Business Commons^™

What Do We Know About Corporate Social Responsibility Messaging?, John B. Ford

Marketing Faculty Publications

As the number of submissions to the Journal of Advertising Research (JAR) continues to increase, the time has come for us to step up our peer-review process with the addition of a group of Associate Editors (AEs), who will be given oversight of manuscripts that match their areas of expertise.

An Estimate On The Supply And Demand Of Marketing Education Teachers In The Next Five Years In The Hampton Roads, Virginia Area, Alison Danielle Briel

OTS Master's Level Projects & Papers

As of 2017, there is a lack of information about the number of Marketing Education teachers at the high school level employed in the Hampton Roads area of south eastern Virginia. Marketing Education is an essential subject to teach at the secondary level because it prepares students for careers in marketing and management. For this study, a survey was created to understand the current state of Marketing Education and the supply and demand of Marketing Education teachers. This study primarily focused on Marketing Education programs in the high school setting. A survey consisting of open-ended questions was developed and distributed …

The Role Of Consumer Ethnocentrism On The Effects Of Domestic Vs Foreign Product Failure On Post Consumption Emotions And Complaint Behaviors, Kittinand Bandhumasuta

Marketing Theses & Dissertations

It is well acknowledged that consumer ethnocentrism has a negative effect on evaluations of foreign products, brand-related attitudes toward foreign brands, and purchase intentions of the non-local products. However, an investigation into the role of consumer ethnocentrism at the post-consumption stage had been neglected. Specifically, when a product fails for a consumer. The main purpose of this dissertation is to study the role of consumer ethnocentrism on the post purchase consumption emotions and complaint behaviors. This dissertation proposes that cognitive appraisals of antecedent events and individual social traits will lead to differentiated outcomes. Domestic products that are perceived to be …

Infusing Complex Problem-Solving And Systems Thinking In College Leadership Development Programs, Dionicia Mahler-Rogers

Educational Foundations & Leadership Theses & Dissertations

Present day leaders grapple with a dynamic environment of evolving challenges. Prior leadership studies have afforded revisions of leadership theories in an attempt to remain relevant with the prominently shifting environment. The leadership models that underscore college leadership development programs should reflect the updated theories and practices which expose student leaders to solving complex problems they will experience. This study explores the knowledge, skills, and abilities needed for college students to be able to conceptualize and address system’s level leadership challenges. Foremost, the study examined instructional tools and methods that students found impactful for improving conceptualization and achievement of systems-level …

Is Every Tweet Created Equal? A Framework To Identify Relevant Tweets For Business Research, Thad Chee

Information Technology & Decision Sciences Theses & Dissertations

It is a life or death matter for a firm to observe its environment and identify new threats or opportunities quickly. Information technology has increased firm’s speed and agility in responding to environmental changes. Social media offers a vast and timely source of environmental information that firms can readily use gauge public sentiment. Twitter is a high-speed service that allows anyone to “tweet” a message to any interested parties. Firms can access near instantaneous changes in the public mood about any topic by using Sentiment Analysis. These topics range from predicting equities prices to predicting election outcomes. A gap exists …

Essays On The El Niño Anomaly And Stock Return Predictability, Zhijun Yang

Finance Theses & Dissertations

This dissertation is to examine the impact of the El Niño phenomenon on the international stock market, both at the aggregate level and the portfolio level.

In first essay, I study the predictive relation between the El Niño phenomenon and international stock market aggregate returns. I find that the El Niño anomaly can predict all 14 countries’ stock returns. Specifically, the El Niño unconditional effect can predict stock return negatively in Japan, Malaysia, and South Africa, while the El Niño conditional on winter season can predict positively stock returns in 13 countries’ stock markets except for Japan. This conditional effect …

Virginia Homeowners Handbook: Helping Homeowners Prepare For Hurricanes And Other Natural Hazards, Jon Cawley

News Items

No abstract provided.

