Open Access. Powered by Scholars. Published by Universities.®
- Discipline
-
- Accounting (2)
- Marketing (2)
- Advertising and Promotion Management (1)
- Alternative and Complementary Medicine (1)
- Anthropology (1)
-
- Architectural History and Criticism (1)
- Architecture (1)
- Bioethics and Medical Ethics (1)
- Engineering (1)
- Environmental Design (1)
- Hospitality Administration and Management (1)
- Interior Architecture (1)
- Management Information Systems (1)
- Management Sciences and Quantitative Methods (1)
- Medicine and Health (1)
- Medicine and Health Sciences (1)
- Operations Research, Systems Engineering and Industrial Engineering (1)
- Place and Environment (1)
- Real Estate (1)
- Social and Behavioral Sciences (1)
- Social and Cultural Anthropology (1)
- Sociology (1)
- Tourism (1)
- Keyword
- Publication
- Publication Type
Articles 1 - 5 of 5
Full-Text Articles in Business
September 2007; Orange Accounting News, Lubin School Of Accounting
September 2007; Orange Accounting News, Lubin School Of Accounting
Orange Accounting News
No abstract provided.
Ethical Marketing Controversial Products And Promotional Practices, Jared D. Cohen
Ethical Marketing Controversial Products And Promotional Practices, Jared D. Cohen
Honors Capstone Projects - All
In the field of business ethics, there has been much written and discussed about ethical matters in areas where there is a distinct right and wrong, but relatively little written about how to make decisions when the ethical issue isn’t as black and white. When marketing a product, it is one’s hope that ethical issues are typically not inherent to the marketer; however, when one has the unenviable task of marketing a controversial product, it becomes a true question of “gray-area” ethics that makes marketing decisions more difficult to make. Companies depend on marketing, as it is the one higher-level …
January 2007, Orange Accounting News, Lubin School Of Accounting
January 2007, Orange Accounting News, Lubin School Of Accounting
Orange Accounting News
No abstract provided.
Enterprise Resource Planning (Erp): A Review Of The Literature, Young Moon
Enterprise Resource Planning (Erp): A Review Of The Literature, Young Moon
Mechanical and Aerospace Engineering - All Scholarship
This article is a review of work published in various journals on the topics of Enterprise Resource Planning (ERP) between January 2000 and May 2006. A total of 313 articles from 79 journals are reviewed. The article intends to serve three goals. First, it will be useful to researchers who are interested in understanding what kinds of questions have been addressed in the area of ERP. Second, the article will be a useful resource for searching for research topics. Third, it will serve as a comprehensive bibliography of the articles published during the period. The literature is analysed under six …
The Experience Of A Lifestyle, Brian Lonsway
The Experience Of A Lifestyle, Brian Lonsway
School of Architecture - All Scholarship
This essay traces the evolution of themed environment design from theme parks to a series of new architectural types – Urban Entertainment Destinations, Lifestyle Enhancement Centers, and Lifestyle Villages – as a chronicle of spatial mediation from urban décor to urban design technique. Culled partly through semiotic deconstruction and partly through ethnographic investigation, this history examines the environmental design techniques employed in these spaces in order to better understand the relationship of design practice to the cultural practices of work and leisure.
From spatialized branding strategies to the neo-urbanist configurations of location-based entertainment, leisure/entertainment ventures use these narratively motivated techniques …