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Full-Text Articles in Business

Differences In Computer Mediated Versus Face To Face Negotiation, Melissa Oates Dec 2009

Differences In Computer Mediated Versus Face To Face Negotiation, Melissa Oates

Psychology and Child Development

Ninety Cal Poly students participated in a study to test the hypothesis that e-negotiators would be more likely than face-to-face (FTF) negotiators to employ unethical or competitive negotiation styles in a subsequent negotiation after being lied to in a previous negotiation. Sixty-four Cal Poly students were randomly assigned to partake in a computer mediated or FTF negotiation over the sale of a car. After the initial negotiation was completed, buyers in each condition were led to believe they had been lied to about the accident history of the car. Participants then completed The Incidents in Negotiation Questionnaire by Robinson, Lewicki, …


Nipomo Toys For Tots Drive Public Relations Campaign: To Gain Media Coverage For Holiday Toy Donations And The Third Annual Toys For Tots Benefit Golf Tournament, Jessa Squellati Dec 2009

Nipomo Toys For Tots Drive Public Relations Campaign: To Gain Media Coverage For Holiday Toy Donations And The Third Annual Toys For Tots Benefit Golf Tournament, Jessa Squellati

Journalism

This research and documentation is an analysis and instructive guide for conducting a public relations campaign to promote the Nipomo Toys for Tots Drive. This campaign places emphasis on the importance of publicity to successfully gain toy donations and awareness for the Toys for Tots cause. With the recent downturn of the economy, the media will be instrumental in furthering the Toys for Tots mission and purpose to collect an estimated 3,000 toy donations for Nipomo children (newborns to 16 years of age). Although the 2008 Nipomo Toys for Tots Drive was successful without the presence of media coverage, the …


A Pitch For Microfinance: Using An Animation To Promote An Economic Movement, Yelena Kozlova Dec 2009

A Pitch For Microfinance: Using An Animation To Promote An Economic Movement, Yelena Kozlova

Art and Design

Microfinance refers to the idea of providing financial services to low-income clients. The purpose of this project was to create an animation using Adobe Flash that could be published online to inform the public about microfinance and to encourage the viewers to take part in this movement.


The Malawi Project: From Conventional To Holistic Decision Making, Grace Wetmore Dec 2009

The Malawi Project: From Conventional To Holistic Decision Making, Grace Wetmore

Animal Science

How the Cal Poly Malawi Appropriate Technologies Team, and other development groups, can use Holistic Management to aid developing countries in an effort towards a sustainable future.


Simpler Packaging, Tomiko Oden Dec 2009

Simpler Packaging, Tomiko Oden

Graphic Communication

This project explains how product packaging is become more "green", and thus more simple. Packaging needs to go beyond just simplifying materials and graphics - it needs to create a simpler process in order to reduce wasted time, energy, and resources.


Tasting Room Insights From San Luis Obispo County, Kathryn Vogt, Wayne Howard Nov 2009

Tasting Room Insights From San Luis Obispo County, Kathryn Vogt, Wayne Howard

Agribusiness

No Abstract.


Obesity Economics For The Western United States, Mariah D. Ehmke, Tina Willson, Christiane Schroeter, Ann Marie Hart, Roger Coupal Oct 2009

Obesity Economics For The Western United States, Mariah D. Ehmke, Tina Willson, Christiane Schroeter, Ann Marie Hart, Roger Coupal

Agribusiness

The estimated obesity-related health care costs across the Western region in 2008 were $16.2 billion (this is an inflation-adjusted estimate based on the work of Finkelstein, Fiebelkorn, and Wang (2004)). 25 The Western populations, the percentage of obese adults in each state, and the estimated annual obesity-related expenditures by state are summarized in Table 1. The cost estimates include only direct health care expenditures related to obesity. The actual cost of obesity is much higher and includes not only obesity-related illness and disease, but also indirect costs resulting from missed work days and lower worker productivity as well as valued …


Managing Maize Production In Shifting Cultivation Milpa Systems In Yucatan, Through Weed Control And Manure Application, David Parsons, Luis Ramirez-Aviles, Jerome H. Cherney, Quirine M. Ketterings, Robert W. Blake, Charles F. Nicholson Sep 2009

Managing Maize Production In Shifting Cultivation Milpa Systems In Yucatan, Through Weed Control And Manure Application, David Parsons, Luis Ramirez-Aviles, Jerome H. Cherney, Quirine M. Ketterings, Robert W. Blake, Charles F. Nicholson

Agribusiness

Milpa cultivation involving cutting an area of forest, burning, and planting crops has existed in the Yucatán Peninsula for more than three millennia. Fallow periods are short and decreasing, leading to a productivity collapse of the system. Technologies that increase yield and maintain plots under cultivation have the potential to decrease the land area needed for family food production, resulting in more mature forests. This study was undertaken to examine the relative importance and potential interactions of declining fertility and increasing weed pressure in reducing maize (Zea mays L.) yields, and to examine the effectiveness of combinations of weed …


