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Full-Text Articles in Business

A Review Of Two Decades Of Research On Language In International Management (1997 - 2022) - Supplemental Material, Yung-Hwal Park, Kevin Lehnert Nov 2023

A Review Of Two Decades Of Research On Language In International Management (1997 - 2022) - Supplemental Material, Yung-Hwal Park, Kevin Lehnert

Other Faculty Publications

This research reviews over two decades of research on language within international management. This comprehensive review codes and summarizes 263 articles, highlighting the impact of language in various strategic areas of management: language policy; HRM and organizational behavior; internationalization; HQ-subsidiary relationship; knowledge sharing; corporate reporting and governance; and mergers and acquisitions (M&A) and inter-firm strategic collaboration. This study also highlights two major needs within the discipline (internal vs. external focus of language and level of analysis – individual, group and organizational), and addressed the call for a broader future research agenda.


The Impact Of Culture On Business Negotiations, Nadia L. Gonzalez Apr 2021

The Impact Of Culture On Business Negotiations, Nadia L. Gonzalez

Honors Projects

Understanding the impact of culture and cultural differences is essential in negotiations. Using both Hofstede’s cultural dimensions theory and the GLOBE Project’s nine cultural dimensions, this paper highlights the impact of culture in international business negotiations. After discussing the dimensions and various national attributes attributed to these dimensions, this paper highlights several important cultural strategies for firms to keep in mind when negotiating. It concludes with propositions and a discussion about how negotiators can improve their skills through an understanding and respect of cultural differences.


A Review Of Two Decades Of Research On Language In International And Multicultural Marketing (1997 – 2020) – Supplemental Material, Yung-Hwal Park, Kevin Lehnert Jan 2021

A Review Of Two Decades Of Research On Language In International And Multicultural Marketing (1997 – 2020) – Supplemental Material, Yung-Hwal Park, Kevin Lehnert

Other Faculty Publications

This comprehensive review piece investigates over two decades of research, reflecting on the crucial role of language in international marketing success. In coding and summarizing 181 articles, this work highlights how language has impacted international-marketing-related outcomes across 19 specific content areas. Those content areas are then grouped into seven broad research themes relating to language: Marketing Communications; Linguistics; Branding; Consumer Behavior; Servicescape and Retailing; Internationalization, Supply Chain and Sales; Bilingualism. We synthesize these themes and the common outcomes of the research. From these themes we highlight challenges to the field and explore future research in language in international marketing.


Analyses Of Five Industries, Potential Job Prospects, And Expatriate Employment In Spain, Leonardo Brista Apr 2020

Analyses Of Five Industries, Potential Job Prospects, And Expatriate Employment In Spain, Leonardo Brista

Honors Projects

This memorandum analyzes five industries of personal interest and potential job opportunities within each, as well as an analysis of Spain’s economy and identifying the process of working as an expatriate. The goal of this project is to lay out the career opportunities in various industries in and out of the United States, the situation of their environments, and rationalizing them in an evaluative method. Each industry of interest will be analyzed on their economic strength, sociopolitical environment, and geographic area of focus. The top five companies in each industry will also briefly analyzed, comparing their overall employee approval rating …


Managing The Global Virtual Workforce: Reducing The Liability Of Foreignness, Carol M. Sanchez, Rebekah Arndt Jan 2020

Managing The Global Virtual Workforce: Reducing The Liability Of Foreignness, Carol M. Sanchez, Rebekah Arndt

Peer Reviewed Articles

Effective management of global virtual workforces may reduce the liability of foreignness. As more organizations do business across borders, global workforce effectiveness is critical given logistic, language and cultural distances. Based on theories of global workforces, virtual technology use, cultural differences, and common language policy, we posit that global virtual workforces will better succeed if organizations (1) select appropriate communication technology, (2) train members to navigate cultural differences, and (2) adopt a language policy. We highlight strategies with examples from conversations with managers of several organizations, and we emphasize unexpected benefits to organizations that successfully manage their global virtual workforce.


