Open Access. Powered by Scholars. Published by Universities.®

Business Commons

Open Access. Powered by Scholars. Published by Universities.®

Eastern Illinois University

Undergraduate Honors Theses

2012

Articles 1 - 3 of 3

Full-Text Articles in Business

The Impact Of Fantasy Football Participation On Ticket Sales, Merchandise Sales And Team Loyalty, Robert H. Smith Jan 2012

The Impact Of Fantasy Football Participation On Ticket Sales, Merchandise Sales And Team Loyalty, Robert H. Smith

Undergraduate Honors Theses

The growth of fantasy football has opened new economic opportunities for a variety of companies (Otto, Mets and Ensmenger 2011) and many have taken advantage of them. The question remains as to the impact of fantasy sports on actual sports leagues that gave rise to the fantasy experience. Drawing on reports from the popular press and academic research on the topic, a series of hypotheses is developed and empirically tested to determine how fantasy sports impacts the ticket and merchandise sales of the sports on which they are based as well as the impact of fantasy sports on the team …


Trading Strategy Of Firms In Financial Distress, Christopher J. Arnholz Jan 2012

Trading Strategy Of Firms In Financial Distress, Christopher J. Arnholz

Undergraduate Honors Theses

This paper tests two hypothesis 1) that firms entering financial distress incur costs that depress the stock price 2) firms entering financial distress are over sold, and the year after they enter financial distress the price bounces back. The paper tests a simple trading strategy of buying the distressed firm and selling the largest firm in the industry. The strategy yields an average return of 10.16%. The returns are enhanced by sorting firms by price to book and selecting firms from the highest quartile, yielding an average return of 34.75%


U.S. Adoption Of International Financial Report Standards And The American C.P.A., Chris Powell Jan 2012

U.S. Adoption Of International Financial Report Standards And The American C.P.A., Chris Powell

Undergraduate Honors Theses

No abstract provided.