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What Style Of Football Do 'Consumers' Prefer To Watch? Preliminary Insights From A New Professional League, Abel Alonso, Michelle O'Shea
What Style Of Football Do 'Consumers' Prefer To Watch? Preliminary Insights From A New Professional League, Abel Alonso, Michelle O'Shea
Abel D Alonso
The present study investigates the perspective of fans and non-fans of a club of Australia's A-League regarding the style of football they prefer to watch. A total of 1706 respondents participated and provided their own preferences in the form of comments. As many as 40.7% fundamentally prefer attacking football; in all, almost 80% indicated attacking, passing or both, highlighting their interest to see flowing, entertaining football. Interestingly, 11.6% just want the team to win, prefer all types or that of 'total' football, and 9.2%, 'the strategists' provide more elaborate comments in a clear allusion to their strong preference for the …