Business Commons^™

A Competency Model For Catering And Event Professionals Using A Modified Delphi Technique, Donnell G. Bayot

UNLV Theses, Dissertations, Professional Papers, and Capstones

As the market for face-to-face meetings and events has grown to one of the largest private sector industries, so has the market for catering, which is the largest budget line item for a meeting or event. Clients have become more demanding and at the same time more price-conscious. This has caused catering professionals and meeting and event planners' job responsibilities to change. Caterers and planners now have more crossover responsibilities and over more varied functional areas than ever before. In response, the National Association for Catering and Events (NACE), as the oldest and largest catering association in the world, formally …

International City/County Management Association 1999 Revenue Estimation Survey Revisited, Benjamin Bond

UNLV Theses, Dissertations, Professional Papers, and Capstones

In 1899 the National Municipal League declared that it was the duty of the Mayor to submit to the Council the annual budget of current expenses of the city, for almost as long, the budgeting process has been researched (Hou, 2006). Researching budgets is important and needed but comparatively little attention has been paid to revenue forecasts or to those responsible for the generation of revenue forecasts. Professional public administrators responsible for generating revenue forecasts have largely been overlooked in research. Judging by the lack of scholarly material available in academic journals, it appears the political process in which budget …

Understanding Brand Authenticity In Specialized Communities: An Interpretive Qualitative Study Of The Brit Iron Rebels Las Vegas Clan, Sullivan Charles

UNLV Theses, Dissertations, Professional Papers, and Capstones

Postmodern society is marked by a condition where traditional identity markers have degenerated in value. Without the spatial or temporal connection provided by traditional identity markers, individuals look to brands perceived to be authentic to aide in identity construction. Paradoxically, individualized identities need the interpretive support of other likeminded individuals in specialized communities to give legitimacy to constructed identities. These specialized communities often focus around a lifestyle or a brand. This research employed interpretive qualitative methodology to understand authenticity. Semistructured depth interviews were conducted with members of the Brit Iron Rebels Las Vegas Clan to understand the authenticity of Triumph …

Empirical Studies On Interest Rate Derivatives, Xudong Sun

UNLV Theses, Dissertations, Professional Papers, and Capstones

Interest rate models are the building blocks of financial market and the interest rate derivatives market is the largest derivatives market in the world. In this dissertation, we shall focus on numerical pricing of interest rate derivatives, estimating model parameters by Kalman filter, and studying various models empirically. We shall propose a front-fixing finite element method to price the American put option under the quadratic term structure framework and compare it with a trinomial tree method and common finite element method. Numerical test results show the superiority of our front-fixing finite element method in the aspects of computing the option …

A Model For Meeting And Event Venues To Implement Green Practices, Justine Clewer

UNLV Theses, Dissertations, Professional Papers, and Capstones

In 2007 green meetings were ranked as the third most anticipated trend by Event Solutions magazine’s survey of 1,350 event professionals, however by 2011 it was an emerging trend (Goldblatt, 2012). Today, meeting and event planners are increasingly including clauses in their contracts with venues pertaining to green practices, and are willing to look elsewhere if a venue does not agree to partake in the green initiatives. For venues the failure to “go green” can mean a substantial loss of revenue. Nonetheless, many businesses are hesitant to engage in green (sustainable) practices, because they are not properly educated on the …

A Study Of Airbnb As A Potential Competitor Of The Hotel Industry, Quynh Nguyen

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of the study is to examine Airbnb as a possible competitor of the hotel industry using Peteraf and Bergen’s broad-based competitor identification tool. Unlike existing empirical research on the subject, the study takes a qualitative approach to answer the research question. The results of the study assist hotel operators in determining the competitiveness of Airbnb and the need for a business response to the service.

A Study On Employee Turnover In Shanghai’S Fine Dining Restaurants, Yang Liu

UNLV Theses, Dissertations, Professional Papers, and Capstones

No abstract provided.

The Influence Of National Culture On Tipping Behavior, Zina Abraham

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this professional paper is to explore the various factors that contribute to cultural differences in tipping behavior. This meta-analysis of the current research can be applied to understand the tipping habits of international tourists in Las Vegas, a relatively unexplored topic.

