Business Commons^™

Differential Relationships Of Internal And External Networking Behaviors With Turnover, Caitlin M. Porter

Open Access Theses

Although networking behaviors are proven to be beneficial for career success, less is known about how networking influences organizational outcomes such as turnover. Using a professional and an academic sample of "stayers" and "leavers", the present study addresses how two types of networking behaviors, networking focused either internal or external to the organization, differentially influence the voluntary turnover process. Data gathered from "stayers" suggested that internal networking behaviors were positively associated with perceived desirability of movement (i.e., job satisfaction), whereas external networking behaviors were associated with perceived (i.e., perceived employment opportunity) and actual (i.e., job offers) ease of movement. For …

Integrating The Sap Software Into The Manufacturing Engineering Curriculum, Lin Qian

Open Access Theses

The concept of Enterprise Resource Planning (ERP) was developed to integrate data efficiently and eliminate redundancy within organizations. Worldwide industries rely on ERP systems to keep a competitive advantage in world market place. Besides, cross-functional knowledge is required in industry. It is critical that schools integrate ERP concepts and methods in to academic curricula for Technology and Engineering School.

This thesis examined the effectiveness of a simulation game as a method for teaching for ERP systems in Technology and Engineering. The quasi-experimental design was used in this study to determine if the SAP simulation game had an impact on students' …

Investor Sentiment In The Stock Market, Bayram Veli Salur

Open Access Theses

Classical finance theories neglect the impact of investor sentiment on stock returns. These theories assume that investors are rational and make decisions in a way that maximizes their wealth. However, a vast amount of research shows that investors' decisions are affected by their psychological biases and feelings. These findings suggest that investor sentiment may have an impact on stock returns. This hypothesis is the main motivation of this study. First, this study examines whether there is correlation among investor sentiment indicators, and whether sentiment indicators have an impact on stock returns in the US and other countries. Second, this study …

Hare And Tortoise: How Do Price Change Patterns Affect Propensity To Book, Zhuoyang Li

Open Access Theses

With an increasing using of online booking, hotel room rate changing information becomes nearly transparent to consumers. And this trend encourages deal-seeking consumer behaviors, which are based on price change information. So hotels can influence consumers' propensity to book through managing price changes. The present study aims at examining consumers' propensity to book in a more realistic context by introducing two conditions: different price changing patterns and interaction between price-moving trends and price patterns. It is important for hotel managers to understand the impact of different price change trends and patterns because price changes can directly affect consumer perception and …

The Impact Of Nutrition Information Delivery Methods On Restaurant Consumers' Attitudes And Behavior, Jiaqi Zhu

Open Access Theses

Zhu, Jiaqi. M.S., Purdue University, December 2013. The Impact of Nutrition Information Delivery Methods on Restaurant Consumers' Attitudes and Behavior. Major Professors: Barbara A. Almanza, Carl A. Behnke.

Obesity is a major public health threat. It not only creates challenges for those who are obese and overweight, but also brings an economic burden to the whole society. One important contributing factor for obesity is food eaten away from home, which accounts for more than 40% of American's food budget. Although chain quick-service restaurants are required by law to post calorie information on menus and menu boards, the efficacy of menu …

Assessing Tourist Experience Satisfaction With A Heritage Destination, Yuan Yao

Open Access Theses

The research is concerned with understanding the relationships among heritage motivation, travel experience, and overall satisfaction. It attempts to uncover how tourist motivation, destination attribute performance, and tourist emotional involvement interact and, at the same time, contribute toward a satisfying heritage tourism experience. The empirical research was conducted at the city of Nanjing, China, as a case of a heritage destination. People who were visiting Nanjing were randomly and voluntarily selected to participate in the self-administrated survey. A total of 282 valid questionnaires were collected with a response rate of about 55%. Factor analysis and mediation analysis were conducted by …

The Effect Of Online Customer Reviews On Customer's Perceived Risk Associated With Online Leisure Hotel Booking, Biwei Yang

Open Access Theses

As online shopping is widely used in the hospitality industry, research in this field constantly strives to understand the customer behavior in online purchasing activities. Online customer reviews (OCRs) and perceived risk have been extensively evaluated in previous studies in related with online purchasing. In spite of the large body of work on the topic of OCRs effect on consumer behavior, it is still unclear that how OCRs affect the decision process of the consumers when they make online booking. Due to the intangibility of hospitality or tourism product and the nature of online booking, risk perception is considered as …

The Effects Of Cooperative Training Method On The Performance Of Confucian Heritage Culture Employees In Food Service Industry, Shuqian Zhang

Open Access Theses

The purpose of the present study was to investigate the effects of the cooperative training method on Confucian heritage culture employees in a college food service operation. An experiment was devised and carried out in food service setting in a large Midwestern university to test the effect of cooperative training on four variables, speed, self-efficacy, accuracy on setting an American formal table and satisfaction with training. Data were collected before and after the training from 23 subjects in the experimental group, and 22 subjects in the control group. Paired t test and two-sample t test were used to test the …

The Impact Of Availability Of Vegetarian Menu Items On Consumers' Behavioral Intention, Mengwei Yue

Open Access Theses

Yue, Mengwei. M.S., Purdue University, December, 2013. The Impact of Availability of Vegetarian Menu Items on Consumers' Behavioral Intention. Major Professor: Douglas C. Nelson.

The purpose of this study is to find out how the availability of vegetarian menu items affects customers' behavioral intention using the theory of planned behavior and the impact vegetarian-friendly menus have on vegetarian as well as non-vegetarian customers when they make their restaurant selections. This paper also discussed the implications for a vegetarian lifestyle on the food service industry and menu development in restaurants. Seven hypotheses related to the relationship among attitudes, subjective norms, perceived …

An Analysis Of Underlying Competencies And Computer And Information Technology Learning Objectives For Business Analysis, Ryan Thomas Quigley

Open Access Theses

This research examines whether the Computer and Information Technology (CIT) department at Purdue University should develop a business analyst concentration. The differences between system and business analysts, evolution of the business analyst profession, job demand and trends, and applicable model curricula were explored to support this research. Review of relevant literature regarding the topics suggested that a business analyst concentration should be developed. A gap analysis was performed to determine how well selected CIT courses address the skills and competencies required by today's business analysts. The primary finding, as a result of the analysis, was that CIT courses alone are …