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Full-Text Articles in Business
Bidding Strategies For Winning Construction Bids In South Africa, Momoh Vandi
Bidding Strategies For Winning Construction Bids In South Africa, Momoh Vandi
Walden Dissertations and Doctoral Studies
The failure of small business managers to understand various bidding strategies leads to losing construction bids. The lack of management skills, limited access to markets, weak customer relationships, lack of appropriate technology, and government bureaucracy are problems small business managers face when preparing to bid for construction contracts. The purpose of this qualitative multiple case study was to explore bidding strategies small and medium enterprise business managers use to win construction bids. The participants comprised 5 business owners of small- and medium-sized construction enterprises in Johannesburg, South Africa. The conceptual framework was the theory of constraints. Data were collected using …
Effective Marketing Strategies Of Profitable Small Businesses, Xoriunstance T. Brown
Effective Marketing Strategies Of Profitable Small Businesses, Xoriunstance T. Brown
Walden Dissertations and Doctoral Studies
The inability to achieve profitability can negatively impact business operations. Small independent insurance agency owners who fail to maintain profitability are at a higher risk of failure. Grounded in the dynamic capabilities model, the purpose of this qualitative multiple case study was to explore effective marketing strategies leaders of small independent insurance agencies use to achieve and maintain profitability. The participants comprised 3 independent insurance agents in Fort Lauderdale, Florida, who effectively used marketing strategies to achieve and maintain profitability. Data were collected from semistructured interviews, company websites, and company documents. Yin’s 5-step thematic analysis, which included compiling, disassembling, interpreting …
New Venture Modeling Strategies For Information Technology Business Startups, Jude Thomas
New Venture Modeling Strategies For Information Technology Business Startups, Jude Thomas
Walden Dissertations and Doctoral Studies
Information technology (IT) startup owners often lack new venture modeling strategies to sustain their businesses beyond 5 years. Information technology startup owners with backgrounds in software development, IT project management, and computer engineering need to know about the strategies discovered in the study to make operational, modeling, and project level decisions that ensure sustained organizational profitability. Grounded in Kim and Mauborgne's blue ocean theory, the purpose of this qualitative multiple case study was to explore new venture modeling strategies some information technology startup owners use to sustain their businesses beyond 5 years. Study participants comprised 3 IT startup business owners …
Nigeria Small And Medium Enterprise Sustainability Strategies, Elizabeth Olufunmilayo Ajibola
Nigeria Small And Medium Enterprise Sustainability Strategies, Elizabeth Olufunmilayo Ajibola
Walden Dissertations and Doctoral Studies
Small and medium enterprises (SMEs) contribute to economic development and create 80% of the jobs in Nigeria. However, 80% of SMEs are not sustained beyond 5 years. Grounded in stakeholder theory, the purpose of this qualitative multiple case study was to explore strategies SME owners used to sustain their businesses beyond 5 years. Three SME owners who have sustained their businesses over 5 years in the Southwest region of Nigeria were purposefully selected to participate in this study. Data were collected through semistructured interviews and other business documents. Thematic analysis was used to analyze the data using comparison method, and …
Exploring The Strategies For Sustaining Small- To Medium-Scale Enterprises, Kingsley Onochie Umadia
Exploring The Strategies For Sustaining Small- To Medium-Scale Enterprises, Kingsley Onochie Umadia
Walden Dissertations and Doctoral Studies
The lack of development and the continued survival of small- to medium-scale enterprises (SMEs) poses a challenge to SME practices in Nigeria. Using sustainability theory, the purpose of this qualitative multiple case study was to explore the strategies that leaders use in sustaining SMEs in Lekki, Lagos, Nigeria. Ten SME leaders from the manufacturing sector, trading services, education, oil and gas service companies, and financial services sector provided comments during the interviews that addressed the research question. Data were analyzed by transcription, coding, categorizing and analysis of participants' responses using member checking. From the themes that emerged from the study, …
Strategies For Sustaining Minority-Owned Small Businesses, Taha Seid
Strategies For Sustaining Minority-Owned Small Businesses, Taha Seid
Walden Dissertations and Doctoral Studies
Minority small businesses play a significant role in the development of the United States economy. Minority small business owners who do not implement successful and sustainable strategies are at a high risk of failure. Grounded in entrepreneurship theory, the purpose of this qualitative multiple case study was to explore strategies that minority small business owners used to sustain their business beyond 5 years of beginning operations. The participants included 3 minority small business owners in Alexandria, Virginia, who have been in business for 5 years. Data were collected from semi-structured interviews, field notes, company websites, and financial, marketing, strategy, and …
Marketing Strategies That Chinese Business Leaders Use To Increase Sales Of Smartphones, Byron Edward Johns
Marketing Strategies That Chinese Business Leaders Use To Increase Sales Of Smartphones, Byron Edward Johns
Walden Dissertations and Doctoral Studies
Chinese smartphone manufacturing business leaders are experiencing difficulties associated with entering into the U.S. market, partly because of U.S. government concerns that the technology could be used by the Chinese government to gather intelligence. Grounded in Rogers’ diffusion of innovation theory, the purpose of this qualitative multiple case study was to explore marketing strategies Chinese smartphone marketing business leaders used to increase their smartphone sales in the United States. Data were collected from semistructured interviews and company documents from 3 Chinese smartphone marketing business leaders with successful experience in using marketing strategies to increase their smartphone sales in the United …