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Full-Text Articles in Business
The Efficacy Of Utilising Nvivo For Interview Data From The Electronic Gaming Industry In Two Jurisdictions, June Buchanan, Michael L. Jones
The Efficacy Of Utilising Nvivo For Interview Data From The Electronic Gaming Industry In Two Jurisdictions, June Buchanan, Michael L. Jones
Faculty of Commerce - Papers (Archive)
Quantitative methodologies have long utilised computer assisted software for data analysis. In more recent times, increasingly sophisticated computer assisted software has been developed to aid in the analysis of qualitative data. This paper discusses the use of one such computer assisted software analysis package – NVivo – in the analysis of interview data obtained from respondents in the Electronic Gaming Machine Industry across two jurisdictions, namely New South Wales, Australia and Nevada, USA . The efficacy of utilising qualitative methods for generating empirical data in social and societal marketing is acknowledged, particularly when very little, if any, primary data exists …
In What Condition Is A Price Increase Perceived As Fair? An Empirical Investigation In The Cable Car Industry, Thomas Bieger, Isabelle Engeler, Christian Laesser
In What Condition Is A Price Increase Perceived As Fair? An Empirical Investigation In The Cable Car Industry, Thomas Bieger, Isabelle Engeler, Christian Laesser
Faculty of Commerce - Papers (Archive)
This paper investigates the concept of customers' perceived price fairness in the context of different price increase conditions. Several tourism service industries seem reluctant to systematically vary or occasionally rise prices, mostly because of potential negative consumer responses. Previous studies in behavioral pricing confirm that a price increase may be perceived as highly unfair and, with this, may lead to negative consequences for the firm. However, there is some evidence that not all price increase events are perceived equally and that consumers' fairness perception depends on the situational conditions of the respective price event. Drawing on the principle of dual …
Embedding Professionally Relevant Learning In The Business Curriculum Through Industry Engagement, Michael Zanko, Theo Papadopoulos, Eveline Fallshaw, Tracy Taylor, Clare Woodley, Christine Armatas
Embedding Professionally Relevant Learning In The Business Curriculum Through Industry Engagement, Michael Zanko, Theo Papadopoulos, Eveline Fallshaw, Tracy Taylor, Clare Woodley, Christine Armatas
Faculty of Commerce - Papers (Archive)
This paper reports on preliminary findings from an ALTC funded project on how to build curriculathat meet the needs of business students and employers of business graduates. The project grew outof an Australian Business Deans Council Teaching and Learning Network scoping study whichidentified widespread concern among industry, academic and professional associations about the lackof engagement with real world problems by business graduates. In the paper we discuss the need forindustry engagement, define professionally relevant learning, and outline the study objectives andmethodology. We present a typology of industry engagement in the curriculum that emerged from ourfieldwork, and tools that business faculties …
Enhancing Industry Association Theory: A Comparative Business History Contribution, James Reveley, Simon Ville
Enhancing Industry Association Theory: A Comparative Business History Contribution, James Reveley, Simon Ville
Faculty of Commerce - Papers (Archive)
Our comparative business historical examination of industry associations aims to enrich the under-theorized study of this distinctive type of meta-organization. We compare two New Zealand industry associations operating in the same supply chain but with differing degrees of associative capacity and types of external architecture. Our analysis of these associations builds on two strands of theory that rarely communicate with each other: New Institutional Economics (NIE) and Organizational–Institutional Theory (OIT). We demonstrate how NIE describes the structural potentialities for associational strength, while OIT addresses the relational context within associations. In turn, NIE’s examination of external influences reinforces OIT suggestions that …