Business Commons^™

Volunteers: Their Role In The Management Of The Visitor And Pilgrimage Experience, Peter Wiltshier

International Journal of Religious Tourism and Pilgrimage

This paper examines the key conditions and parameters for management under which volunteers perform a valuable service to visitors in the context of sacred or secular visits to specific key sites. The paper considers consumers as visitors for sacred and secular purposes; it is situated at the CathedralchurchofAll SaintsinDerby,England. It is based on the premise that satisfied consumers will spread the word of how well expectations were exceeded by perceptions. It is further based on the premise that resources provided for tour guiding, visitor support and explanation and information provision by volunteers are exceptionally well located and an integral part …