Business Commons^™

Head Over Heels: Women In Supply Chain Management, Mary Margaret Mobley

EURēCA: Exhibition of Undergraduate Research and Creative Achievement

Being a woman in the Supply Chain Management major, I have seen the challenges females face in a male-dominated field. Just why is it that we see so few women in executive roles in the Supply Chain field? Is it because of the gender challenges, or is there another underlying issue that is causing the lack of women in upper-level Supply Chain roles? Through this research study, twelve female participants will tell about their experiences being an entry-level woman in Supply Chain field. These challenges will help to determine if these entry-level challenges are the reason why women are either …

Sara Liza: A Pant Suit And A Paint Brush, Sara E. Seaman

EURēCA: Exhibition of Undergraduate Research and Creative Achievement

I am a painter who seeks more for my art business and career than that of a “starving artist.” Trading the Pant Suit for a Paint Brush is a business plan that serves as my blueprint and foundation for becoming a well-known artist, owning a personal studio and maintaining significant gallery presence across the country. I am to accomplish this through intentional customer targeting and production mastery.

My target market is not specific to a certain demographic but instead a psychographic – original art enthusiasts and collectors. I am specifically targeting those who appreciate the value of original paintings through …