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Full-Text Articles in Business
Event Tourism In Remote Areas: An Examination Of The Birdsville Races, Jeremy Buultjens, Grant Cairncross
Event Tourism In Remote Areas: An Examination Of The Birdsville Races, Jeremy Buultjens, Grant Cairncross
Grant Cairncross
Purpose – The purpose of this paper was to examine the direct economic and social benefits accruing from the Birdsville Races. The paper also explores how strategic place marketing has been used to shape the image of the destination, and how this has provided a boost to tourism visitation to periods outside of the event. Design/methodology/approach – This study was based around a textual analysis of online discourse, interviews with local residents and business owners and a survey of visitors. Findings – The data indicate that the Races make a solid contribution to the local, regional and state economy; however …
Innovation In The Not For Profit Sector: A Regional Australian Case Study., Grant Cairncross, Charlie Brennan, Julie Tucker
Innovation In The Not For Profit Sector: A Regional Australian Case Study., Grant Cairncross, Charlie Brennan, Julie Tucker
Grant Cairncross
This paper explores the impact of the “Innovation Farm,” a social innovation project that aimed to help long-term unemployed, highly disadvantaged jobseekers living on the Coffs Coast of the Mid-North Coast of New South Wales, overcome barriers to employment and/or further training. The project was delivered by the Coffs Harbour Employment Support Services (CHESS), a not-for-profit, social enterprise organisation. It was funded from 2009-2012 by the Australian Federal Government’s Department of Employment Education and Workplace Relations (DEEWR) through the Department’s Innovation Fund. The research found that whilst the project achieved a commendable level of success its on-going viability was compromised …