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City University of New York (CUNY)

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2020

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Articles 1 - 30 of 133

Full-Text Articles in Business

Brand Personality And Sexuality Levels Of Luxury Advertisements, Alyssa Dana Adomaitis, Diana Saiki Sep 2020

Brand Personality And Sexuality Levels Of Luxury Advertisements, Alyssa Dana Adomaitis, Diana Saiki

Publications and Research

This study examined perceived brand attractiveness of and identification with fashion luxury brands given different levels of sexuality in advertisements. Sex in advertisements has become increasingly more common to generate attention and interest in fashion luxury products with limited research on its influence on the consumer. A sample of 1266 males and females completed a survey on brand attractiveness and identification after examining an advertisement of a luxury fashion product. Participants were assigned an advertisement that featured a same-gendered model at one of four levels of sexuality (fully clothed to nude). The results indicated less sexuality in luxury advertisements was …


How Should We Understand The Digital Economy In Asia? Critical Assessment And Research Agenda, Kai Li, Dan J. Kim, Karl R. Lang, Robert J. Kauffman, Maurizio Naldi Sep 2020

How Should We Understand The Digital Economy In Asia? Critical Assessment And Research Agenda, Kai Li, Dan J. Kim, Karl R. Lang, Robert J. Kauffman, Maurizio Naldi

Publications and Research

By Asian digital economy, we refer to high-tech developments, business and social transformations, and information- driven changes in the region’s growth. We discuss its background and foundations, significance in Asia and contribution to removal of historical barriers in traditional business. We assess how new value chains are transforming country-level involvement in worldwide manufacturing and note “smiling curve theory” predictions about the global value chain in Asia for high-tech firms and their economies. The takeaway is that the digital economy in Asian nations involves revamping business processes through technology innovation, government policies for growth, and digital entrepreneurship. We analyze the “digital …


Zero Textbook Cost Syllabus For Mgt 3800 (Management And Society), Jared Peifer Aug 2020

Zero Textbook Cost Syllabus For Mgt 3800 (Management And Society), Jared Peifer

Open Educational Resources

The course aims to help students better understand how business interacts with society. The dramatic rise in the exchange of goods, information, services and capital around the world makes business a driving force in global society. Yet, the evolving expectations of corporate stakeholders (e.g., customers, investors, governments and civil society groups) are not well understood. Corporations are expected to meet ever-higher standards of care wherever they operate. Stakeholders expect managers to make a profit for their companies in ways that are lawful, socially responsible and contribute to the welfare of society. Tomorrow’s business leaders will need to be equipped with …


The Law Of Black Mirror - Syllabus, Yafit Lev-Aretz, Nizan Packin Aug 2020

The Law Of Black Mirror - Syllabus, Yafit Lev-Aretz, Nizan Packin

Open Educational Resources

Using episodes from the show Black Mirror as a study tool - a show that features tales that explore techno-paranoia - the course analyzes legal and policy considerations of futuristic or hypothetical case studies. The case studies tap into the collective unease about the modern world and bring up a variety of fascinating key philosophical, legal, and economic-based questions.


Tech Policy And Legal Theory Syllabus, Yafit Lev-Aretz, Nizan Packin Aug 2020

Tech Policy And Legal Theory Syllabus, Yafit Lev-Aretz, Nizan Packin

Open Educational Resources

Technology has changed dramatically over the last couple of decades. Currently, virtually all business industries are powered by large quantities of data. The potential as well as actual uses of business data, which oftentimes includes personal user data, raise complex issues of informed consent and data protection. This course will explore many of these complex issues, with the goal of guiding students into thinking about tech policy from a broad ethical perspective as well as preparing students to responsibly conduct themselves in different areas and industries in a world growingly dominated by technology.


New Kid On The Blockchain: The Rise Of Cryptocurrency In The Global Arena: Humanitarian Usage With Blockchain, Rhonda S. Binda Aug 2020

New Kid On The Blockchain: The Rise Of Cryptocurrency In The Global Arena: Humanitarian Usage With Blockchain, Rhonda S. Binda

Open Educational Resources

In 2018, the world was shaken by the fast rise of Bitcoin and other cryptocurrencies that use a decentralized, blockchain technology for payment transfers outside of the traditional banking system. The potential impact this alternative form of banking could have in the medium and long term on the over 2 billion people globally unbanked is tremendous. Additionally, blockchain itself is being used for value transfer combined with bio and genetic tagging technologies in refugee camps for example, bringing to rise a new era where technology for development is disrupting education, healthcare and security programs globally.