Factors Influencing The Perceived Impacts Of Medical Tourism Development On Quality Of Life, Courtney Suess

UNLV Theses, Dissertations, Professional Papers, and Capstones

A structural model is proposed and empirically examined that investigates factors influencing how residents perceive medical tourism's impact on quality of life domains and behavioral responses. A model based on social exchange is adapted as the basis of theory that medical tourism in a destination will affect community conditions and living experiences, which in turn influence residents' support for its development and tax paying behavioral intentions. Analyzed factors influencing how residents perceive medical tourism's affect on community conditions and living experiences underlying quality of life include overall community satisfaction, satisfaction with healthcare, attitudes towards medical tourism and economic performance.

Chinese Outbound Tourists Food Consumption In The U.S.: An Extension Of The Theory Of Planned Behavior, Kaiyang Wu

UNLV Theses, Dissertations, Professional Papers, and Capstones

Although Chinese outbound tourists made enormous economic contribution to the U.S. restaurant industry, they seem to have the tendency to consume Chinese cuisine solely during their international trips. This study applies structural equation modeling (SEM) to evaluate different behavioral beliefs' impact on the intentions of Chinese outbound tourist unfamiliar ethnic food consumption in the U.S. Additionally, this research combines the Theory of Planned Behavior (TPB) and food neophobia, a food-related personality trait to better explain Chinese outbound tourists' food rejection behavior in the U.S.

Results of this study showed safety concern, acceptance of table manners, perceived communication gap and food …

An Importance-Performance Analysis Of Multigenerational Preferences In Guestroom Technology, Sidian Lan

UNLV Theses, Dissertations, Professional Papers, and Capstones

This study focuses on generational preferences in terms of guestroom technology. The hospitality technology industry has indicated guestroom technology as their highest priority in terms of hospitality technology investment. Previous studies have investigated in-room technology amenities and ranked them in order of importance and performance. However, it is uncertain which guestroom specific technologies should they invest in when it comes to different generations. Each generation is fundamentally different from the others because each generation was born in different eras with different societal changes. These generations have different values, ideas, needs, and communication skills. Hoteliers are investing time and money into …

Foundation For An Independent Tomorrow: Treatment Effects Of The Stages Of Employment Job Readiness Program On Program Completion And Employment Outcomes For Ex-Offenders, Michael Hammer, Stephanie Pocchia, Stacy Howell

UNLV Theses, Dissertations, Professional Papers, and Capstones

Foundation for an Independent Tomorrow (FIT) is a local not for profit organization that seeks to assist residents of Southern Nevada by providing workforce development services (e.g., interviewing skills, job searching techniques, resume assistance) to increase a program participant’s opportunities to obtain and maintain employment. FIT is currently being federally funded through the Department of Labor’s Workforce Investment Act (WIA) grant, with a specific goal of serving the re-entry, or ex-offender, population. This population presents with a very unique set of barriers to obtaining employment, and in order to combat these barriers, FIT created the Stages of Employment job readiness …

Integrated Casino Resort Plan In Korea: The Perception Of Korean Government Representatives, Donghwa Lee

UNLV Theses, Dissertations, Professional Papers, and Capstones

The Asian casino market has been rapidly expanding in recent years as evidenced by the success of recently built integrated resorts (IR) in Macau. In light of the successes in Macau, the Korean government has decided to allow an IR to be built near the Incheon International Airport in Korea. The airport, with its great number of transient passengers, provides ample potential customers for the proposed IR. Combining the two factors of Asian casino market growth, and the high number of potential customers, the Incheon IR has a great chance for success.

The Korean government entertained bids from two different …

Attitudes And Perceptions Toward Sex Tourism In Las Vegas, Carolyn Willis

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this study is to explore attitudes and perceptions as they relate to the consensual and non-consensual aspect of sex and tourism. This practice of engaging in sexual activities, aligned with the tourism industry, is referred to as `sex tourism', `romance tourism', or `prostitution tourism'. This has evolved into a global phenomenon where sex has become a commodity in many tourist destinations. Previous research available from Asia, Europe, the Caribbean, and Central America will be used to demonstrate similar patterns in transnational motivations and practices by looking at concepts, perceptions, legality, and potential exploitation as it relates to …

The Role Of Self-Concept In Consumer Behavior, Marisa Toth

UNLV Theses, Dissertations, Professional Papers, and Capstones

Understanding the influences underlying consumption has become an increasingly important goal for marketers. This study examined the role of self-concept in consumer behavior, specifically product evaluation. The influences of various dimensions of the self-concept are examined in regard to four product dimensions: public luxury, public necessity, private luxury, and private necessity. Differences due to variations in individual levels of self-monitoring are also measured. Overall, results showed that the more conspicuous a product is (higher on luxury/public dimensions) the greater the relationship between evaluation and ideal self-images (ideal self and ideal social self) for both high and low self-monitors.

