Business Commons^™

Social Acceleration In The Marketplace: Three Essays Exploring The Intersection Of Culture And Consumption, Sarah Grace

Graduate Theses and Dissertations

Consumer culture is fast. Goods, services, people, ideas, and values – the material and nonmaterial aspects of culture – are moving more quickly throughout the marketing system than ever before. Such acceleration effects diverse stakeholders: people, public, and planet. This dissertation explores the phenomenon of ‘social acceleration’, and specifically, the ‘acceleration of the pace of life’ which examines the feeling that time is going faster in modern societies as a result of “the increase of action episodes per unit of time” (Rosa 2013, 80). This project develops an understanding of how meanings in marketing are socially constructed in relation to …

Description Of Job Embeddedness In Arkansas County Extension Agents, Anika Parks

Graduate Theses and Dissertations

The Cooperative Extension System (CES) has had a long-standing problem with the retention of its county Extension agents (CEAs), who are in charge of running various programs in over 3,000 counties within the United States. When a CEA leaves a county, voluntarily or involuntarily, the community members are left without that leader, and their needs go unmet, which was proposed to increase voluntary turnover among CEAs even further. Arkansas CES has had its problems with turnover, and studying this issue through the lens of Job Embeddedness Theory was identified as a gap in the literature.

Job Embeddedness Theory is a …

Employee Engagement As A Shared Responsibility: A Study Of Engagement Strategies Employed By Legal Assistants, Thomas A. Steele

Graduate Theses and Dissertations

The purpose of this study was to identify strategies used by legal assistants to engage, stay engaged, and reengage, when appropriate, in their work, in particular when common organizational efforts fall short or do not exist. Constructivism and job demands-resources (JD-R) were the primary frameworks for understanding and analyzing the phenomenon of developing engagement strategies.

Qualitative data were drawn through semi-structured interviews with 16 legal assistants. The interviews were recorded and transcribed. Trustworthiness and validity were enhanced by using multiple respondents and allowing each to review the transcripts for accuracy, fairness, and clarity. The transcriptions were then analyzed for themes. …

Program, Policy, And Culture Factors Minority Millennials Perceive As Important Within Their Workplace For Retention, Tanesha C. Watts

Graduate Theses and Dissertations

Millennials make up the largest segment of the current workforce. However, research about minority Millennials and their needs are relatively unknown. The purpose of this study was to find out what minority Millennials deemed important within an organization’s culture and the policies and programs that would persuade them to remain with the company. Purposeful sampling was used to identify participants for this study. Participants met the criterion of a Millennial by age, identified as a minority, currently worked at an organization with 50 or more employees in an office location and had worked for their current employer for one year …

Choosing Information Systems As A Major: Factors That Influence Selection, Carole L. Shook

Graduate Theses and Dissertations

The purpose of this study was to examine student perceptions of factors affecting the decision to select information systems as an undergraduate major. Additionally, information systems students were compared to other business students to see if significant differences existed between groups. The four factors studied included: (a) personal interest in the major, (b) student competence, (c) value and utility, and (d) external influences of other people and academic experiences.

A convenience sample was used at a public university in the Southeastern region of the United States. Two hundred junior/senior students were selected as participants. One hundred of the students were …

Fields And Consumer Groups: The Layered And Overlapping Roles Of Culture, Brandon James Mcalexander

Graduate Theses and Dissertations

The first essay investigates Bourdieu’s conceptualization of fields and its use in the marketing literature. It suggests that fields do not exist in isolation, but rather work together in a number of different possible configurations. Fields are reconceptualized as dominated, overlapped, unrelated, contrasted, and co-constituted, rather than completely distinct and opens a new theoretical space for interpretive researchers in marketing. The second essay is a descriptive ethnography of a local fab lab. The essay describes in rich detail the ways in which new skills are developed in a shared work environment, and contextualizes the findings using practice theory as a …

Social Class And Social Networks: How Sociocultural Upbringing Affects Organizational Social Networks, Jacqueline Tilton

Graduate Theses and Dissertations

Organizations are a key venue where individuals from different backgrounds have the opportunity to interact and yet we know very little about how social class background shapes interactions within the workplace. There is reason to believe that the differing value systems of social class groups influence their attitudes and behavior towards workplace connections and relationship formation. This article considers how social class background affects organizational social networks as well as the class-distinct values and attitudes that shape networking behavior of employees. To study this phenomena, I analyze a sample of 490 employees from a broad range of roles and organizations …

An Exploratory Study Of The Impact Of Acculturation On Fashion Consumption Among Hispanic Immigrants In The U.S., Laura Toloza

Graduate Theses and Dissertations

With a population of 58 million in 2016, the Hispanic immigrant population in the U.S. is expected to grow nearly 30% by 2060 (Hispanic influence, 2016). Immigrants are affected by acculturation and often have difficulty maintaining their culture of origin. Prior studies have revealed acculturation influences on consumer behaviors, but despite the increased population and purchasing power of Hispanic immigrants in the U.S., few studies have explored the ways in which acculturation influences shopping behaviors for fashion products among Hispanic consumers. The purpose of this study is to explore the general attitude related to shopping (i.e., shopping orientation) of Hispanic …

A Case Study: Inclusion Of Student-Athletes Who Identify As Sexual Minority At An Ncaa Division I Institution, Megan Turk

Graduate Theses and Dissertations

In comparison to heterosexual counterparts, sexual minority student-athletes are two times more likely to experience harassment, more negative climates, report feeling deliberately ignored or excluded from team actives and are subjected to orientation-based derogatory marks via electronic means (Rankin & Merson, 2012). This particular population is 2-3 times more likely to experience anxiety and depression, nearly 14% will attempt suicide or acts of self-harm, and are more likely to abuse drugs and alcohol (Cunningham, 2015). Non-inclusive climates negatively affect academic and athletic performance (Wolf-Wendel, Bajaj, & Spriggs, 2008; Turk, & Stokowski, 2016; Cunningham, 2015). The Athletic Equality Index (AEI) measures …

Narrative Identity Within A Workers' Rights Organization, Emily Ann Hallgren

Graduate Theses and Dissertations

This research includes in-depth interviews and participant observation to examine the construction of narrative identity by the staff members and worker-members of a workers' rights organization in Northwest Arkansas. I seek to understand how the organization negotiates the broader cultural and institutional narrative identities with the personal narrative identities of the worker-members in a cultural context hostile toward undocumented immigrants. Further, I examine how the worker-members themselves both internalize and challenge the organizational, institutional, and cultural narratives about undocumented immigrant workers. Findings reveal that the staff members and the worker-members create different narratives for different purposes, though both are concerned …

Generic Strategies, Leader Attributes, Environmental Uncertainty, And Organizational Performance: An Empirical Investigation Of Contingencies And Configurational Outcomes, Tope Adeyemi-Bello

Graduate Theses and Dissertations

The implications of strategy, environmental uncertainty, and leader attributes to the performance of organizations have been the subject of many research studies. The traditional interaction-based contingency approach that has typically been used in the management literature for examining the interrelationships between these variables, may very often be inadequate to capture the overall pattern of fit among them. A contemporary approach that allows researchers to examine sophisticated relationships between variables is configuration or systems theory— which suggests that inevitable relationships exist between strategic, environmental, contextual, and organizational variables and performance. This study used both the interaction and configuration-based approaches to determine …