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Articles 1 - 13 of 13
Full-Text Articles in Business
The Impact Of Human-Ai Relationship Perception On Voice Shopping Intentions, Marisa Tschopp, Kai Sassenberg
The Impact Of Human-Ai Relationship Perception On Voice Shopping Intentions, Marisa Tschopp, Kai Sassenberg
Human-Machine Communication
In the emerging field of voice shopping with quasi-sales agents like Amazon's Alexa, we investigated the influence of perceived human-AI relationships (i.e., authority ranking, market pricing, peer bonding) on (voice-)shopping intentions. In our cross-sectional survey among experienced voice shoppers, we tested hypotheses specifically differentiating voice shopping for low- and high-involvement products. The results emphasized the importance of socio-emotional elements (i.e., peer bonding) for voice shopping for high-involvement products. While calculative decision-making (i.e., market pricing) was less relevant, the master-servant relationship perception (i.e., authority ranking) was important in low-involvement shopping. An exploratory analysis of users’ desired benefits of voice shopping reinforces …
The Camera Eats First: What Foodstagramming Reveals About Personal Behavior, Xiaoxiao Fu
The Camera Eats First: What Foodstagramming Reveals About Personal Behavior, Xiaoxiao Fu
Rosen Research Review
Some chefs may try to ban it, but 'foodstagramming'—diners taking photographs of food to post on social media—is a valuable tool that can boost both restaurants' and diners' public image. That's the conclusion of new research led by UCF Rosen College of Hospitality Management's Associate Professor Xiaoxiao Fu. The study takes a psychological perspective and finds that foodstagramming helps both individuals' self-efficacy—the belief that if individuals act in specific ways they can achieve certain goals—and provides opportunities for restaurants to promote their businesses in new and exciting ways.
Lessons From Hospitality: Towards A Hybrid Model Of Senior Living Communities, Yunying Zhong, Tingting Zhang
Lessons From Hospitality: Towards A Hybrid Model Of Senior Living Communities, Yunying Zhong, Tingting Zhang
Rosen Research Review
Old age gets most of us, and how we spend it should be meaningful. The hospitality sector could play a vital role in this regard. Senior living communities are big business in the U.S., but they face demands from residents, and the family and friends who visit them, for more than the traditional focus on healthcare. UCF Rosen College of Hospitality Management researchers, Dr. YunYing Zhong, Dr. Tingting Zhang, and their co-author understand the connection between the senior living community and hospitality sectors; their research is giving impetus to a hybrid model that could benefit both.
A Closer Look At Visitors' Immersion In China's Theme Parks, Xiaoxiao Fu, Carissa Baker
A Closer Look At Visitors' Immersion In China's Theme Parks, Xiaoxiao Fu, Carissa Baker
Rosen Research Review
Engaging life experiences can become deeply entrenched in the human memory, facilitating mind associations, stimulating the imagination, and inspiring rich storytelling. UCF Rosen College of Hospitality Management's Associate Professor Xiaoxiao Fu and Assistant Professor Carissa Baker, along with their co-authors, recently collected the subjective accounts of 30 people who had visited renowned theme parks in China. By analyzing these first-person tales, the researchers were then able to pin-point patterns and processes that characterized the respondents' immersion in experiences at the Chinese theme parks.
Engaging Hotel Staff In Anti-Human Trafficking Initiative, Tingting Zhang, Diego Bufquin
Engaging Hotel Staff In Anti-Human Trafficking Initiative, Tingting Zhang, Diego Bufquin
Rosen Research Review
Human trafficking is a serious global issue, within which the hospitality industry is a point of focus for sex trafficking. Despite increases in government- and corporate-mandated anti-human trafficking training, the level of hotel employee engagement with anti-human trafficking initiatives remains poorly researched. In a collaborative effort, researchers at UCF Rosen College of Hospitality Management, Associate Professor Tingting (Christina) Zhang and Associate Professor Diego Bufquin, have set about identifying the factors that influence employee engagement with anti-human trafficking initiatives in the hotel industry in order to establish a practical framework for implementing more effective measures.
A Hospitality-Inspired Approach To Understanding Patient Experience, Maksim Godovykh, Abraham Pizam
A Hospitality-Inspired Approach To Understanding Patient Experience, Maksim Godovykh, Abraham Pizam
Rosen Research Review
Patient experience is the individual's perception of how a healthcare institution treats them on their journey through illness or injury. Research shows that patient-centered care not only improves the quality of healthcare services, but also the patient's wellbeing and health outcomes, and this has resulted in an increased focus on patient experience. Despite its established importance, accurate measurement of patient experience remains a challenge. Applying their experience and knowledge of the hospitality industry, Dr. Maksim Godovykh and Dr. Abraham Pizam at UCF Rosen College of Hospitality Management are developing a broader and more scientific approach to measuring patient experience.
