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How Preseason Hope Impacts Fans’ Attendance Intentions And Psychological Well-Being, Hyun-Woo Lee, Seong-Jin Park, Kun Chang, Jun-Phil Uhm Jun 2024

How Preseason Hope Impacts Fans’ Attendance Intentions And Psychological Well-Being, Hyun-Woo Lee, Seong-Jin Park, Kun Chang, Jun-Phil Uhm

Journal of Applied Sport Management

The authors developed a two-factor preseason hope scale and examined the moderation effects of preseason hope and state hope on the chain of effects from team identification and attendance intention to subjective well-being. A moderated–moderated mediation model was tested (n=224). Consequently, attendance intention mediated the relationship between team identification and well-being. The effect of team identification on attendance intention was stronger for those with lower preseason hope and state hope. The effect of attendance intention on well-being was stronger for those with higher preseason hope. Interaction effects by levels of hope were found among the conditional indirect effects.


Constraint-Based Latent Profile Analysis To Investigate The Physical Activity Market Segments Among Chinese College Students, Jeeyoon Kim Jun 2024

Constraint-Based Latent Profile Analysis To Investigate The Physical Activity Market Segments Among Chinese College Students, Jeeyoon Kim

Journal of Applied Sport Management

A segmentation study is conducted via constraint-based latent profile analysis (based on the hierarchical model of leisure constraint), focusing on Chinese college students. Multi-profile analysis further compares key determinants (i.e., constraints/motives) of physical activity intention by profile. Three profiles emerged: ‘body image-conscious physically active’, ‘noncommittal but achievement-driven’, and ‘constrained but motivated by enjoyment/socialization’. Each profile reports distinctive patterns in perceived levels of constraints, motives, and intention. Constraints/motives identified as determinants for intention vary by profile. Compared to North America, China tends to have more college students seeing physical activity as a task than leisure. Profile-specific marketing strategies are suggested.


Aspirant Sport Professionals Perceptions Of Leader Political Stances In The Workplace: An Exploratory Investigation, Marshall Magnusen, Matt Robinson Jun 2024

Aspirant Sport Professionals Perceptions Of Leader Political Stances In The Workplace: An Exploratory Investigation, Marshall Magnusen, Matt Robinson

Journal of Applied Sport Management

The purpose of this exploratory study was to better understand how political behaviors by a sport organization’s leader impact aspirant sport professionals. This qualitative study utilized criterion-based and snowball sampling methods to gather data from 202 aspirant sport professionals (46.5% male, 53.5% female). Participants were given a hypothetical employment scenario and responded to four questions regarding how a leader’s political behavior might impact their feelings, thoughts, and behaviors toward the sport employer. Utilizing thematic analysis, the following themes were discovered: Discomfort and Indifference (Question 1), Expectancy Violation and Power Divide (Question 2), Visceral Thinking and Calculated Thinking (Question 3), as …


Salary Disparity And Team Performance: An Empirical Analysis Of The English Premier League, Alexander Traugutt, Jarid Morton Jun 2024

Salary Disparity And Team Performance: An Empirical Analysis Of The English Premier League, Alexander Traugutt, Jarid Morton

Journal of Applied Sport Management

The English Premier League (EPL) is the top-tier English soccer system, becoming one of the most popular sports leagues in the world. One topic within the EPL that has garnered significant attention is player compensation and roster construction. Given the varied outputs of players and the spending power of each club, the question becomes whether a specific type of pay structure maximizes on-field performance. Thus, this study aimed to understand the effect of intra-team salary disparity on performance. Results indicated that while rosters tend to be organized in a more compressed manner, salary disparity was not a significant predictor of …


Examining Reported Versus Actual Attendance In College Basketball Non-Conference Games: Do Scheduling Elements Make A Difference?, Nels Popp, Stephen Shapiro, Jason Simmons, Ryan Dastrup Mar 2024

