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Full-Text Articles in Business
The Correlation Between Commerce And Management, Rochelle Dean
The Correlation Between Commerce And Management, Rochelle Dean
Other Graduate Scholarship
This paper proposes to explore the correlation between Commerce and Management as I give a better insight on the role of Management and the effects it has globally. Commerce should be properly managed as a commercial activity that enhances the standard of living within a nation that will increase its standing in the world. When commerce is allowed to run unregulated as it has, large businesses and major conglomerates can become immune to failure making them too powerful which levies negative externalities on citizens as well as globally to the benefit of business owners. Broadly speaking, nations should be concerned …
Corporate Communication In The Twenty-First Century, Susan Laws
Corporate Communication In The Twenty-First Century, Susan Laws
Other Graduate Scholarship
Corporate communication represents an evolving area of study within the increasing puzzle of global growth in the twenty-first century. The theoretical history of public relations originated in North America and the United Kingdom before the ubiquitous presence of technology and the internet. Since the 1950s, numerous approaches and models of corporate communication have emerged. The focus of this study is to contribute to the development of a new theory of corporate constructs of identity, image and reputation, formulating competitive advantage with strategy formulation, within the framework of the new political economy – these economies do not and cannot operate in …