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Social and Behavioral Sciences

Louisiana Tech University

Theses/Dissertations

Consumer behavior

Publication Year

Articles 1 - 2 of 2

Full-Text Articles in Business

Escapist Environments, Restorative Experiences, And Consumer Self-Regulation, G. David Shows Apr 2013

Escapist Environments, Restorative Experiences, And Consumer Self-Regulation, G. David Shows

Doctoral Dissertations

The study of atmospherics recognizes shoppers engage in consumption for more than its utilitarian function. The concept of the recreational shopper recognizes the value-producing process of the consumption experience. This research furthers the understanding of consumption by delving into the value-enhancing process of escaping during the experience, as well as measuring the mediating effects of fascination and authenticity. In this study, a test of an individual's self-regulating behavior and the moderating effects on the consumption experience help determine if predetermination affects an escape experience.

Pictured scenes of restaurants were pretested for their ability to produce fascination and represent and authentic …


An Empirical Investigation Of A Model Of Environmentally Concerned Consumer Behavior And Its Determinants: The Moderating Role Of Market Mavenship And Product Involvement, Kishwar A. Joonas Jul 2004

An Empirical Investigation Of A Model Of Environmentally Concerned Consumer Behavior And Its Determinants: The Moderating Role Of Market Mavenship And Product Involvement, Kishwar A. Joonas

Doctoral Dissertations

Extant literature offers incomplete explanations of environmentally concerned consumer behavior (ECCB), based on subsets of determinants. In this study, I have presented an integrated model of ECCB, and examined the main effects of three key psychological determinants (environmentally concerned beliefs and attitudes, personal norm, and perceived consumer effectiveness) and two key socio-cultural determinants (injunctive norm and collectivist orientation), on four dimensions of ECCB, namely purchase behavior, search for information, conserving behavior, and supporting intent. The study also examined the interactional effects of market mavenship and involvement on these direct linkages.

I conducted a national online survey among members of environmental …