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Full-Text Articles in Business

“No More Uncle” And Gender-Neutral Marketing, Singapore Management University Sep 2022

“No More Uncle” And Gender-Neutral Marketing, Singapore Management University

Perspectives@SMU

How Asian men’s beauty care is shaping conception of masculinity and gender-neutral marketing


Bettr Barista For Better Lives, Singapore Management University Feb 2020

Bettr Barista For Better Lives, Singapore Management University

Perspectives@SMU

How a social enterprise used coffee to help lift those from challenging backgrounds


The Confucian Merchant, Singapore Management University Jan 2020

The Confucian Merchant, Singapore Management University

Perspectives@SMU

Profits and virtue are not opposites, and businessmen can become gentlemen by observing Confucian values


Bob’S Red Mill: For The Employees By The Employees, Singapore Management University Apr 2016

Bob’S Red Mill: For The Employees By The Employees, Singapore Management University

Perspectives@SMU

Putting people before profits is more important than accumulating ever-increasing amounts of possession


Bp De Silva – Making A Family Business Last Through The Generations, Singapore Management University Feb 2016

Bp De Silva – Making A Family Business Last Through The Generations, Singapore Management University

Perspectives@SMU

How a Singaporean family business survived, and thrived, into a fifth generation


Washing Hands, Saving Lives, Singapore Management University May 2015

Washing Hands, Saving Lives, Singapore Management University

Perspectives@SMU

Diarrhoea is a major cause of child mortality in rural Vietnam, caused by a lack of running water and poor handwashing habits. A handwashing station called the HappyTap could solve the problem


Keeping It In The Family, Singapore Management University Sep 2014

Keeping It In The Family, Singapore Management University

Perspectives@SMU

Passion for the family business is crucial for second-generation leaders


Investing In “Sin” Companies, Singapore Management University Sep 2014

Investing In “Sin” Companies, Singapore Management University

Perspectives@SMU

Investors will overlook social norms on "sin" companies when financial incentives are substantial


Stepping Up To The Plate, Singapore Management University Nov 2013

Stepping Up To The Plate, Singapore Management University

Perspectives@SMU

Rajesh Chakraborti talks about how CSR is embedded in everything that Reliance does, in an attempt to limit poverty in India.


Large Mutual Fund Families: Bigger May Not Always Be Better, Singapore Management University Feb 2012

Large Mutual Fund Families: Bigger May Not Always Be Better, Singapore Management University

Perspectives@SMU

Size is not everything but it may be intuitive for the novice investor to place his money in a mutual fund from large fund families thinking that it will outperform the smaller ones.


Social Renaissance: When Governments, Businesses And Society Collaborate, Singapore Management University Dec 2011

Social Renaissance: When Governments, Businesses And Society Collaborate, Singapore Management University

Perspectives@SMU

The world has been great at inventing high-tech “stuff” but it hasn’t been so good “at things to do with humanity and people” said Geoff Mulgan, chief executive of NESTA, the UK’s National Endowment for Science Technology and the Arts. He was speaking at Social iCon 2011, a conference jointly organised by the Lien Centre for Social Innovation, the Young Foundationand Ashoka. Held at Singapore Management University (SMU), the conference saw a gathering of veteran social innovators eager to share their experiences with participants.