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Full-Text Articles in Business

Conceptualizing A Transformative Research Agenda, David Crockett, Hillary Downey, A Firat, Julie Ozanne, Simone Pettigrew Jul 2013

Conceptualizing A Transformative Research Agenda, David Crockett, Hillary Downey, A Firat, Julie Ozanne, Simone Pettigrew

David Crockett

Transformative consumer researchers seek to enhance consumer well-being by tackling some of the more difficult and intractable social problems and getting the results into the hands of stakeholders who can apply the research findings. Although traditional research approaches offer a viable path for doing research seeking positive social change, alternative research approaches exist that are uniquely suited to the challenges of Transformative Consumer Research. This article examines the standard research process from the perspective of a transformative research agenda to highlight steps in the process that can be better adapted and suggests innovations inspired from other translational research programs.


Global Culture Concerns, Korcel M. Price Apr 2013

Global Culture Concerns, Korcel M. Price

Korcel M Price

The following proposal seeks to change hiring, promoting, and firing practices among global and trans-national companies. The changes are intended to fortify the organization through better management, a better employee contract, and by moving closer to a learning organization.

At the heart of the proposal is the desire to move hiring, promoting, and firing practices to an external or internal third party, as means of creating a global culture that consistently applies the values of supra system’s organization.