Brave New World - Reslience, Rhonda S. Binda Aug 2020

Brave New World - Reslience, Rhonda S. Binda

Open Educational Resources

The trifecta of globalization, urbanization and digitization have created new opportunities and challenges across our nation, cities, boroughs and urban centers. Cities are in a unique position at the center of commerce and technology becoming hubs for innovation and practical application of emerging technology. In this rapidly changing 24/7 digitized world, city governments worldwide are leveraging innovation and technology to become more effective, efficient, transparent and to be able to better plan for and anticipate the needs of its citizens, businesses and community organizations. This class will provide the framework for how cities and communities can become smarter and more …


Global To Local: Creating 'Glocal' Links For Diplomacy, Rhonda S. Binda Aug 2020

Global To Local: Creating 'Glocal' Links For Diplomacy, Rhonda S. Binda

Open Educational Resources

Over the past few years, “smart cities” have led in leveraging technology to modernize their services and infrastructure— and have emerged on the global stage on key issues of international concern. In 2017, Hidalgo and Horacio Rodríguez Larreta, Mayor of Buenos Aires, spearheaded the Urban 20 (U20), a platform for major cities in G20 countries to bring their “urban perspective” to the G20 member states in tackling common problems, showcasing their innovative approaches leveraging emerging technologies at the local level to tackle global issues. In April 2018, mayors from 20 cities signed the U20’s first Joint Declaration; six months later, …


Brave New World - Innovation 2.0 And Public Private Partnerhips (P3s), Rhonda S. Binda Aug 2020

Brave New World - Innovation 2.0 And Public Private Partnerhips (P3s), Rhonda S. Binda

Open Educational Resources

The trifecta of globalization, urbanization and digitization have created new opportunities and challenges across our nation, cities, boroughs and urban centers. Cities are in a unique position at the center of commerce and technology becoming hubs for innovation and practical application of emerging technology. In this rapidly changing 24/7 digitized world, city governments worldwide are leveraging innovation and technology to become more effective, efficient, transparent and to be able to better plan for and anticipate the needs of its citizens, businesses and community organizations. This class will provide the framework for how cities and communities can become smarter and more …


Brave New World - The Rise Of Cities Globally: Urbanizationmeets Technological Innovation And Digitization, Rhonda S. Binda Aug 2020

Brave New World - The Rise Of Cities Globally: Urbanizationmeets Technological Innovation And Digitization, Rhonda S. Binda

Open Educational Resources

The trifecta of globalization, urbanization and digitization have created new opportunities and challenges across our nation, cities, boroughs and urban centers. Cities are in a unique position at the center of commerce and technology becoming hubs for innovation and practical application of emerging technology. In this rapidly changing 24/7 digitized world, city governments worldwide are leveraging innovation and technology to become more effective, efficient, transparent and to be able to better plan for and anticipate the needs of its citizens, businesses and community organizations. This class will provide the framework for how cities and communities can become smarter and more …


Pricing Climate Change Risk In Corporate Bonds, Elsa Allman Jul 2020

Pricing Climate Change Risk In Corporate Bonds, Elsa Allman

Publications and Research

This paper examines whether corporate bondholders price climate change risk. I find that firms exposed to higher sea level rise (SLR) across U.S. branch locations pay a premium when issuing bonds. Specifically, a one standard deviation increase in a firm’s SLR exposure is associated with a 2% increase of average yield spreads equivalent to 4 basis points. This effect is more pronounced for firms in industries vulnerable to extreme weather conditions, which are less spatially diversified, and issuing bonds with maturities ranging from 5 to 10 years. In addition, I find no evidence that credit rating agencies account for SLR …


Clear-Sighted Statistics: Module 1: An Introduction To Statistics, Edward Volchok Jun 2020

Clear-Sighted Statistics: Module 1: An Introduction To Statistics, Edward Volchok

Open Educational Resources

No abstract provided.


Clear-Sighted Statistics: Module 2: Types Of Data, Edward Volchok Jun 2020

Clear-Sighted Statistics: Module 2: Types Of Data, Edward Volchok

Open Educational Resources

No abstract provided.


Clear-Sighted Statistics: Module 4: Picturing Data With Tables And Charts, Edward Volchok Jun 2020

Clear-Sighted Statistics: Module 4: Picturing Data With Tables And Charts, Edward Volchok

Open Educational Resources

The following files accompany this module:


Clear-Sighted Statistics: Module 4: 04_M&Ms_Colors.Xlsx, Edward Volchok Jun 2020

Clear-Sighted Statistics: Module 4: 04_M&Ms_Colors.Xlsx, Edward Volchok

Open Educational Resources

This file is associated with Clear-Sighted Statistics: Module 4: Picturing Data With Tables and Charts.