What Do We Know About Mobile Media And Marketing?, John B. Ford

Marketing Faculty Publications

Everywhere we look, it is immediately obvious how much the mobile phone is an integral part of daily life. Yet, the medium is still relatively new to advertising research, particularly among academics who have devoted recent years of study to this topic addressed in this issue’s special package, “What We Know about Mobile Media and Marketing.”

A Systems-Based Framework For Design And Analysis Of An R And D Structure, Polinpapilinho F. Katina, Charles B. Keating, Luna M. Magpili

Engineering Management & Systems Engineering Faculty Publications

A critical challenge for managerial effectiveness and competitive advantage in research and development (R and D) organizations is developing an appropriate structural configuration. However, in finding an appropriate structural configuration, R and D managers are faced with unprecedented levels of uncertainty, ambiguity, and accelerating complexity, coupled with demands for increased productivity. This paper develops a systems-based framework to support rigorous design, analysis, and transformation of the structure for R and D organizations. The framework development includes: (1) a review of the literature for the nature and role of the structure in R and D management; (2) setting of the R …

Does Machiavelli's The Prince Have Relevant Lessons For Modern High-Tech Managers And Leaders?, Clovia Hamilton

Management Faculty Publications

When we think of Machiavellian conduct in technology companies, we think of cut-throat, cunning, behaviour. Cut-throat competition in technological innovations can be the barrier to market entry (Lee, 2014). The lean philosophy is that managers and leaders are to strive for the efficient and effective use of resources in order to overcome this barrier and gain competitive advantage. In order for there to be cut throats, there have to be cut-throat technology innovation leaders and managers. What the lean philosophy lacks is guidance on how to achieve an efficient and effective use of resources in a cut-throat competitive environment. The …

Impact Of Leadership Styles On Entrepreneurs' Business Success, Hona Amer

STEMPS Theses & Dissertations

Leadership styles play an important role in entrepreneurial businesses in today’s business marketplace. The Full Range Leadership Model provides a framework for transformational, transactional, and laissez-faire leadership styles, as measured by the Multifactor Leadership Questionnaire (MLQ), while the ENTRELEAD scale has been used to assess the entrepreneurial leadership style. A review of the literature reveals limited empirical research focused on the effect of entrepreneurial leadership as applied in the contemporary marketplace. Limited research also exists on the effectiveness of the combination of these leadership styles for entrepreneurs in order to positively affect business performance and business longevity. The problem of …

Diversity Team Building: Impact On Virtual Team Performance, Nina C. Magpili-Smith

Engineering Management & Systems Engineering Theses & Dissertations

Although organizations have addressed diversity issues at the organizational-level with resulting positive employee outcomes, lack of scholarly attention to team-level interventions remain. Team-level interventions would benefit organizations more directly as they address issues directly related to task accomplishment. Since diversity may lead to negative performance results for teams, a team building intervention based on the latest empirical research was developed and tested to address the potential performance losses associated to diversity in decision-making teams. The team building intervention provides six crucial elements, namely (1) direct experience of how deep-level team diversity affect team dynamics, (2) diversity education, (3) cultivation of …

Two Essays On The Impact Of Institutional Structures On Entrepreneurship: Country Level Analysis, Mehdi Sharifi Khobdeh

Management Theses & Dissertations

Entrepreneurship has long been viewed as an engine of innovation and economic growth; however, there is limited understanding of cross-national differences in rates and types of entrepreneurship. This dissertation mainly uses an institutional theory framework to investigate whether shared social knowledge, value systems, and regulations influence differences in rates and types of entrepreneurial activities among countries.

