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Full-Text Articles in Business

Open Educational Resources Textbook List, Zachariah Claybaugh, Chelsea Stone Jan 2016

Open Educational Resources Textbook List, Zachariah Claybaugh, Chelsea Stone

Librarian Publications

Discipline specific OER textbook list for departments at SHU, compiled by Zach Claybaugh and Chelsea Stone.


Patents As Business Intelligence Tools, Amy Jansen Jan 2014

Patents As Business Intelligence Tools, Amy Jansen

Librarian Publications

As most entrepreneurs and business owners can tell you, one of the most significant considerations that companies face is how to protect their work. Managing intellectual property is now integrated with overall business models and corporate strategy. For this reason, patents have become crucial strategic pieces in business and competitive intelligence in the twenty-first century. Having the right patents, and even more importantly, knowing how to use them can either bolster or harm a company. As technology and rapid advancements in innovation become the cornerstone of corporate success, companies’ research and development (R & D) and patent spending have become …


Searching Uspto Trademark Records, Amy Jansen, Robert Berry Jan 2013

Searching Uspto Trademark Records, Amy Jansen, Robert Berry

Librarian Publications

Presentation by Amy Jansen and Robert Berry of the Sacred Heart University Library outlining the advantages of federal registration of trademarks and service marks and the steps involved. Includes legal background and examples.


Business Roundtable: Patents & Trademarks, Robert Berry Jan 2011

Business Roundtable: Patents & Trademarks, Robert Berry

Librarian Publications

An October 2011 presentation by Robert Berry, Research Librarian and Patent and Trademark Resource Center representative for the Sacred Heart University Library.


Small Business Strategies Series: Patents & Trademarks, Robert Berry Jan 2011

Small Business Strategies Series: Patents & Trademarks, Robert Berry

Librarian Publications

A November 14 2011 presentation by Robert Berry, Research Librarian and Patent and Trademark Resource Center representative for the Sacred Heart University Library.


Trumbull Library System, Business Program: Patents & Business Intelligence, Amy Jansen, Robert Berry Jan 2011

Trumbull Library System, Business Program: Patents & Business Intelligence, Amy Jansen, Robert Berry

Librarian Publications

A November 10, 2011 presentation by Amy Jansen, Business Librarian at Sacred Heart University and Robert Berry, Research Librarian and Patent and Trademark Resource Center representative for the Sacred Heart University Library.