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Conference

Stephen F. Austin State University

Hospitality Administration and Management

2016

Articles 1 - 2 of 2

Full-Text Articles in Business

The Economic Impact Of The 2015 Big Nac Music Festival, Brandon Wade Chaddick Jan 2016

The Economic Impact Of The 2015 Big Nac Music Festival, Brandon Wade Chaddick

School of Human Sciences Research Showcase

Infrastructure is what drives small towns in the United States. Defined as “the basic, underlying framework of a system or organization” (The Free Dictionary, 2015), the infrastructure of a small town encapsulates the various roads, businesses, schools, and factories involved with providing the town with economic stability. Unfortunately, in the years following the United States’ economic downturn, this stability has been severely altered. Thus, in an effort to maintain their economies, many small towns are learning to adapt and innovate to protect and nurture their resources. Such innovations include fairs, meetings, conventions, and, the focus of this study, events.


The Crucial Impacts Of College Campus Visits, Jennifer Moore Jan 2016

The Crucial Impacts Of College Campus Visits, Jennifer Moore

School of Human Sciences Research Showcase

When a prospective student begins visiting college campuses to start narrowing down their future plans, it can be quite a challenge for schools to make the biggest impact. People are constantly researching what stands out and has the biggest influence on enrollment. The purpose of this study was to determine which of the campus visit options had the biggest influence on the students’ decision to attend SFASU. The 3 options were Showcase Saturday, Regular Campus tours or both. Majority attended Showcase Saturday followed by regular campus tours and the rest attended both.