The Impact Of The Seidman College Of Business Outreach Centers On The Grand Rapids Business Community, Benjamin M. Thoenes Apr 2018

The Impact Of The Seidman College Of Business Outreach Centers On The Grand Rapids Business Community, Benjamin M. Thoenes

Honors Projects

The purpose of this research was to explore the advisory role of selected Outreach Centers of the Seidman College of Business as led by their executive directors, and to examine the effects of their relationships with the Grand Rapids business community. For the basis of comparison the interviews included the director of one organization outside the Seidman College of Business. A qualitative approach in the form of a researcher-designed interview was used for the purpose of collecting data (Creswell, 2005). The interviews, conducted at each of the Outreach Center Offices, were designed to elicit important information regarding the Centers and …


Do Values Or Goals Better Explain Intent? A Cross-National Comparison, Marianela Fornerino, Alain Jolibert, Carol M. Sanchez, Mengxia Zhang Jan 2010

Do Values Or Goals Better Explain Intent? A Cross-National Comparison, Marianela Fornerino, Alain Jolibert, Carol M. Sanchez, Mengxia Zhang

Peer Reviewed Articles

Among six major lines of inquiry on motivations, two theories are especially pertinent to consumer behavior studies: values and goals. Several studies show that consumer behavior can be predicted on the basis of values or goals; this study examines which are the stronger predictors by presenting a cross-cultural comparison of the values and goals that may influence the behavioral intentions of U.S., Chinese, and French students to study abroad. As a service, study abroad has financial implications, represents a choice, and competes with other educational products. Therefore, goals appear to explain behavioral intentions better than do values, except among U.S. …


Planning Your Global Strategy, Carol M. Sanchez, Steve Goldberg Jan 2005

Planning Your Global Strategy, Carol M. Sanchez, Steve Goldberg

Peer Reviewed Articles

Sound planning and due diligence are important for both domestic and international strategic initiatives. However, in an international setting there are additional cultural, legal, and logistical considerations. In this article, we discuss considerations before doing business internationally. We address how a company knows it’s ready to go international, special expertise required to go international, how to obtain that expertise, factors that should be considered in choosing a foreign market, finding an overseas partner, legal and tax issues considerations and, finally, how to get paid.


Motives For Corporate Philanthropy In El Salvador: Altruism And Political Legitimacy, Carol M. Sanchez Oct 2000

Motives For Corporate Philanthropy In El Salvador: Altruism And Political Legitimacy, Carol M. Sanchez

Peer Reviewed Articles

This paper discusses how Salvadoran companies practice corporate philanthropy in El Salvador, and what might motivate it. First, I briefly discuss three principal theories of corporate philanthropy, and explore some current trends in international corporate philanthropy to highlight some of the motives Salvadoran companies may have to participate in charitable activities. Then, I discuss the history of the Salvadoran private sector to help us understand philanthropic activity today. Next, I suggest that philanthropic acts by Salvadoran firms are driven by altruistic and politically strategic motives, and reflect individualistic and paternalistic attitudes. In the discussion, I include examples of Salvadoran corporate …


Different Minds And Common Problems: Geert Hofstede's Research On National Cultures, Carol M. Sanchez, Dawn M. Curtis Jun 2000

Different Minds And Common Problems: Geert Hofstede's Research On National Cultures, Carol M. Sanchez, Dawn M. Curtis

Peer Reviewed Articles

This article discusses Geert Hofstede's work on national cultural differences. It explains how Hofstede's model of the dimensions of national culture might be of use to performance improvement professionals as they try to solve familiar, and perhaps not so familiar, problems in international settings. Hofstede's work, first published in 1980, argues that many management theories, such as those of Herzberr, Mausner, and Snyderman (1959), Maslow (1970), and McGregor (1960), are not valid worldwide be cause the authors are subject to cultural bias that is manifested in their own cultural makeup. Hofstede's research has shown that national cultures tend vary on …


Performance Improvement In International Environments: Designing Individual Performance Interventions To Fit National Cultures, Carol M. Sanchez Jun 2000

Performance Improvement In International Environments: Designing Individual Performance Interventions To Fit National Cultures, Carol M. Sanchez

Peer Reviewed Articles

This article examines how internationalization might affect the design of individual performance improvement approaches in organizations. It begins by examining knowledge that has been learned principally from the North American context of what improves an individual's performance. Then, we discuss motivators, attitudes. and behaviors of workers and how they may vary among workers in different national cultural contexts. In short, we examine individual performance improvement for its cross‐border effectiveness, using various models of national cultural differences. By doing this, we hope to provide an understanding of how performance improvement systems might require modification to fit with non‐North American work environments.


The Effect Of Product Regulation On Business Global Competitiveness: A Contingency Approach, Carol M. Sanchez Sep 1995

The Effect Of Product Regulation On Business Global Competitiveness: A Contingency Approach, Carol M. Sanchez

Peer Reviewed Articles

This paper focuses on product regulation, which is one important type of regulation that influences business firms. We develop a theoretical model that describes the effect of product regulation on the global competitiveness of business. Special emphasis is given to the contingency effects of several variables on the relationship between product regulation and business global competitiveness. We derive three propositions about these contingency effects, and also discuss higher-order interactions that may occur between the contingency. The overall thrust of our argument is to question the universality of the assumption that regulation is detrimental to business competitiveness.