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Segmentation Of Quantity Surveying Professional Services For Focus Strategy And Diversification, Michael Adesi, De-Graft Owusu-Manu, Frank Boateng Jan 2019

Segmentation Of Quantity Surveying Professional Services For Focus Strategy And Diversification, Michael Adesi, De-Graft Owusu-Manu, Frank Boateng

Articles

Purpose – Notwithstanding that numerous studies have focused on strategy in quantity surveying (QS) professional service firms, there is a paucity of investigation on the segmentation of QS professional services. The purpose of this study is to investigate the segmentation of QS services for diversification and a focus strategy formation.

Design/methodology/approach – This study adopts the positivist stance and quantitative approach in which a simple random sampling technique was used to select participants. In total, 110 survey questionnaires were administered to registered professional QS, out of which 79 completed questionnaires were returned for analysis.

Findings – The paper identifies three …


Fifty Years Of The Strategic Trade-Offs Model: In Memory And Honor Of Wickham Skinner, Roberto Sarmiento, Garvan Whelan, Matthias Thürer, Francisco Arturo Bribiescas-Silva Jan 2019

Fifty Years Of The Strategic Trade-Offs Model: In Memory And Honor Of Wickham Skinner, Roberto Sarmiento, Garvan Whelan, Matthias Thürer, Francisco Arturo Bribiescas-Silva

Articles

In 1969, Professor Wickham Skinner, whom many consider as “the father of manufacturing strategy,” published a seminal paper entitled “Manufacturing-Missing Link in Corporate Strategy.” Among the many interesting insights outlined in that article, Skinner is particularly careful to explain the importance of acknowledging the existence of specific trade-offs in the design of production systems. For example, he warns that a failure on the part of executives to recognize the limitations and compromises that are inherent to all technology and human based systems will inevitably result in a diminished ability of firms to compete successfully in the marketplace. Fifty years after …