Business Commons^™

Sme Ict Marketing Impact: A New Conceptual Model, Justina Setkute, Simone Kurtzke

Conference papers

This paper presents a conceptual model for SME ICT marketing impact. The conceptualization integrates approaches from technology-in-practice scholarship, which argues that the use of information and communications technology (ICT) among small and medium enterprises (SMEs) is highly context specific, and applies it within marketing practice. The resulting model is relational, iterative and context-sensitive, and considers marketing impact from the use of ICT as emerging over time. This article extends existing research by considering the role that attitudes towards ICT may play in their successful use. It also provides three propositions to guide future research towards generating an empirically based understanding …

Exploring The Values Of Mobile Phone Technology In Tanzania Tourism Smes, Deirdre Lillis, Renatus Mushi

Conference papers

SMEs have been one of the reliable

sources of income and employment worldwide. Mobile

technologies have widely been used in performing a

number of activities for SMEs. Mobile phone

technology is maintained by a single or few operators

which leave endusers

with huge relief as they no longer

deal with technical issues. However, despite the notable

advantages of using mobile phone technology in SMEs,

their values have been explained in a generic way.

Specifics on direct and indirect benefits and concerns

on particular aspect and circumstances have not been

explored. The main challenge is that it is difficult to

single …

Ict Innovation Diffusion In Small Logistics Service Providers: An Empirical Survey, Pietro Evangelista, Edward Sweeney, Claudia-Maria Wagner

Conference papers

For companies competing in highly dynamic markets, innovation is considered a fundamental component of a successful business as it allows companies to sustain profit margins, sales growth and reduce competitors’ pressures. Information and communication technology (ICT) is essential innovation enablers especially in service companies. The focus of the paper is on the analysis of the role of ICT in innovation processes of small third-party logistics service providers (3PLs). On the basis of quantitative evidence emerging from a recent survey carried out on the Italian 3PL market, the paper analyses how ICT is used to support innovation and the factors the …

Ict And Innovation Processes In Small Italian Logistics Companies, Edward Sweeney

Conference papers

No abstract provided.

Logistics Innovation In Small 3pls: What Is The Role Of Ict?, Pietro Evangelista, Alan Mckinnon, Edward Sweeney

Conference papers

No abstract provided.

An Exploratory Study Of Ict Usage In Small Logistics Service Providers, Pietro Evangelista, Laura Cioffi, Edward Sweeney

Conference papers

Information and communication technology (ICT) developments have strongly affected supply chain management (SCM) in recent years. ICT has had a great impact on all supply chain processes including planning, purchasing, production management, stock management, physical distribution and related integration management. Technology has become an important dimension of third party logistics (3PL) service supply as competitive advantage increasingly depends on the ability to create value for customers through the effective application of ICT. Within this process, while large 3PLs are gaining substantial benefits from technology usage and implementation, the magnitude of changes spurred by ICT dissemination in small logistics service providers …

The Use Of Ict By Logistics Service Providers And Implications For Training Needs: A Cross-Country Perspective, Edward Sweeney, Pietro Evangelista

Conference papers

No abstract provided.

L'Impatto Delle Tecnologie Informative E Della Comunicazione (Ict) Sui Fabbisogni Formativi Delle Imprese Fornitrici Di Servizi Logistici In Italia E In Irlanda, P Evangelista, Edward Sweeney, Francesco Andreottola

Conference papers

Le innovazioni connesse all’utilizzo tecnologie informative e della comunicazione (ICT) hanno caratterizzato il cambiamento nell’industria dei servizi logistici e di trasporto nel corso degli ultimi anni. In questo processo, la formazione e lo sviluppo di nuove competenze professionali assumono un ruolo sempre più centrale. Lo
scopo di questo lavoro è di studiare l’impatto delle ICT sui fabbisogni formativi delle imprese logistiche attraverso l’analisi di alcuni casi di aziende operanti nel mercato italiano ed irlandese. Dai risultati è emerso un quadro caratterizzato da una scarsa sistematicità negli interventi formativi e nello sviluppo delle competenze professionali nell’area ICT. Solo alcune imprese di …

Ict Adoption By Logistics Service Providers: Developing A Learning Agenda, Pietro Evangelista, Edward Sweeney

Conference papers

Recent years have seen innovations in the logistics and freight transport industry in relation to Information and communication technologies (ICT) diffusion. The implementation of such technologies by third party logistics providers (3PLs) allows the real-time exchange of information between supply chain partners, thereby improving planning capability and customer service. However, the logistics and freight transport industry is lagging somewhat behind other sectors in ICT diffusion.

In relation to the latter point, it is important to note that the dissemination of ICT in logistics and supply chain management (SCM) is shifting the 3PL industry to an increasingly knowledge-intensive approach. In this …

Ict Adoption And Impact On The Italian Logistics Service Providers’ Performance, Pietro Evangelista, Riccardo Mogre, Alessandro Perego, Antonino Raspagliesi, Edward Sweeney

Conference papers

No abstract provided.