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Improving Small Business Viability Through The Strategic Longevity And Health Maintenance Evaluation, Michael Rolleri, Abbas Nadim, Robert N. Lussier
Improving Small Business Viability Through The Strategic Longevity And Health Maintenance Evaluation, Michael Rolleri, Abbas Nadim, Robert N. Lussier
Management Faculty Publications
Most adults are urged to go through an annual health checkup. We recommend that most mature small businesses perform an annual strategic longevity and health maintenance evaluation as well to ensure their viability. To this end, we provide strategic areas of critical importance to a small business viability and longevity and offer guidelines for small business owners, managers, consultants, and small business/entrepreneurship educators use to help improve performance. We add to the body of literature on small business success and failure factors by emphasizing the need for a closer look at the open systems nature of these businesses and the …