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Communicating For Success: The Importance Of Fairness In Pre-Merger Communication, Correy Retzloff
Communicating For Success: The Importance Of Fairness In Pre-Merger Communication, Correy Retzloff
USF Tampa Graduate Theses and Dissertations
This phenomenological study explores the complexities and influences of pre-merger communication on M&A outcomes from a stakeholder perspective, using the Fair Process Theoretical Framework. The study identified the following six key themes related to pre-merger communication broken down into two distinct categories: important aspects to employees, which include Open and Honest Communication, Engagement and Clarity, Participation and Collaboration, and best practices managers can implement, such as Undertake Fair and Engaging Communication, Prioritize Strategic and Cultural Communication, Ensure Effective and Compliant Communication. The study also found that effective pre-merger communication can positively influence perceptions of fairness in the merging process. These …