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2014

Consumers

Articles 1 - 4 of 4

Full-Text Articles in Business

Eating Out, Nutrition, Education And The Consumer: A Case Study From Alabama, Abel Alonso, Martin O'Neill, Claire Zizza Aug 2014

Eating Out, Nutrition, Education And The Consumer: A Case Study From Alabama, Abel Alonso, Martin O'Neill, Claire Zizza

Abel D Alonso

Increasingly, there is agreement that the hospitality industry, particularly the restaurant sector, can significantly impact people's eating behaviour. This impact includes the nutritional intake of meals many restaurants sell that may lead to problems such as the growing obesity epidemic. This preliminary study investigates consumers' attitudes towards their eating out experience as it relates to their reasons for eating out and the importance that nutrition may place in their experience when eating out. Findings suggest differences in consumer attitudes towards these issues based on their gender, educational achievement level and type of restaurant they frequent. Nutritional awareness and education strategies …


Consumption Of Muscadine Grape By-Products: An Exploration Among Southern Us Consumers, Abel Alonso, Martin O'Neill Aug 2014

Consumption Of Muscadine Grape By-Products: An Exploration Among Southern Us Consumers, Abel Alonso, Martin O'Neill

Abel D Alonso

Purpose: Consumption of muscadine grapes and their by-products (e.g. skins, seeds, wine and juice) is often discussed in terms of their alleged health- related properties (e.g. high content of resveratrol, phenolics and antioxidants). Almost no information, however, is available from an academic perspective on consumers' association with this food, including their knowledge, actual consumption of muscadines or by-products they associate with muscadine grapes. This study seeks to add to the limited existing knowledge on muscadine grapes and their by-products exploring these areas. Design/methodology/approach: A sample of consumers from a Southern US town, where muscadine grapes are native, was chosen. A …


Imagery And Consumption Of Wine: A Southern United States Case Study, Abel Alonso, Martin O'Neill Aug 2014

Imagery And Consumption Of Wine: A Southern United States Case Study, Abel Alonso, Martin O'Neill

Abel D Alonso

The present study examines images that wine evokes among frequent and non-frequent wine consumers, as well as factors driving wine choices (e.g., type of wine, country/region) and the level of consumption of wines from different regions / countries. The findings indicate that regardless of respondents' wine consumption level, wine evokes various positive memories, particularly related to pleasure, special occasions, relaxation food, and travel. However, lack of consumption experience of wines from different origin is noticed among the more frequent consumers. The importance of education is therefore emphasised to create a long-term link between the wine product and consumers.


What Style Of Football Do 'Consumers' Prefer To Watch? Preliminary Insights From A New Professional League, Abel Alonso, Michelle O'Shea Aug 2014

What Style Of Football Do 'Consumers' Prefer To Watch? Preliminary Insights From A New Professional League, Abel Alonso, Michelle O'Shea

Abel D Alonso

The present study investigates the perspective of fans and non-fans of a club of Australia's A-League regarding the style of football they prefer to watch. A total of 1706 respondents participated and provided their own preferences in the form of comments. As many as 40.7% fundamentally prefer attacking football; in all, almost 80% indicated attacking, passing or both, highlighting their interest to see flowing, entertaining football. Interestingly, 11.6% just want the team to win, prefer all types or that of 'total' football, and 9.2%, 'the strategists' provide more elaborate comments in a clear allusion to their strong preference for the …