This dissertation’s central research question is addressed in two essays. In Essay 1, I examine what factors explain the recovery of entrepreneurial activities in countries after the 2008 global financial crisis (GFC). Nearly all countries experienced a sharp drop in entrepreneurial activities during the …

Threat Or Challenge? Intensified Job Demands And The Moderating Effect Of Differentiated Transformational Leadership, Benjamin Bass

Psychology Theses & Dissertations

Over the past 30 years, industrialized democracies have experienced major economic change due to globalization, economic instability, and rapid technological innovation. To remain viable, organizations maximize flexibility through strategies like downsizing, just-in-time inventory, and temporary labor. Consequently, employees face heightened responsibility, variable workloads, and rising job insecurity. While these demands are stressful, at times, some may represent an exciting challenge. Recently, researchers started studying how the long-term intensification of work affects employees via intensified job demands. This dissertation builds on their efforts by exploring short-term job demand intensification. Specifically, the transactional model of stress and the job demands-resources model were …

Two Essays On Forced Ceo Turnover During Envy Merger Waves, And Dividends, Bader Almuhtadi

Finance Theses & Dissertations

Scholars have provided different theories that aim to explain merger waves throughout the years. However, a recent stream of the finance literature addresses the behavioral aspect behind mergers waves and imply that envy motivated CEOs tend to create merger waves. On the other hand, the decision to oust a CEO is considered one of the most important corporate decisions made in the lifetime of corporations. In Essay 1, we participate into the study stream by focusing on whether the incident of forced CEO turnover is higher during the late stages of merger waves where envy turns out to be more …

From Placebo To Panacea: Exploring The Influence Of Price, Suspicion, And Persuasion Knowledge On Consumers’ Perception Of Quality, Vahid Rahmani

Marketing Theses & Dissertations

Consumers’ associate higher prices with higher levels of quality. Nevertheless, the relationship between price and objective quality (i.e., real quality) in the marketplace is not always strong or even positive. This seemingly paradoxical phenomenon could be explained by either consumers’ lack of access to the product information (which is unlikely as we live in the age of information) or their reluctance/inability to assimilate the available information and modify their price-quality judgments. The current research is built on this latter assumption and attempts to answer two substantive questions that remain to be fully addressed in the pricing literature: First, how can …

Three Essays On Mutual Funds, Fund Management Skills, And Investor Sentiment, Feng Dong

Finance Theses & Dissertations

The mutual fund research focus has switched from whether average active fund managers have fund management skill to whether a subset of active fund managers have skills that produce investor benefits. In this dissertation we participate into the study stream by investigating the relation between managerial skills possessed by mutual fund managers and fund performance.

Essay 1 focuses on whether investor sentiment affects the performance of skilled mutual fund managers. Stocks during periods of high investor sentiment are more likely to have noise, while during low investor sentiment periods stocks are more likely to trade close to their fundamental values. …

Exploring The Questionable Academic Practice Of Conference Paper Double Dipping, Krista B. Lewellyn, William Q. Judge, Adam Smith

Management Faculty Publications

We develop a conceptual framework and provide empirical evidence that helps to explain why management scholars submit the same paper to more than one scholarly conference, a practice referred to as "double dipping." Drawing from general strain theory,we find that certain features of the social and national institutional context in which these scholars are embedded provides motivation for and facilitates rationalization of engagement in the double-dipping practice. Specifically, our results show that the incidence of conference paper double dipping is greater for junior scholars and for those currently affiliated with research-intensive universities. We also find that authors who received their …

The Impact Of Duty Cycle Workflow On Sign-Out Practices: A Qualitative Study Of An Internal Medicine Residency Program In Maryland, Usa, Soo-Hoon Lee, Sanjay V. Desai, Philip H. Phan

Management Faculty Publications

OBJECTIVES: Although JCAHO requires a standardised approach to handoffs, and while many standardised protocols have been tested, sign-out practices continue to vary. We believe this is due to the variability in workflow during inpatient duty cycle. We investigate the impact of such workflows on intern sign-out practices.

DESIGN: We employed a prospective, grounded theory mixed-method design.