The Impact Of Managerial Styles And Job Satisfaction On Employee Turnover In The Hospitality Industry, Amanda Ayres

UNLV Theses, Dissertations, Professional Papers, and Capstones

The hospitality industry in Las Vegas is a business that relies heavily on the competences of their employees. Unique to this industry, is the delivery of experiences rather than actual products or tangible goods. Due to the nature of this business, management styles, employee retention and standards of the employees are of the utmost importance to employers (Faldetta, Fasone and Provenzano, 2013). In summary, the stability among employees becomes an essential characteristic of the positive functionality of a hospitality organization. The irony in this is that high, employee turnover rates are common to these corporations. Employee turnover is a component …

Accessibility Of Tourism Websites: Attitudes And Behaviors, Filza Armadita

UNLV Theses, Dissertations, Professional Papers, and Capstones

While developed countries continue to shape an industry that has somehow become an integral part of the society, it only seems fair that the industry should provide equal access for every member of the society, recouping members of the market that is excluded without notice. The basic tier of service in the web interface is to provide information, before any booking systems and online purchasing (Siegel, 1997). In the travel industry, this basic tier is achieved in many different travel businesses, but consistently in destination marketing websites that solely promotes a tourism destination through delivering information about the specific location. …

Collective Film Camera In Shanghai: A Business Plan, Sha Li

UNLV Theses, Dissertations, Professional Papers, and Capstones

For this project, the primary goal is to research the viability of a vintage camera business in Shanghai, China. By research and analyze the market segmentation and industry environment, this plan is used as a tool to find a marketing strategy to differentiate the business with the others.

The Role Of Self-Concept In Consumer Behavior, Marisa Toth

UNLV Theses, Dissertations, Professional Papers, and Capstones

Understanding the influences underlying consumption has become an increasingly important goal for marketers. This study examined the role of self-concept in consumer behavior, specifically product evaluation. The influences of various dimensions of the self-concept are examined in regard to four product dimensions: public luxury, public necessity, private luxury, and private necessity. Differences due to variations in individual levels of self-monitoring are also measured. Overall, results showed that the more conspicuous a product is (higher on luxury/public dimensions) the greater the relationship between evaluation and ideal self-images (ideal self and ideal social self) for both high and low self-monitors.

Table Games Revenue Management: A Bayesian Approach, Daryl F. Boykin

UNLV Theses, Dissertations, Professional Papers, and Capstones

With growing competition for casino floor space, the Table Games department is under increased pressure to improve revenues. Current systems in the department rely upon a supervisor's intuitive knowledge about business trends hourly to respond to business levels. By using Bayesian analysis, it is possible to develop a functional revenue management system for making optimal business decisions in the Table Game Departments.

Golf Tourists At Two Courses In Las Vegas: A Demographic Profile, Brian Milford Jones

UNLV Theses, Dissertations, Professional Papers, and Capstones

This study focuses on the motivations and practices of tourist golfers at two Las Vegas, Nevada area golf courses: Rhodes Ranch Golf Club and Tuscany Golf Club.

Data was collected from tourist golfers at these two results and they report the amounts of money spent on golf, the motivations to visit Las Vegas for golf the amounts of money normally spent to play golf at home. The study also provides evidence regarding other activities of these golf tourists while in Las Vegas, including where they stayed and courses played. This is an exploratory study. However, results show that further research …

A Model Of Hospitality Employee Engagement, Hee Jung Kang

UNLV Theses, Dissertations, Professional Papers, and Capstones

This study focuses on employee's state-like psychological resources by investigating individual and organizational antecedents to employee engagement and valued human resource outcomes. The purpose of this study was to develop and test a theoretical model that explains the interrelationships among six constructs and to explore the mediating effects of employee engagement. Structural Equation Modeling using AMOS (18.0) statistical software was used to test the full structural model (measurement and structural model) of the hypothesized relationships among the variables with a sample of hospitality employees. The findings supported all hypothesized relationships except the direct relationship between employee engagement and turnover intention. …

Lattice Methods For The Valuation Of Options With Regime Switching, Atul Sancheti

UNLV Theses, Dissertations, Professional Papers, and Capstones

In this thesis, we have developed two numerical methods for evaluating option prices under the regime switching model of stock price processes: the Finite Difference lattice method and the Monte Carlo lattice method.

