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Full-Text Articles in Business
The Relationship Between Terrorism, Oil Prices, And Airline Profitability, Ubirathan Miranda
The Relationship Between Terrorism, Oil Prices, And Airline Profitability, Ubirathan Miranda
Walden Dissertations and Doctoral Studies
Given the financial challenges faced by the airline industry, understanding of the combined effect of terrorism and the price of petroleum on airline profitability is imperative. The purpose of this correlational study was to determine if a combination of terrorism and the price of petroleum significantly predicted airline profitability, and which variable was the most significant. This study collected samples of financial records from major American commercial passenger and cargo airlines on costs of fuel (n = 84) and airline profitability (n = 84). The terrorism data (n = 84) were comprised of terrorist attacks on petroleum infrastructure in oil-producing …
Small Business Strategies For Company Profitability And Sustainability, Denise Leigh Gandy
Small Business Strategies For Company Profitability And Sustainability, Denise Leigh Gandy
Walden Dissertations and Doctoral Studies
Small businesses are critical to the health of the United States economy as they account for approximately 50% of all jobs and 99% of all firms. The purpose for this descriptive multiunit case study was to explore what strategies small business owners used to achieve profitability by the end of the first 5 years of opening their business. The sample comprised 4 small business owners who have been profitable by Year 5 of being in business in Denver, Colorado. The conceptual framework for this study was built upon the general systems theory. The data were collected through semistructured interviews and …
Marketing Strategies For Profitability In Small Independent Restaurants, Wanda Y. Jenkins
Marketing Strategies For Profitability In Small Independent Restaurants, Wanda Y. Jenkins
Walden Dissertations and Doctoral Studies
The restaurant industry is the second largest employer in the United States; however, only 33% of restaurants are successful during the first 3 years of operation. The purpose of this exploratory multiple case study was to determine what marketing strategies small independent restaurant owners need for profitability. Aaker's brand equity model was the conceptual framework used to ground this study. Using a purposeful criterion sampling technique and semistructured interviews, 12 individuals (2 managers and 2 employees from 3 restaurants in Philadelphia) participated in the study. Data collected from interviews and archival business records were analyzed to generate themes, also allowing …
Profitability And The Financial Strategies Of Women-Owned Small Businesses, Kellie J. Emrich
Profitability And The Financial Strategies Of Women-Owned Small Businesses, Kellie J. Emrich
Walden Dissertations and Doctoral Studies
The fastest growing segment of business development in the United States comes from small business start-ups, with 42% of these businesses being women owned. Women-owned businesses are annually 25% less profitable when compared to the average small business in the United States. Based on the theory of planned behavior, the purpose of this single exploratory case study was to investigate how women small business owners and their employees use financial strategies to increase the profitability of their businesses. Data came from semistructured interviews with 1 woman business owner and 5 business consultants who work for the women-owned small business. The …