SETTING: The study was conducted at a residency programme in the mid-Atlantic USA. Two observers randomly evaluated three types of daily sign-outs for 1 week every 3 months from September 2013 to March 2014. The compliance of each observed behaviour to JCAHO's Handoff Communication …

Analysis Of Project Management System Structure Using The Viable System Model (Vsm), Joseph A. Sisti

Engineering Management & Systems Engineering Theses & Dissertations

The purpose of this research was to explore the applicability of the Viable System Model as a framework for structural analysis of Project Management Systems using a case study approach. The research used a modified Viable System Model based on the work of Stafford Beer (1979) for the analysis of systems (organizations). The specific research questions explored in this research were: (1) How can the Viable System Model (VSM) be adapted for analysis of project management structure? And, (2) What results from exploration of the Viable System Model framework application to active project management structures?

The research used an exploratory …

Supervisor And Subordinate Perceptions Of Leader-Member Exchange: Examining Idiosyncratic Deals And Work-Family Experiences In A Moderated Mediation Model, Michael L. Litano

Psychology Theses & Dissertations

The extant literature recognizes that subordinates in high-quality leader-member exchange (LMX) relationships experience the most favorable outcomes (Dulebohn, Bommer, Liden, Brouer, & Ferris, 2012). In exchange for their unwavering commitment and superior job performance, high LMX subordinates benefit from greater access to valuable resources (e.g., communication, support, and negotiating latitude; Gerstner & Day, 1997), which can then be used to combat job demands and facilitate accomplishment of the subordinates’ salient goals (Agarwal, Datta, Blake-Beard, & Bhargava, 2012; Hobfoll, 2001). Meta-analytic evidence suggests that LMX also has critical implications for work-family outcomes (Litano, Major, Streets, Landers, & Bass, 2016), however, the …

Two Essays On The Antecedents And Effects Of Internationalizing Out Of Emerging And Developed Economies, Mark Robert Mallon

Management Theses & Dissertations

Comparative international entrepreneurship is a field still in its infancy. One of the largest needs in this stream of research is an understanding of how internationalization activities differ across countries, especially growing emerging markets. These two essays compare the antecedents and effects of internationalizing out of emerging and developed economies.

Essay 1 employs fuzzy-set Qualitative Comparative Analyses to investigate how distinct configurations of national business systems interact with founders’ human capital to lead to high degrees of new venture internationalization. Findings indicate that new venture internationalization is an equifinal process that differs significantly across emerging and developed markets, with firms …

The Impact Of Help-Self And Help-Others Appeals Upon Participation In Clinical Research Trials, Susan Lewis Casey

Marketing Theses & Dissertations

The need for participants in medical research trials continues to grow yet the successful recruitment of volunteers remains a challenge. Much of the research regarding patient recruitment activities has been conducted in the social sciences. As such, the specific impact of advertising strategy to help recruit volunteers remains unclear. The proposed research is designed to help to fill this gap in the literature, generating insight for continuing academic research and helping practitioners gain efficiencies in developing new pharmaceuticals.

This research uses an experimental design to assess the impact of two variables upon clinical trial participation. These two variables were selected …

Impact Of A Localized Lean Six Sigma Implementation On Overall Patient Safety And Process Efficiency, Luvianca G. Gil-Moreno

Engineering Management & Systems Engineering Theses & Dissertations

Continuous quality improvement tools have been widely used in the Healthcare Industry to increase efficiency and patient safety as well as to reduce cost. This research explores the impact of a Lean Six Sigma (LSS) process improvement initiative on the overall process efficiency and patient safety in the Labor and Delivery (L+D) units of a large hospital provider. This study focuses on the application of a modeling and simulation methodology to investigate the influence of a localized process improvement intervention on the overall L+D unit output by considering patient flow, system capacity, and unit performance. The simulation models capacity profiles …

An Investigation Into Perceived Productivity And Its Influence On The Relationship Between Organizational Climate And Affective Commitment, Kaitlynn Marie Castelle

