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Human-Machine Communication: Complete Volume 4 Apr 2022

Human-Machine Communication: Complete Volume 4

Human-Machine Communication

This is the complete volume of HMC Volume 4.


On The Face Of It: The Use Of Facial Recognition Check-In Technology, Tingting (Christina) Zhang Jan 2022

On The Face Of It: The Use Of Facial Recognition Check-In Technology, Tingting (Christina) Zhang

Rosen Research Review

Facial recognition technology and biometrics are fast growing areas of artificial intelligence. In this article we look at an innovative study by Rosen College Associate Professor, Dr. Tingting Zhang and her collaborators. Their research reveals how perceived security, privacy and trust, as well as previous experience, are key to encouraging hotel users to adopt the technology at the check-in de


Preparing The Hospitality And Tourism Workforce For The Future Of Work, Arthur Huang Jul 2021

Preparing The Hospitality And Tourism Workforce For The Future Of Work, Arthur Huang

Rosen Research Review

The economic restructuring necessitated by the Covid-19 pandemic has ignited a fundamental transformation of the US workforce driven by powerful digital technologies. No sector has been hit harder than the hospitality and tourism industry (H&T), and no industry has more to gain from reinvention. H&T employs about 32% of the US labor force; however, workers’ wages, benefits, and career support are among the lowest of all industries. Moreover, research shows that numerous jobs in H&T are susceptible to automation due to advancements in artificial intelligence (AI). The fears related to job loss resulting from applying advanced technology, such as AI, …


How Could Robots Improve The Customer Experience At A Theme Park, Ady Milman, Dr. Asli Tasci, Tingting Zhang Jul 2021

How Could Robots Improve The Customer Experience At A Theme Park, Ady Milman, Dr. Asli Tasci, Tingting Zhang

Rosen Research Review

Technology is moving fast, and accordingly, robots are being successfully integrated into several hospitality organizations to improve customer experiences. Theme parks could benefit from robots, to provide efficient and cost-effective services. Yet, there is a lack of research investigating customer perceptions of robots in theme parks. Dr. Ady Milman, Dr. Asli Tasci, and Dr. Tingting Zhang, from UCF Rosen College of Hospitality Management, conducted the first investigation into how certain robotic qualities influence customer’s perceptions of and loyalty to the theme park. Their research could inform the future integration of robot technology into theme parks.


Automation Anxieties: Perceptions About Technological Automation And The Future Of Pharmacy Work, Cameron W. Piercy, Angela N. Gist-Mackey Apr 2021

Automation Anxieties: Perceptions About Technological Automation And The Future Of Pharmacy Work, Cameron W. Piercy, Angela N. Gist-Mackey

Human-Machine Communication

This study uses a sample of pharmacists and pharmacy technicians (N = 240) who differ in skill, education, and income to replicate and extend past findings about socioeconomic disparities in the perceptions of automation. Specifically, this study applies the skills-biased technical change hypothesis, an economic theory that low-skill jobs are the most likely to be affected by increased automation (Acemoglu & Restrepo, 2019), to the mental models of pharmacy workers. We formalize the hypothesis that anxiety about automation leads to perceptions that jobs will change in the future and automation will increase. We also posit anxiety about overpayment related to …


The Machine As An Extension Of The Body: When Identity, Immersion And Interactive Design Serve As Both Resource And Limitation For The Disabled, Donna Z. Davis, Shelby Stanovsek Apr 2021

The Machine As An Extension Of The Body: When Identity, Immersion And Interactive Design Serve As Both Resource And Limitation For The Disabled, Donna Z. Davis, Shelby Stanovsek

Human-Machine Communication

This research explores how the technological affordances of emerging social virtual environments and VR platforms where individuals from an online disability community are represented in avatar form, correspond to these users’ development of embodied identity, ability, and access to work and social communities. The visual attributes of these avatars, which can realistically reflect the user’s physical self or divert from human form entirely, raise interesting questions regarding the role identity plays in the workplace, be it gender, race, age, weight, or visible disability. Additionally, the technology itself becomes fundamental to identity as the increasing use of artificial intelligence (AI), motion …


What Makes Them Share: Generation Y, Electronic World Of Mouth And Brand Success, Tingting Zhang, Behzad Abounia Omran, Cihan Cobanoglu Feb 2020

What Makes Them Share: Generation Y, Electronic World Of Mouth And Brand Success, Tingting Zhang, Behzad Abounia Omran, Cihan Cobanoglu

Rosen Research Review

Generation Y has redefined the way customers seek, share and consider information about products and services before purchasing. Proficient users of digital technologies and social media, members of Generation Y are quick to share their experiences with brands and companies and their opinions have a significant influence on brand revenue and reputation. Dr. Tingting (Christina) Zhang from Rosen College of Hospitality Management and collaborators Dr. Behzad Abounia Omran (Ohio State University) and Dr. Cihan Cobanoglu (University of South Florida Sarasota-Manatee) examined what influences Gen Y's decision to participate in electronic work of mouth (eWOM).


