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An Attempt To Develop A Measurement Tool For Interpretation Performance Of Tourist Guides, Gizem Capar, Dilek Atci Oct 2022

An Attempt To Develop A Measurement Tool For Interpretation Performance Of Tourist Guides, Gizem Capar, Dilek Atci

University of South Florida (USF) M3 Publishing

The search for different experiences in touristic visits brings the necessity of differentiating the tours for tour guides with. Interpretation lies at the heart of this differentiation. This research aims to examine the structure of interpretation performance of tour guides empirically within the framework of E.R.O.T/T.O.R.E model. For this purpose, in line with the literature firstly conceptual structure of interpretation performance and interpretative guiding was determined, then expert opinion was sought with the expression pool consisting of draft statements. After expertising process, the measurement tool was first applied on a sample of 191 participants. For preliminary analysis the performance of …


The Evaluation Of S-D Orientation On Service Innovation And Performance Of Airline, Inci Polat, Ozlem Atalik Aug 2021

The Evaluation Of S-D Orientation On Service Innovation And Performance Of Airline, Inci Polat, Ozlem Atalik

University of South Florida (USF) M3 Publishing

The aim of the study is to reveal the relationship between S-D orientation and service innovation and performance variables. The empirical data were collected from airline passengers in Turkey through an online survey. PLS-SEM method was used to test the relationship between variables of the study. The results of the study exposure that there is a significant relationship between S-D orientation and service innovation. There is also a correlation between service innovation and firm performance. However, this does not apply to the relationship between S-D orientation and firm performance. The major results indicated that S-D orientation has a critical role …


Effect Of Social Media Marketing On Online Retail Performance Of Konga Nigeria Ltd, Abubakar A. Adamu, Muhammed Yazeed, Mohammed A. Dantsoho, Jamilu Abdulkadir, Aliyu A. Gemu Aug 2021

Effect Of Social Media Marketing On Online Retail Performance Of Konga Nigeria Ltd, Abubakar A. Adamu, Muhammed Yazeed, Mohammed A. Dantsoho, Jamilu Abdulkadir, Aliyu A. Gemu

University of South Florida (USF) M3 Publishing

In Nigeria, e-commerce companies treat estimated delivery dates with a lack of confidence, as some industry insiders suggested. In an already small and addressable market, potential customers can shop on international e-commerce platform alternatives far more conveniently than on local, fragmented ones. With a market unsuitable for e-commerce, underdeveloped digital payment services and poor logistics and shipping infrastructure have resulted in high operating costs. With that in mind, this study examines the effect of social media marketing on the online retail performance of Konga Nigeria Ltd. In this study, data was collected using a questionnaire technique and a sample size …


Does Employee Envy Trigger The Positive Outcomes At Workplace? A Study Of Upward Social Comparison, Envy And Employee Performance, Muhammad Haris Khan, Ayesha Noor Sep 2020

Does Employee Envy Trigger The Positive Outcomes At Workplace? A Study Of Upward Social Comparison, Envy And Employee Performance, Muhammad Haris Khan, Ayesha Noor

Journal of Global Business Insights

The purpose of this research was to investigate the outcomes of envy in the workplace and the moderating role of perceived organizational support. Data was collected from 270 employees of the telecom industry. The cross-sectional research was conducted, and the data was collected through survey questionnaires from employees hailing from private Telecom companies in Pakistan. Results showed that upward social comparison initiates benign and malicious envy which, in turn, affects employee performance. Benign envy results in enhancing the employee performance whereas malicious envy shows no relationship with employee performance. By paying attention to supporting the employees, malicious envy can enhance …