The current study examined the effects of goal setting and graphic feedback on closing task completion in a nationwide drugstore chain.

The K.E.E.P. Program, Candace Clanahan, Jason Crager, Michael York

Undergraduate Research Conference

K.E.E.P. is a program developed to aid in employee retention. Employees are a company’s most important asset; retaining that top talent results in cost avoidances.

The program that Biss Enterprises has developed is a tried and proven method. This includes management training, enhanced communication tools, employee perspective surveys, and metrics that measure a company’s progress against a diversity maturity model.

Examining The Student Investment Roundtable's Funds, David Hernandez, Uriel Luna

Undergraduate Research Conference

To what extent are the factors of the Fama-French-Factor Asset Pricing Model related to rates of returns of the Stephen F. Austin State University Student Investment Roundtable Fund?

The Fama-French Model is believed to be a major improvement over the ever-popular Capital Asset Pricing Model, CAPM. The Capital Asset Pricing Model uses a single factor beta to compare the excess returns of a portfolio with the excess returns of the market as a whole, but is said to oversimplify the complex market. On the other hand, the Fama-French Model three-factor adds additional factors to the original CAPM equation. The Fama-French …