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Full-Text Articles in Business
Nonprofit Megaphone – Helping Nonprofits With Google Ads, Jenna Ross Director
Nonprofit Megaphone – Helping Nonprofits With Google Ads, Jenna Ross Director
Journal of Nonprofit Innovation
The Google Ad Grant is one of the most powerful, yet under-appreciated tools in nearly every nonprofit’s marketing toolbox. Although the program has been available for over a decade, research shows that more than half of all nonprofit professionals are not aware of the Google Grant and how it can help nonprofits of all sizes.
Promo (Promo.Com) – Video And Ad Creation Tool, Naomi Anna Lao
Promo (Promo.Com) – Video And Ad Creation Tool, Naomi Anna Lao
Journal of Nonprofit Innovation
As advertised: Bring any idea to life in minutes - by yourself. Easily create compelling video ads, social media videos, product videos, explainer videos and more. The perfect solution for giving your brand a voice at scale.
Invited Perspective - Engaging Aspirations To Nurture Communities, Kentaro Toyama
Invited Perspective - Engaging Aspirations To Nurture Communities, Kentaro Toyama
Subsistence Marketplaces
For subsistence communities, the question is whether aspirations can be applied to motivate behavior that is, on the one hand consistent with people’s aspirations, but which might otherwise be difficult to elicit. Could poorer households be encouraged to save, to spend more on their children’s education, or to act against unhealthy social norms? A couple of examples suggest this is not only possible, but highly successful in contexts where other appeals fail.