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Experience Dimensions Of Religious Festivals: Religion And Spirituality At Paryaya, Udupi, India, Senthilkumaran Piramanayagam, Partho Pratim Seal
Experience Dimensions Of Religious Festivals: Religion And Spirituality At Paryaya, Udupi, India, Senthilkumaran Piramanayagam, Partho Pratim Seal
International Journal of Religious Tourism and Pilgrimage
Festivals and events have been found to be an important motivation for travel, and are a significant component in a destination offering. All religious festivals, irrespective of religion and tradition, aim to develop spirituality. Experience is the core of festivals and events, and the experience is multifaceted. This research aims to analyse the impact of various experience dimensions of religious festivals on participants’ overall festival experience and behavioural intention at a biennial festival called ‘Paryaya’ held at Udupi, India, using the concept of the experience economy. The researchers have adopted a quantitative research approach for the study. The result obtained …
Exploring The Motivations Of Millennials Opting For Temple Stays In India, Aruditya Jasrotia, Pooja Choudhary, Parvinder Kour, Vibha Yadav
Exploring The Motivations Of Millennials Opting For Temple Stays In India, Aruditya Jasrotia, Pooja Choudhary, Parvinder Kour, Vibha Yadav
International Journal of Religious Tourism and Pilgrimage
Millennials are the most promising consumer segment of the tourism industry and the fast pace of development and emergence of newer trends has led to a drastic change in consumer behaviour. Temple Stays are emerging as a significant source of tourism for sites that are transforming traditional religious practices into a complete hybrid of leisure and recreation. Considering this, the current research is framed to analyse the factors that motivate Millennials to undertake spiritual tourism activities, with special focus on Temple Stay programs at various Buddhist sites / monasteries in India and the revisit intentions of Millennials. The research is …
Muslim Tourist Behaviour And Intention To Revisit Non- Muslim Countries: The Role Of Muslim-Friendly Tourism (Mft) Attributes, Mohd Hafiz Hanafiah, Ambok Abd Azhim Ambok Maek, Mohd Salehuddin Mohd Zahari
Muslim Tourist Behaviour And Intention To Revisit Non- Muslim Countries: The Role Of Muslim-Friendly Tourism (Mft) Attributes, Mohd Hafiz Hanafiah, Ambok Abd Azhim Ambok Maek, Mohd Salehuddin Mohd Zahari
International Journal of Religious Tourism and Pilgrimage
This study examines the Muslim traveller’s perception of Muslim-Friendly Tourism (MFT) attributes in non-Muslim countries and how these MFT attributes affect their revisit intention. This study utilises purposive sampling, where only Malaysian Muslims who have been to non-Muslim countries were selected as the respondents. A cross-sectional study which includes a self-reported and self-administered survey questionnaire is used. Two hundred and fifty-three (253) respondents participated in the survey. Partial-least Square-Structural Equation Modelling (PLS-SEM) is used to confirm the research hypotheses. The structural model assessment demonstrates that out of the five MFT attributes, only the social environments and Halal food and beverage …