Help Yourself: Are Self-Service Technologies Doing Enough To Elicit A Positive Response From Consumers?, Wei Wei, Edwin N. Torres, Nan Hua Feb 2020

Help Yourself: Are Self-Service Technologies Doing Enough To Elicit A Positive Response From Consumers?, Wei Wei, Edwin N. Torres, Nan Hua

Rosen Research Review

The use of self-service technologies (SSTs) has grown significantly over the last ten years. In their research paper, Dr. Wei Wei, Dr. Edwin N. Torres and Dr. Nan Hua from Rosen College of Hospitality Management, University of Central Florida, aim to identify gaps in current research into the value of SSTs within hotels and restaurants. They also look at the role extrinsic and intrinsic attributes play and how an SST can lead to a transcendent service experience (TSE).


Human-Machine Communication: Complete Volume. Volume 1 Feb 2020

Human-Machine Communication: Complete Volume. Volume 1

Human-Machine Communication

This is the complete volume of HMC Volume 1.


2019 Icrcc Proceedings Table Of Contents, Conference Organizers Jan 2019

2019 Icrcc Proceedings Table Of Contents, Conference Organizers

International Crisis and Risk Communication Conference

These proceedings are a representative sample of the presentations given by professional practitioners and academic scholars at the 2019 International Crisis and Risk Communication Conference (ICRCC) held March 11-13, 2019. The ICRCC is an annual event that takes place the second week in March in beautiful sunny Orlando, Florida. The conference hosts are faculty and staff from the Nicholson School of Communication. The goal of the ICRCC is to bring together prominent professional practitioners and academic scholars that work directly with crisis and risk communication on a daily basis. We define crisis and risk broadly to include, for example, natural …


Building A Pathway To Engineering For Our Daughters – Brick By Brick, Ali P. Gordon Aug 2016

Building A Pathway To Engineering For Our Daughters – Brick By Brick, Ali P. Gordon

UCF Forum

As a father of young elementary and middle school-aged kids, I’m also curious to know exactly how my undergrad students came to be interested in mechanical engineering. An exchange with a UCF student might go like this: “You did a great job on the exam. Congrats! By the way, how did you get interested in mechanical engineering, anyway?” I mentally log the answers for my kids’ future benefit.


Women's Professional Sports: A Case Study On Practices That Could Increase Their Profitability, Danielle H. Mcardle Jan 2016

Women's Professional Sports: A Case Study On Practices That Could Increase Their Profitability, Danielle H. Mcardle

Honors Undergraduate Theses

Women’s professional sports leagues have often been considered a risky business endeavor. Critics cite low attendance, lack of sponsorships, lack of media rights deals, and numerous other reasons for why women’s professional sports leagues are not profitable. In analyzing the current landscape of women’s professional sport leagues, this paper uses a case study approach to develop a strategy that will highlight lessons learned from past women’s professional sports leagues, current professional sports leagues, sponsorship agreements, fans, social, digital, and mobile marketing strategies, and management practices to show how the business of women’s sports could be made into a more profitable …


History Curriculum Needs More Coverage Of Black Inventors, Anthony Major Feb 2015

History Curriculum Needs More Coverage Of Black Inventors, Anthony Major

UCF Forum

There is a reason we study Russian and European history as an integral part of our history curriculum. History is required from pre-K to college because it is a vital part of knowing how you and your country came to be.


The Kiosk Culture: Reconciling The Performance Support Paradox In The Postmodern Age Of Machines, Thomas Cavanagh Jan 2006

The Kiosk Culture: Reconciling The Performance Support Paradox In The Postmodern Age Of Machines, Thomas Cavanagh

Electronic Theses and Dissertations

Do you remember the first time you used an Automatic Teller Machine (ATM)? Or a pay-at-the-pump gas station? Or an airline e-ticket kiosk? How did you know what to do? Although you never received any formal instruction in how to interact with the self-service technology, you were likely able to accomplish your task (e.g., withdrawing or depositing money) as successfully as an experienced user. However, not so long ago, to accomplish that same task, you needed the direct mediation of a service professional who had been trained how to use the required complex technology. What has changed? In short, the …