Examining Reported Versus Actual Attendance In College Basketball Non-Conference Games: Do Scheduling Elements Make A Difference?, Nels Popp, Stephen Shapiro, Jason Simmons, Ryan Dastrup

Journal of Applied Sport Management

This study examines factors impacting sport attendance at non-conference NCAA Division I men’s college basketball games. Non-conference college basketball games are relatively unique because athletic department personnel control many of the scheduling variables related to event popularity, including opponent, game day, and start time. As such, it is valuable for administrators to know which elements might maximize event revenue. The current study is also unique because it examines both reported attendance (tickets disseminated) and actual attendance (tickets scanned at the venue). A total of 48 schools provided ticket scan rate data for their non-conference home basketball games over three seasons …


Co-Creating The Pitch: An Exploration Of The Role Of Traditions On Co-Creation In European Soccer, Eric Hungenberg, Mark Slavich, Ricardo Cayolla Mar 2024

Co-Creating The Pitch: An Exploration Of The Role Of Traditions On Co-Creation In European Soccer, Eric Hungenberg, Mark Slavich, Ricardo Cayolla

Journal of Applied Sport Management

As the sport of soccer continues to grow throughout the world – and particularly into North America – the current study assessed the causal effect fans’ sensory traditions have on co-creation. Data were collected by intercepting Portugese and Spanish soccer attendees outside of the stadium prior to the match’s start. A total of 282 useable surveys were retrieved from fans during the 2022-23 seasons. Path modeling results indicate that traditions relating to aesthetics, sound, and beverage provided the greatest means to co-create experiences for attendees. The study’s results align with previous research within retail and sport exhibiting the positive impact …


“Together We Go Far”: Exploring The Motivational Dispositions Within Connected Fitness, Melissa Davies, Thomas Aicher, Brianna Newland, Eric Hungenberg Mar 2024

“Together We Go Far”: Exploring The Motivational Dispositions Within Connected Fitness, Melissa Davies, Thomas Aicher, Brianna Newland, Eric Hungenberg

Journal of Applied Sport Management

This study examined the motivational profiles of connected fitness users to better position brands as they compete with the reopening of physical gyms and in-person classes. Using survey responses from 663 Peloton users, a K-cluster analysis was performed to identify three clusters of Peloton users (Wellness, Physique, and Social Performance), based on their motives for using the brand’s app. Findings suggest that connected fitness brands should leverage their ability to create social engagement and challenging opportunities to better their own past performance to differentiate themselves and retain users in a very cluttered and competitive marketplace.


The Journey Continues: Highlights From The 2024 Asma Conference, Marshall Magnusen Mar 2024

The Journey Continues: Highlights From The 2024 Asma Conference, Marshall Magnusen

Journal of Applied Sport Management

The Journal of Applied Sport Management (JASM) is the official publication of the Applied Sport Management Association (ASMA), which is a scholarly organization that builds research partnerships between faculty and students. ASMA also facilitates connections between sport management faculty and students studying sport and practitioners working in the sport industry. In 2023, the annual conference was hosted by Samford University under the direction of Dr. Patrick Marsh. With 300 registrants, the 2024 conference was the most attended in ASMA history. It took place in Knoxville, Tennessee. Hosted by the University of Tennessee, the conference was spearheaded by Drs. Adam Love …


Making (Applied) Sport Management Accessible, Adam William Love Mar 2024

Making (Applied) Sport Management Accessible, Adam William Love

Journal of Applied Sport Management

The Applied Sport Management Association’s Distinguished Service and Mentorship Award was initiated in 2022 as a renaming and repurposing of the ASMA Scholar Lifetime Achievement Award presented from 2009 to 2020. This service and mentorship award recognizes an ASMA member who has exhibited continued, exemplary service to ASMA, who connects sport management research with practitioners in an applied manner, and who demonstrates dedication to students and mentorship within the ASMA. Recipients of this award provide a keynote address to the ASMA membership at the annual conference. The content of this address is published in the Journal of Applied Sport Management …