Engineering Management & Systems Engineering Theses & Dissertations

The purpose of this research is to investigate the influence of individually perceived productivity on the relationship between individually assessed organizational climate and affective commitment, from heterogeneous survey participant data. A theoretical framework is adopted to explain how organizational climate shapes employee perception and how this relationship is moderated by a perceived productivity. This is a relatively unexplored concept in the defined context and has been developed by the researcher. Perceived productivity was measured using an instrument developed in this research to gauge respondents’ perception of their productivity. The instrument, named the General Measure of Perceived Productivity (GMPP), was developed …

Role Of Requirements Engineering In Software Project’S Success, Sujatha Alla

Engineering Management & Systems Engineering Theses & Dissertations

Despite considerable time and resources spent on the initiation phase of software projects, discrepancies often exist between formal project documentation, customer requirements, and final project specifications. Such discrepancies in the requirements management process can have a very negative impact on final project outcomes. A Business Requirements Document (BRD) constitutes the formal software requirements documentation, which typically includes stakeholders’ needs and expectations and project scope while providing a clear project roadmap and project plan. According to IEEE standards, a BRD should be a structured document that includes specific elements such as functional and technical requirements while incorporating certain traits such as …

Planning And Team Shared Mental Models As Predictors Of Team Collaborative Processes, Zikai Zhou

Engineering Management & Systems Engineering Theses & Dissertations

This study evaluates the role of team planning and the similarity of team shared mental models (TSMMs) as predictors of two types of collaborative behaviors that are known to contribute to team performance. A computer-based Networked Fire Chief (NFC) simulation task was used as a testing environment for emergent and dynamic situations. The relationships among team planning, similarity of task-focused team shared mental models (TASKTSMMs), similarity of team-focused team shared mental models (TEAMTSMMs), team backup behaviors, and implicit coordination were tested. This study provides evidence for the mediation effect of similarity of TASKTSMMs between team planning and team backup behaviors, …

Individual And Store Characteristics Associated With Brand Choices In Select Food Category Redemptions Among Wic Participants In Virginia, Qi Zhang, Chuanyi Tang, Patrick W. Mclaughlin, Leigh Diggs

Community & Environmental Health Faculty Publications

The Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) often allows participants to redeem food benefits for various brands at different costs. To aid the program’s food cost containment efforts, it is important to understand the individual and store characteristics associated with brand choices. This study used the WIC Electronic Benefit Transfer (EBT) data for 239,062 Virginia WIC participants’ brand choices in infant fruits and vegetables (F&Vs) and whole grain bread in May 2014–February 2015, one of the first such data sets available in the U.S. for research purposes. Mixed effects logistic regression models were used to analyze …

Life In Hampton Roads Survey Press Release #7: Economics And Tourism, Social Science Research Center, Old Dominion University

Life in Hampton Roads Survey Report

This report examines regional perceptions of economic conditions and tourism from the 2017 Life In Hampton Roads survey (LIHR 2017) conducted by the Old Dominion University Social Science Research Center. Data from prior years is also provided when available to show comparisons in responses over time. Responses were weighted by city population, race, age, gender, and phone usage (cell versus land-line) to be representative of the Hampton Roads region.

Tourism Business Resilience For Coastal Virginia Assessment Report, Lindsay E. Usher, Michelle Covi, Juita-Elena Wie Yusuf, Kaitlin Giles, Elizabeth Armistead Andrews, Angela King, Sashenka Brauer, Rebecca Ribley

Commonwealth Center for Recurrent Flooding Resiliency (CCRFR): Reports

This report summarizes the results of the Tourism Business Resilience Project conducted by the Commonwealth Center for Recurrent Flooding Resiliency and Virginia Sea Grant. This project was a joint effort by faculty and students from the Old Dominion University Resilience Collaborative and the Virginia Coastal Policy Center at the William & Mary Law School.