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Full-Text Articles in Business

Platforming Gamification As A Means Of Engagement In Employee Recruitment And Onboarding, Samuel D. Lipson May 2021

Platforming Gamification As A Means Of Engagement In Employee Recruitment And Onboarding, Samuel D. Lipson

Management Undergraduate Honors Theses

Gamification, generally understood as the application of game elements and design concepts in non-game contexts, is a field of academic study and multibillion-dollar business tool whose popularity is growing as a means of employee engagement, education and training, and talent selection. While there are companies that attempt to gamify separate processes within the employee life cycle, no company exists that gamifies the stages surrounding talent selection: attraction and recruitment of applicants and onboarding of final candidates. To this end, this thesis proposes a software and consulting company, GameON Business Solutions, that will work with small and medium enterprises to expand …


Social Media Preferences Of Individuals Seeking Graduate Business Degrees, Peyton N. Boxberger, Hannah C. Lee May 2021

Social Media Preferences Of Individuals Seeking Graduate Business Degrees, Peyton N. Boxberger, Hannah C. Lee

Management Undergraduate Honors Theses

The purpose of this thesis is to provide actionable insight to the Walton MBA Programs Office for a cohesive social media strategy that is inclusive of all audiences. This research hopes to help the Walton MBA program better understand potential and current students based on their social media behavior and learn how social media use has changed due to the global COVID-19 pandemic. This report will analyze the results of a survey crafted to better understand the social media preferences of individuals seeking graduate business degrees. From these, a social media marketing strategy can be created to tailor content to …


Small Business And Sustainability: How The Back Bone Of America And The Buzz Word Of The 2010s And 2020s Can Be A Powerhouse For Change, Raleigh Woods May 2021

Small Business And Sustainability: How The Back Bone Of America And The Buzz Word Of The 2010s And 2020s Can Be A Powerhouse For Change, Raleigh Woods

Management Undergraduate Honors Theses

Over the years phrases like “going green” or “reduce, reuse, recycle” have been the war cries of environmentalist conservationists. Now, a new word has begun to heavily circulate among the environments communities and beyond: sustainability. However, the concept of sustainability has been around for centuries. According to the World Energy Foundation sustainability was “coined in German, the original term was Nachhaltigkeit, meaning ‘sustained yield.’ It first appeared in a handbook of forestry published in 1713, and was used to mean never harvesting more than the forest can regenerate.” (The World Energy Foundation, 2014). Since then, the word and concept has …


The Relationship Between Religious Freedom In America And The Current And Future Workplace, Liz Spence May 2021

The Relationship Between Religious Freedom In America And The Current And Future Workplace, Liz Spence

Management Undergraduate Honors Theses

In regards to religious freedom, the current climate in America is ambiguous and sensitive. This has carried over into the workplace and will continue to affect the way that leaders must manage their employees. This study contains a survey that addresses historical cases dealing with religious freedom, personal experiences in the workplace, and finally, questions regarding the ideal workplace and leadership. This study also includes in-depth interviews of current employees in a variety of careers that adhere to a religion. The paper concludes with a summary that explores how managers should react in the future to the findings in this …


Comparative Job Skill Development Initiatives In Northwest Arkansas And Barcelona, Grace Davis May 2021

Comparative Job Skill Development Initiatives In Northwest Arkansas And Barcelona, Grace Davis

Management Undergraduate Honors Theses

Social innovation strategies are being used around the world to create new avenues to meet the social needs of people that can vary from lack of jobs or food to deforestation and loss of wildlife. In the past, simple donations and corporate programs have made an impact, but there is a new way of creating sustainable and profitable impact through newly introduced strategies that consider society as a whole and allow the perceived obstacle to work as a solution. It is important to first note what social innovation is. Social innovation is the restructuring of philanthropic endeavors by creating sustainable …