Modeling Feedback Between Economic And Biophysical Systems In Smallholder Agriculture In Kenya: The Crops, Livestock And Soils In Smallholder Economic Systems (Classes) Model, Emma C. Stephens, Christopher B. Barrett, Douglas R. Brown, Johannes Lehmann, David Mbugua, Solomon Ngoze, Charles F. Nicholson, David Parsons, Alice N. Pell, Susan J. Riha Mar 2009

Modeling Feedback Between Economic And Biophysical Systems In Smallholder Agriculture In Kenya: The Crops, Livestock And Soils In Smallholder Economic Systems (Classes) Model, Emma C. Stephens, Christopher B. Barrett, Douglas R. Brown, Johannes Lehmann, David Mbugua, Solomon Ngoze, Charles F. Nicholson, David Parsons, Alice N. Pell, Susan J. Riha

Agribusiness

We investigate natural resource-based poverty traps using a simulation model of smallholder farms in highland Kenya. Simulation modeling allows for detailed examination of the complex interactions and feedback between farm-household economic decision-making and long-term soil dynamics, which may contribute to persistent poverty among smallholders in this region. We examine the effects of changing initial endowments of land, labour and stocks of on-farm soil organic matter on the long-term welfare of these households. We find that larger farms are better able to cope with both labour shocks and deteriorating natural capital than smaller farms, with smaller farms remaining poor and unable …


Setting Agricultural Science Strategy In Tumultuous Economic Times, Jennifer S. James, Julian M. Alston, Philip G. Pardey Jan 2009

Setting Agricultural Science Strategy In Tumultuous Economic Times, Jennifer S. James, Julian M. Alston, Philip G. Pardey

Agribusiness

The international competitiveness and prosperity of U.S. agriculture depends on steady and rapid productivity growth fueled by public agricultural research and development (R&D). Agricultural science benefits consumers and the environment, not just farmers. Enhanced productivity as a result of agricultural R&D means that consumers have access to a more abundant, cheaper, safer, higher quality, and more diverse and convenient food supply, produced with less stress on natural resources and the environment. From a global perspective, productivity growth allows agricultural production to increase faster than demand; food has become much cheaper over time in spite of a rapidly growing world population …


The Economics Of Agricultural R&D, Julian M. Alston, Philip G. Pardey, Jennifer S. James, Matthew A. Andersen Jan 2009

The Economics Of Agricultural R&D, Julian M. Alston, Philip G. Pardey, Jennifer S. James, Matthew A. Andersen

Agribusiness

Agricultural research has transformed agriculture and in doing so contributed to the transformation of economies. Economic issues arise because agricultural research is subject to various market failures, because the resulting innovations and technological changes have important economic consequences for net income and its distribution, and because the consequences are difficult to discern and attribute. Economists have developed models and measures of the economic consequences of agricultural R&D and related policies in contributions that relate to a very broad literature ranging across production economics, development economics, industrial organization, economic history, welfare economics, political economy, econometrics, and so on. A key general …


Structural Changes In U.S. Agricultural Production And Productivity, Jennifer S. James, Julian M. Alston, Philip G. Pardey, Matthew A. Andersen Jan 2009

Structural Changes In U.S. Agricultural Production And Productivity, Jennifer S. James, Julian M. Alston, Philip G. Pardey, Matthew A. Andersen

Agribusiness

The structure of U.S. agricultural production changed dramatically during the 20th Century. Major technological innovations transformed the relationship between agricultural inputs and outputs, and contributed to rapid increases in agricultural productivity. However, evidence is mounting that suggests we have entered a new era, with substantially lower rates of productivity growth. In this article, we examine trends and spatial patterns in agricultural input use, production of outputs, and productivity. We focus on productivity growth over the period 1949–2002, and find a statistically significant slowdown in productivity growth after 1990.


Economics And Policy Context For The Biological Management Of Soil Fertility (Bmsf) In Ethiopia, Habtamu T. Kassahun, Charles F. Nicholson, Dawit Solomon, Amy S. Collick, Tammo S. Steenhuis Jan 2009

Economics And Policy Context For The Biological Management Of Soil Fertility (Bmsf) In Ethiopia, Habtamu T. Kassahun, Charles F. Nicholson, Dawit Solomon, Amy S. Collick, Tammo S. Steenhuis

Agribusiness

Many developing countries implement programs and policies to increase or maintain soil fertility, with the objectives of increased crop yields and decreased poverty. However, few countries give emphasis to the biological management of soil fertility (BMSF) compared to more traditional approaches. Ethiopia emphasizes the use synthetic fertilizers to increase food security and reduce poverty, with little attention to BMSF. This paper examines the long term fertilizer consumption and agricultural productivity response trend and discusses the potential for BMSF to promote agricultural productivity and reduce poverty in Ethiopia. The paper also discusses the Economics and Policy Context for BMSF for the …