The Finite Difference lattice method is based on the explicit finite difference scheme for parabolic problems. The Monte Carlo lattice method is based on the simulation of the Markov chain. The advantage of these methods is their flexibility to compute the option prices for any given stock price at any given time. Numerical examples are presented to examine these methods. It has been shown that the proposed …

Should Las Vegas Pursue Establishing An Online Gaming Cluster? An Exploratory Study, Laimonas Gubista

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this research was to determine whether (1) clustering benefits cities, (2) Las Vegas is a cluster of the worldwide gaming industry, and (3) online gaming cluster is forming in Las Vegas in spite of unfavorable business environment. The exploratory study should be useful to lawmakers and business leaders in shaping Nevada’s future. It could provide essential information focusing on whether Las Vegas should actively pursue an online gaming cluster.

Examining The Effects Of Casino Lottery Promotions, Maria Colin Magaña

UNLV Theses, Dissertations, Professional Papers, and Capstones

Casinos employ marketing and promotional activities to attract and retain customers within the competitive industry. Promotions awarding players thousands of dollars are not uncommon. To capitalize on this investment, the success of these promotional activities is crucial. The effectiveness of casino promotions has been scarcely examined within research. Only a few studies have directly examined the impact of casino lottery promotions (Lucas & Bowen, 2002; Lucas et al., 2006; Suh et al., 2014). Literature on promotional games can be used to fill the gap in knowledge regarding casino lottery promotions and to provide a starting point for future research. This …

Integrating Start-Up Companies Organizational Structure In A Business Intelligence Team Environment, Patrik Balint

UNLV Theses, Dissertations, Professional Papers, and Capstones

No abstract provided.

Adapting An American Non-Profit Model To An International For-Profit Model: A Case Study Of Clean The World Business Model In Hong Kong, Yun Guan

UNLV Theses, Dissertations, Professional Papers, and Capstones

The non-profit sector in the United States had grown at a fast pace in the recent decades, partially as a result of the economic development and the influence of social and political factors. By pursuing mission rather other bottom line, nonprofit organizations faced fierce competition for government grants and private donations. Limited financial resources constrained their efforts to create social and environmental value. The emerging hybrid nonprofit business model offered a new approach for nonprofits to pursuing self-sustainable development both domestically and internationally. However, adapting a unique American nonprofit model into an international for-profit model could be challenging because of …

Work And Home-Life Balance: A Comparative Study Of Hotel Employee Satisfaction In The West And Midwest, Amanda Connick

UNLV Theses, Dissertations, Professional Papers, and Capstones

This study was conducted in the Western and Midwestern United States at mid-scale hotels with no food and beverage services regarding hotel employee satisfaction of work and home-life balance. The purpose of this study was to investigate the factors influencing employee perceptions of work and home-life balance, and to determine whether the regional locations of the work influence those perceptions.

The data was collected using an online survey from several hotels in the Western U.S. and Midwestern U.S. A total of 120 surveys were completed, 78 were usable. There were 45 respondents from the Midwest and 33 respondents from the …

Revenue Management In A Multi-Channel Environment: The Effect Of Pricing Strategies On Perceived Fairness, Lan Jiang

UNLV Theses, Dissertations, Professional Papers, and Capstones

The rapid development of technology has made the hotel booking process become easier and more convenient, but it has also made hotel revenue management practices become more complex. Researchers have noticed the issues caused by perceived fairness. Yet, only a few studies have examined the impact of the pricing strategies over perceived fairness. Furthermore, no previous research study has examined Best rate guarantee (BRG), rate disparity, and rate frame together and investigated the interaction effects among these strategies on perceived fairness.

This study aims to examine the potential effects of three revenue management pricing strategies (BRG, rate (dis)parity, and rate …