Clear-Sighted Statistics: Module 4: 04_Freqdist.Xlsx, Edward Volchok Jun 2020

Clear-Sighted Statistics: Module 4: 04_Freqdist.Xlsx, Edward Volchok

Open Educational Resources

This file is associated with Clear-Sighted Statistics: Module 4: Picturing Data With Tables and Charts.


Clear-Sighted Statistics: Module 4: 04_Exercises.Xlsx, Edward Volchok Jun 2020

Clear-Sighted Statistics: Module 4: 04_Exercises.Xlsx, Edward Volchok

Open Educational Resources

This file is associated with Clear-Sighted Statistics, Module 4: Picturing Data With Tables and Charts.


Clear-Sighted Statistics: Module 3: Where Do Data Come From?, Edward Volchok Jun 2020

Clear-Sighted Statistics: Module 3: Where Do Data Come From?, Edward Volchok

Open Educational Resources

No abstract provided.


Clear-Sighted Statistics: Module 5: Statistical Measures, Edward Volchok Jun 2020

Clear-Sighted Statistics: Module 5: 05_Trimmedmean.Xlsx, Edward Volchok Jun 2020

Clear-Sighted Statistics: Module 5: 05_Trimmedmean.Xlsx, Edward Volchok

Open Educational Resources

This file is associated with Clear-Sighted Statistics, Module 5: Statistical Measures.


Clear-Sighted Statistics: Module 5: 05_Exercises.Xlsx, Edward Volchok Jun 2020

Clear-Sighted Statistics: Module 5: 05_Exercises.Xlsx, Edward Volchok

Open Educational Resources

This file is associated with Clear-Sighted Statistics, Module 5: Statistical Measures.


Clear-Sighted Statistics: Module 5: 05_Cv_Bigmac_Data.Xlsx, Edward Volchok Jun 2020

Clear-Sighted Statistics: Module 5: 05_Cv_Bigmac_Data.Xlsx, Edward Volchok

Open Educational Resources

This file is associated with Clear-Sighted Statistics, Module 5: Statistical Measures.


Clear-Sighted Statistics: Module 5: 05_Var_Sd.Xlsx, Edward Volchok Jun 2020

Clear-Sighted Statistics: Module 5: 05_Var_Sd.Xlsx, Edward Volchok

Open Educational Resources

This file is associated with Clear-Sighted Statistics, Module 5: Statistical Measures.


Clear-Sighted Statistics: Module 5: 05_Wgtmean_Frappachinos.Xlsx, Edward Volchok Jun 2020

Clear-Sighted Statistics: Module 5: 05_Wgtmean_Frappachinos.Xlsx, Edward Volchok

Open Educational Resources

This file is associated with Clear-Sighted Statistics, Module 5: Statistical Measures.


Clear-Sighted Statistics: Module 5: 05_Range.Xlsx, Edward Volchok Jun 2020

Clear-Sighted Statistics: Module 5: 05_Range.Xlsx, Edward Volchok

Open Educational Resources

This file is associated with Clear-Sighted Statistics, Module 5: Statistical Measures.


Clear-Sighted Statistics: Module 5: 05_Percentiles_Quartiles.Xlsx, Edward Volchok Jun 2020

Clear-Sighted Statistics: Module 5: 05_Percentiles_Quartiles.Xlsx, Edward Volchok

Open Educational Resources

This file is associated with Clear-Sighted Statistics, Module 5: Statistical Measures.


Clear-Sighted Statistics: Module 5: 05_Mad.Xlsx, Edward Volchok Jun 2020

Clear-Sighted Statistics: Module 5: 05_Mad.Xlsx, Edward Volchok

Open Educational Resources

This file is associated with Clear-Sighted Statistics, Module 5: Statistical Measures.


Clear-Sighted Statistics: Module 5: 05_M&M_Colors.Xlsx, Edward Volchok Jun 2020

Clear-Sighted Statistics: Module 5: 05_M&M_Colors.Xlsx, Edward Volchok

Open Educational Resources

This file is associated with Clear-Sighted Statistics, Module 5: Statistical Measures.


Clear-Sighted Statistics: Module 5: 05_Estimatingmeansd.Xlsx, Edward Volchok Jun 2020

Clear-Sighted Statistics: Module 5: 05_Estimatingmeansd.Xlsx, Edward Volchok

Open Educational Resources

This file is associated with Clear-Sighted Statistics, Module 5: Statistical Measures.


Clear-Sighted Statistics: Module 5: 05_Geometricmean.Xlsx, Edward Volchok Jun 2020

Clear-Sighted Statistics: Module 5: 05_Geometricmean.Xlsx, Edward Volchok

Open Educational Resources

This file is associated with Clear-Sighted Statistics, Module 5: Statistical Measures.