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Full-Text Articles in Business

Sex Sells: How Advertising Agencies' Commodification Of Image Affects Older Women In Advertising, Diane Fittipaldi May 2019

Sex Sells: How Advertising Agencies' Commodification Of Image Affects Older Women In Advertising, Diane Fittipaldi

Diane Fittipaldi

The purpose of this study was to understand how advertising agency culture affects the long-term careers of women account executives as they age. The primary research questions were: 1) How do self-image and cultural stereotypes affect the decision to enter the advertising business; 2) How do women navigate the male-dominated culture of the ad agency; 3) What strategies do women use to get ahead in advertising; 4) How do women survive long term in a culture that favors youth? Qualitative data was collected via unstructured, one-on-one, in-depth interviews with a nationally sourced sample 15 female advertising account executives aged 40 …


Where Do I Stand? The Interaction Of Leader–Member Exchange And Performance Ratings, Hassan Baker, Guowei Jian, Gail Fairhurst Mar 2016

Where Do I Stand? The Interaction Of Leader–Member Exchange And Performance Ratings, Hassan Baker, Guowei Jian, Gail Fairhurst

Guowei Jian

The congruence model of leader–member exchange (LMX) quality predicts that agreement between leader and members regarding relationship quality is associated with follower performance. However, questions remain over how cultural relational norms influence congruence. This study, based on a government-linked international joint venture in Malaysia, investigates cultural relational norms in relation to leader–member agreement on relational quality and leader evaluation of member performance. Our findings revealed that LMX quality agreement was related to in-role and extra-role performance among dyadic relationships conforming to Malaysian cultural norms. This study contributes to understanding how cultural relational norms provide conditions to the congruence model of …


National Sources Of Leadership In 3g M-Business Applications: A Framework And Evidence From Three Global Regions, Mark Lehrer, Nikhilesh Dholakia, Nir Kshetri Feb 2013

National Sources Of Leadership In 3g M-Business Applications: A Framework And Evidence From Three Global Regions, Mark Lehrer, Nikhilesh Dholakia, Nir Kshetri

Nikhilesh Dholakia

Countries such as Finland and Sweden have exhibited long-established patterns of leadership in mobile telecommunications in general, while Japan's NTT DoCoMo represents an early national-level exemplar of a major m-commerce business system. The task of identifying and profiling the types of national leadership patterns likely to prevail in 3G wireless networks of Europe, Asia, and elsewhere, however, is a challenging one. This is because new technological and other forces are coming into play in the post-GSM world. In this paper, we present a framework and some evidence to show the potential national leadership patterns in 3G mbusiness applications in Asia-Pacific, …


Emergency Service Leader Perceptions Of Legitimacy, John R. Fisher, R. Jeffery Maxfield Dec 2012

Emergency Service Leader Perceptions Of Legitimacy, John R. Fisher, R. Jeffery Maxfield

Dr. John R. Fisher

This study adds to the qualitative data showing how leaders in the emergency services perceive legitimacy and the bases of power. The study examines leader perception of the reasons their subordinates view their leadership as legitimate. Two definitions of legitimacy are presented: the traditional viewpoint of French and Raven (1959) associating legitimate power “with having status or formal job authority” and the other proposed by Maxfield (2012) in the LEAP leadership model basing legitimacy more on the characteristics leaders bring to their positions. Emergency service students interviewed leaders in their career fields, determining their view of legitimacy. They found that …