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Healthy Island Organic Products: A Study Determining How To Increase Customer Awareness, Jeff C. Yates
Healthy Island Organic Products: A Study Determining How To Increase Customer Awareness, Jeff C. Yates
Student Works
The purpose of this research project is to provide information that will aid in increasing the awareness of organic products that Healthy Island carries and to understand the customer needs when dealing with organic products, such a noni juice. This information will assist Healthy Island in the development of an effective marketing strategy. The questions that I hope to answer through this project are the following: 1. Is there a mark t for organic products geared toward younger men and women? 2. What is the current knowledge of organic products, specifically noni juice 3. What are the most effective ways …