Open Access. Powered by Scholars. Published by Universities.®
- File Type
Articles 1 - 6 of 6
Full-Text Articles in Business
How Important Is Nutrition Within The 'Ideal' Eating Out Experience? A Descriptive Comparison Among Southern United States Consumers, Abel Alonso, Martin O'Neill, Claire Zizza
How Important Is Nutrition Within The 'Ideal' Eating Out Experience? A Descriptive Comparison Among Southern United States Consumers, Abel Alonso, Martin O'Neill, Claire Zizza
Abel D Alonso
Eating out experiences can project different images, desires and expectations among consumers. Depending on the overall outcome of these experiences, consumers may have a positive impact on a business through continued patronage or word-of-mouth advertising, while in the case of dissatisfying experiences their response may even harm an establishment's image. From a group of 305 participants, this study explores consumers' viewpoint of the ideal eating out experience and in the process seeks to identify keywords that are evoked in their definition of this experience. This information could prove invaluable to restaurant professionals in better meeting the needs of consumers in …
Eating Out, Nutrition, Education And The Consumer: A Case Study From Alabama, Abel Alonso, Martin O'Neill, Claire Zizza
Eating Out, Nutrition, Education And The Consumer: A Case Study From Alabama, Abel Alonso, Martin O'Neill, Claire Zizza
Abel D Alonso
Increasingly, there is agreement that the hospitality industry, particularly the restaurant sector, can significantly impact people's eating behaviour. This impact includes the nutritional intake of meals many restaurants sell that may lead to problems such as the growing obesity epidemic. This preliminary study investigates consumers' attitudes towards their eating out experience as it relates to their reasons for eating out and the importance that nutrition may place in their experience when eating out. Findings suggest differences in consumer attitudes towards these issues based on their gender, educational achievement level and type of restaurant they frequent. Nutritional awareness and education strategies …
Consumer Imagery And Southern Us Foods: A Preliminary Study, Abel Alonso
Consumer Imagery And Southern Us Foods: A Preliminary Study, Abel Alonso
Abel D Alonso
This study addresses the consumer’s image of stereotypical Southern foods in the Southern United States (US), as well as their level of consumption, and sheds light on the trade-off that many consumers continue to make favouring taste over health when it comes to consumption. Data were collected in a South-eastern US town via direct questionnaire distribution; 500 questionnaires were distributed and 233 usable responses obtained. The findings indicate that the high calorie content or the ‘unhealthy’ nature of the foods, but at the same time the ‘tasty’ element are images consistently identified in respondents’ comments. Thus, there appears to be …
Consumption Of Muscadine Grape By-Products: An Exploration Among Southern Us Consumers, Abel Alonso, Martin O'Neill
Consumption Of Muscadine Grape By-Products: An Exploration Among Southern Us Consumers, Abel Alonso, Martin O'Neill
Abel D Alonso
Purpose: Consumption of muscadine grapes and their by-products (e.g. skins, seeds, wine and juice) is often discussed in terms of their alleged health- related properties (e.g. high content of resveratrol, phenolics and antioxidants). Almost no information, however, is available from an academic perspective on consumers' association with this food, including their knowledge, actual consumption of muscadines or by-products they associate with muscadine grapes. This study seeks to add to the limited existing knowledge on muscadine grapes and their by-products exploring these areas. Design/methodology/approach: A sample of consumers from a Southern US town, where muscadine grapes are native, was chosen. A …
Imagery And Consumption Of Wine: A Southern United States Case Study, Abel Alonso, Martin O'Neill
Imagery And Consumption Of Wine: A Southern United States Case Study, Abel Alonso, Martin O'Neill
Abel D Alonso
The present study examines images that wine evokes among frequent and non-frequent wine consumers, as well as factors driving wine choices (e.g., type of wine, country/region) and the level of consumption of wines from different regions / countries. The findings indicate that regardless of respondents' wine consumption level, wine evokes various positive memories, particularly related to pleasure, special occasions, relaxation food, and travel. However, lack of consumption experience of wines from different origin is noticed among the more frequent consumers. The importance of education is therefore emphasised to create a long-term link between the wine product and consumers.
What Style Of Football Do 'Consumers' Prefer To Watch? Preliminary Insights From A New Professional League, Abel Alonso, Michelle O'Shea
What Style Of Football Do 'Consumers' Prefer To Watch? Preliminary Insights From A New Professional League, Abel Alonso, Michelle O'Shea
Abel D Alonso
The present study investigates the perspective of fans and non-fans of a club of Australia's A-League regarding the style of football they prefer to watch. A total of 1706 respondents participated and provided their own preferences in the form of comments. As many as 40.7% fundamentally prefer attacking football; in all, almost 80% indicated attacking, passing or both, highlighting their interest to see flowing, entertaining football. Interestingly, 11.6% just want the team to win, prefer all types or that of 'total' football, and 9.2%, 'the strategists' provide more elaborate comments in a clear allusion to their strong preference for the …