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Multinationality-Performance Relationship: A Review And Reconceptualization, Madan Annavarjula, Sam Beldona
Multinationality-Performance Relationship: A Review And Reconceptualization, Madan Annavarjula, Sam Beldona
WCBT Faculty Publications
Numerous empirical investigations have attempted to study the relationship between multinationality and firm performance. Results from these studies have produced conflicting findings about this relationship. It is argued that one of the causes of the conflicting findings may be an imprecise conceptualization of multinationality. A multidimensional conceptualization is proposed based on a methodological review of previous research.