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Full-Text Articles in Business

Pace Institute Of Modern Business Management (Proposal), Collaborative Project May 2009

Pace Institute Of Modern Business Management (Proposal), Collaborative Project

Dyson College- Seidenberg School of CSIS : Collaborative Projects and Presentations

This entry adheres to the use of the quad chart template to provide a succinct description only of the current research project undertaken by the participants. It provides for the following information

1. Participants and Affiliations
2. Overall Project Goals
3. Illustrative picture
4. Specific research/artistic/pedagogic foci


The U.S. Economic Crisis: Another "Lost Decade"?, Paula Chungsathaporn May 2009

The U.S. Economic Crisis: Another "Lost Decade"?, Paula Chungsathaporn

Honors College Theses

America is experiencing the worst economic downturn since the Great Depression originating with problems from mortgage backed securities and seeping into every major sector in the economy. We have witnessed the downfall or government takeover of some of the most powerful companies in the country, contributing to the highest unemployment rate America has seen in decades. During the 1990s, Japan experienced what is commonly referred to as “the lost decade,” a period of prolonged stagnant growth. Many similarities can be drawn between the current U.S. crisis and the Japanese crisis of the late 90s. The macroeconomic conditions that caused the …


Understanding Gender Differences In Online Experience And Internet Advertising, Seema Harryginsingh May 2009

Understanding Gender Differences In Online Experience And Internet Advertising, Seema Harryginsingh

Honors College Theses

The purposes of this article is to first review the literature on gender differences in advertising then explore areas that are important in today’s online environment including differences in the various areas of online experience and behavior such as shopping, privacy issues, internet usage, use of website, and new media and user generated content considerations. I will also look at online advertising particularly, online video ads and banner ads. I will attempt to show through research that there are differences that exist among the genders, which also translate to the online environment and specifically in the various areas of experience …


Exploring Social And Group Identity Theories In The Profitability Of Online Communities Targeted Towards Older Adolescents, Daniel V. Giaccio May 2009

Exploring Social And Group Identity Theories In The Profitability Of Online Communities Targeted Towards Older Adolescents, Daniel V. Giaccio

Honors College Theses

Qualitative research of in depth interviews and picture tests performed on older adolescents was the backbone of my study. A questionnaire was created that explored how older adolescents create and maintain identities on online communities.

My study found that older adolescents are using the internet to maintain their positive self identity yet explore group identities in order to find out where they fit in the world. It used these findings to create innovative implications and recommendations for marketers on how to create a successful online community business model targeting the older adolescent. The answer was simple. Since older adolescents are …


Indian Business Through Film, Collaborative Project Apr 2009

Indian Business Through Film, Collaborative Project

Dyson College- Seidenberg School of CSIS : Collaborative Projects and Presentations

This entry adheres to the use of the quad chart template to provide a succint description only of the current research project undertaken by the participants. It provides for the following information

1. Participants and Affiliations 2. Overall Project Goals 3. Illustrative picture 4. Specific research/artistic/pedagogic foci


Film Finance: Teaching/Research, Collaborative Project Mar 2009

Film Finance: Teaching/Research, Collaborative Project

Dyson College- Seidenberg School of CSIS : Collaborative Projects and Presentations

This entry adheres to the use of the quad chart template to provide a succinct description only of the current research project undertaken by the participants. It provides for the following information

1. Participants and Affiliations
2. Overall Project Goals
3. Illustrative picture
4. Specific research/artistic/pedagogic foci


Project Management Use Second Life, Collaborative Project Feb 2009

Project Management Use Second Life, Collaborative Project

Dyson College- Seidenberg School of CSIS : Collaborative Projects and Presentations

This entry adheres to the use of the quad chart template to provide a succint description only of the current research project undertaken by the participants. It provides for the following information:

1. Participants and Affiliations
2.Overall Project Goals
3. Illustrative Picture
4. Specific research/artistic/pedagogic foci