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University of Massachusetts Boston

2021

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Articles 1 - 9 of 9

Full-Text Articles in Business

Pre-Mentoring Training On Financial Literacy For Small Business Owners, Marwa Abduljawad Nov 2021

Pre-Mentoring Training On Financial Literacy For Small Business Owners, Marwa Abduljawad

Instructional Design Capstones Collection

Small business owners are continuously faced with challenges to grow their business. These challenges are not only related to market conditions, some of them are associated with the business owner's lack of knowledge or skills; thus, many of them seek mentoring opportunities. This project explores the knowledge gap between the mentor and mentee, with a focus on financial literacy and how it impacts mentoring outcomes. A needs assessment was done to assess this performance problem through interviewing project SME’s, surveying stakeholders, and literature review. Based on the findings, a self-paced micro eLearning was proposed with an instructional goal of the …


Arbor Edge Defense (Aed) Sales Training, Michael J. Wetherbee Nov 2021

Arbor Edge Defense (Aed) Sales Training, Michael J. Wetherbee

Instructional Design Capstones Collection

Due to a change in revenue policy, an organization that sells products in the DDoS attack solution space embarked on a journey to fundamentally change the strategy they employed to sell their DDoS solution. The offering from the organization was a combination of two products that provided a comprehensive DDoS solution. The solution was made up of a cloud solution combined with an on-premises appliance.

Because most of the cloud portion was owned by another organization and the profit margins were small, they decided to sell their portion to the other organization. Once sold, they decided to change the sales …


Return Predictability And Market Sentiment: Evidence From Deep Learning, Usama A. Khan Aug 2021

Return Predictability And Market Sentiment: Evidence From Deep Learning, Usama A. Khan

Graduate Doctoral Dissertations

Recent studies in asset pricing find that Artificial Neural Networks (also known as Deep Learning models) provide the most accurate firm-level return predictions using a vast set of predictive signals. These models offer high predictive accuracy over long out-of-sample periods, translating into highly profitable trading strategies. In this thesis, I argue that sentiment-driven mispricing is a vital source of the high predictability and the resulting profitability implied by deep learning models. Using a novel Artificial Neural Network (ANN) regression model, I obtain firm-level predictions conditional on 54 firm-level characteristics and on an encoded representation of the macro-economic state. These predictions …


Non-Governmental Organizations And Rural Development In Andhra: Challenging Or Reinforcing Social Hierarchies?, Anusha Chaitanya Aug 2021

Non-Governmental Organizations And Rural Development In Andhra: Challenging Or Reinforcing Social Hierarchies?, Anusha Chaitanya

Graduate Doctoral Dissertations

This research examines how non-governmental organizations (NGOs) working on rural development in Andhra are structured to challenge or reinforce existing hierarchies in the society based on caste and gender, by focusing on NGO leadership. The right to equality as a fundamental right in the Constitution of India recognizes forms of inequality based on caste and gender. This right is significant to note because while most studies on NGOs focus on poverty as the central problem in a neo-liberal state (Dempsey, 2009; Fisher, 1997; Mercer, 2002; Tembo, 2003), they remain incomplete without considering socio-economic factors. These factors not only affect the …


Reimagining The Role Of Physical Space In Future Human Thriving, Adrian Young May 2021

Reimagining The Role Of Physical Space In Future Human Thriving, Adrian Young

Critical and Creative Thinking Capstones Collection

As a positive psychology practitioner and residential planner, I divide energy and effort into two distinct fields; one focused on human welfare and the other on optimal aesthetics and functionality of our physical surroundings. This text explores a philosophical shift in motivation for space design prompted by the experience and new potential that result from COVID-19. Rather than space as a means to epitomize style and serve utility, I urge considering the full complexity of the human experience and what would be most conducive to general well-being as a new leading priority. What influence can environmental design bring to generalized …


Developing A Theater Skills-Based Workshop To Facilitate Exploration Of Self-Identity For Young People, Natasha N. Goss May 2021

Developing A Theater Skills-Based Workshop To Facilitate Exploration Of Self-Identity For Young People, Natasha N. Goss

Critical and Creative Thinking Capstones Collection

This synthesis will explore the premise of a working outreach platform comprised of experiential methodology, and practical tools and strategies to serve the intended audience. The paper presents an in-depth example of a workshop curriculum created for middle-school aged youth, (12-14 years old), who may struggle with self-esteem, understanding their self-worth, and making responsible decisions. The work explores two intersecting ideas that 1) poor self-concepts and misperceived thinking can lead youth to behave negatively and make detrimental decisions, and 2) theater involvement can produce a theater-based skillset capable of combating those poor self-concepts and misperceived thoughts and changing the trajectory …


Counterpoint: Laying The Groundwork For The First Geospatial Red Team, Rachel Parkin May 2021

Counterpoint: Laying The Groundwork For The First Geospatial Red Team, Rachel Parkin

Critical and Creative Thinking Capstones Collection

The goal of this synthesis has been to develop a set of principles or strategies to guide the establishment of a permanent red team within the National Geospatial-Intelligence Agency (NGA). Over the course of a decade spent working at NGA, I discovered a passion for analytic tradecraft and looking for ways I can push the agency toward a culture that allows critical and creative thinking to thrive. This paper combines my research about organizational culture and reflective narratives about events and observations that shaped my understanding of NGA’s current organizational culture. I identify significant blind spots in our organizational approach …


Systems Thinking: The Organisation As A Living System, Kate Mills May 2021

Systems Thinking: The Organisation As A Living System, Kate Mills

Critical and Creative Thinking Capstones Collection

Systems thinking is a paradigm that challenges the dominant paradigm of linear, or mechanistic thinking. It is a paradigm based on the perspective that everything in a system is inter-connected and interrelated and that the interplay of components in the system creates an emergent quality with its own behaviour and characteristics. Systems thinking as such is suited to be used for analysis of organisations, as organisations can be seen as a system where the interplay of its components create emergent qualities such as the culture of the organisation. Within systems thinking there are living and non-living systems. Living systems, such …


Sustainable Pathways For Successful Small Businesses In Chelsea, Massachusetts, Fabián Torres-Ardila, Lorna Rivera, Carolina Rojas-Pion, Daniela Bravo, Henry Chavez May 2021

Sustainable Pathways For Successful Small Businesses In Chelsea, Massachusetts, Fabián Torres-Ardila, Lorna Rivera, Carolina Rojas-Pion, Daniela Bravo, Henry Chavez

Gastón Institute Publications

This report focuses on the critical role that small business owners and entrepreneurs play in the socioeconomic development of a predominantly Latino community like Chelsea, Massachusetts.

This report compiles the key findings and recommendations that resulted from conducting a qualitative study with small business owners and other individuals who play important roles in advocating for and supporting this community. Assuming an asset-based approach rather than a deficit-based one (Green & Haines, 2011), our study focuses on the skills and knowledge of small business owners and identifies a myriad of possibilities for City administrators to build upon existing practices and behaviors …