Trivandi: Creating Spectacular And Meaningful Guest Experiences, Michael B. Duignan
Trivandi: Creating Spectacular And Meaningful Guest Experiences, Michael B. Duignan
Rosen Research Review
In an insightful interview with James Bulley OBE, CEO of Trivandi, Dr. Michael B. Duignan learns about Trivandi's 'One Team' approach and their aim to push the boundaries in event and venue delivery.
Rethinking Events Over Thirty Years Of Research, Michael B. Duignan
Rethinking Events Over Thirty Years Of Research, Michael B. Duignan
Rosen Research Review
Events are often pitched as business opportunities for the tourism and hospitality sector, but look deeper, and a far more compelling narrative emerges. In examining thirty years of events-related research, Dr. Michael Duignan of UCF Rosen College of Hospitality Management has uncovered a highly complex and emerging field of study with significant value for the sector. It is also attracting the eye of researchers from other disciplines looking for insights into why people are drawn to share experiences.
Retaining Staff: Is It A Matter Of Instilling Pride?, Murat Hancer, Suja Chaulagain
Retaining Staff: Is It A Matter Of Instilling Pride?, Murat Hancer, Suja Chaulagain
Rosen Research Review
Hotels struggle to attract staff; you can partly blame the public perception of hotel jobs for that. But, why is it difficult to retain staff once they start? Perhaps an answer lies in whether they feel pride in what they do. Professors Murat Hancer and Suja Chaulagain at UCF Rosen College of Hospitality Management led a team of researchers to unpack the notion of pride among hotel staff in the United States and Vietnam. What they learned has significant importance for a sector that crosses cultures.
Can Humor Help Sell A Tourist Destination Online?, Maksim Godovykh, Xiaoxiao Fu
Can Humor Help Sell A Tourist Destination Online?, Maksim Godovykh, Xiaoxiao Fu
Rosen Research Review
Destination marketers pack a lot into their websites, assuming potential visitors want detailed information. But perhaps they're missing a simple trick to attracting the attention of potential travelers and getting them to connect with what's on offer: a dash of humor. But humor is a doubleedged sword; experimenting with it can be potentially damaging. However, research by Dr. Maksim Godovykh and Dr. Xiaoxiao Fu at UCF's Rosen College of Hospitality Management has shown that even making light of a crisis can help boost attitudes and intentions.
Ucf's Infectious Disease And Travel Health Initiative: Pioneering Resilience For A Healthier Tomorrow, Chait Renduchintala, Frank Badu-Baiden
Ucf's Infectious Disease And Travel Health Initiative: Pioneering Resilience For A Healthier Tomorrow, Chait Renduchintala, Frank Badu-Baiden
Rosen Research Review
In a world grappling with the profound challenges posed by infectious diseases and global travel, the University of Central Florida (UCF) stands at the forefront of groundbreaking research and innovation. An exceptional new initiative—the Infectious Disease and Travel Health Initiative—is set to revolutionize how we approach health resilience, disease outbreak mitigation, traveler safety, and the continuity of essential services. Spearheaded by eminent researchers from UCF's College of Medicine, including Dr. Kenneth A. Alexander, Dr. Griff Parks, Dr. Eric Schrimshaw, and Dr. Taj Azarian, along with Dr. Robertico Croes, principal investigator from the UCF Rosen College of Hospitality Management, this initiative …
More Than Income: How Americans Feel About Their Finances And How It Affects Their Travel Plans, Jorge Ridderstaat
More Than Income: How Americans Feel About Their Finances And How It Affects Their Travel Plans, Jorge Ridderstaat
Rosen Research Review
Associate Professor Jorge Ridderstaat of UCF Rosen College of Hospitality Management has examined how Americans feel about their finances and how it affects their travel plans. This study provides new, multifaceted details on how U.S. consumer finances can affect their travel decisions, providing valuable behavioral insights for authorities and policymakers when managing tourist destinations effectively.
Promoting Accessible Tourism At Mega-Events: Bridging The Disability-Attitude Gap, Michael B. Duignan, Alan Fyall
Promoting Accessible Tourism At Mega-Events: Bridging The Disability-Attitude Gap, Michael B. Duignan, Alan Fyall
Rosen Research Review
UCF Rosen College of Hospitality Management's Associate Professor Michael B. Duignan and Associate Dean, Academic Affairs, Alan Fyall collaborated with a team of fellow researchers to examine Tokyo 2020's potential to challenge ableist norms. Highlighting Japan's efforts to promote inclusive tourism for Persons with Disabilities (PwD), their collaborative study highlights the tourism sector's ongoing gaps. They argue that mega-events like the Olympics can be pivotal in driving inclusivity, addressing both physical and social barriers. Dive into this revealing examination of the interplay between tourism, events, and societal change.