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Full-Text Articles in Business
Remodeling The Closet: The Individual And Organizational Correlates Of Workplace Sexual Identity Management, David M. Mendelsohn
Remodeling The Closet: The Individual And Organizational Correlates Of Workplace Sexual Identity Management, David M. Mendelsohn
CGU Theses & Dissertations
The strategies by which sexual minority employees manage their sexual identities in the workplace have long been a subject of inquiry. Extant research has long recognized that these employees potentially engage in several different strategies for workplace sexual identity management (e.g., actively concealing their identity vs. disclosing their identity), models of sexual identity management tend to focus only on factors that influence disclosure decisions. The current series of two survey studies explored the broader organizational correlates of three workplace sexual identity management strategies: general outness, concealment, and disclosure, as well as whether differences existed based on gender and sexual identity …
The Value Of Mentoring In Living Out Your Calling, Megan Benzing
The Value Of Mentoring In Living Out Your Calling, Megan Benzing
CGU Theses & Dissertations
The COVID-19 pandemic has altered the way people think about the role that their job plays in their life. There is a greater desire for purposeful work and engaging in a role that positively impacts society, or more simply, to perceive and live a calling. One perceives a calling when they know the occupation that they were destined for or that fits with their values, where their strengths and passions are leveraged, and the job is prosocial in nature. However, perceiving this calling is only a piece of it, as one needs to work in a role where they actively …
Assessment Of Founders In Venture Capital Investment Decisions, Gregory Gerald Hennessy
Assessment Of Founders In Venture Capital Investment Decisions, Gregory Gerald Hennessy
CGU Theses & Dissertations
This manuscript documents a research project that employs grounded theory to determine what criteria contemporary investors in early-stage startups use to assess founders. One of the first questions posed by entrepreneurship researchers - even before entrepreneurship had formalized as a field - was, what criteria do investors consider when making investments in startups? Initially, the central concern was whether it was the founder(s) or the business model, often characterized as the “jockey” or the “horse.” From the start, it was generally accepted that the founder was the primary consideration, especially in early-stage ventures. Nonetheless, while business model considerations were parsed …
The Psychology Behind The Marketing Of Alcohol And Tobacco: How We Convince People To Do Things That Are Bad For Them, Sophie Dvorkin
The Psychology Behind The Marketing Of Alcohol And Tobacco: How We Convince People To Do Things That Are Bad For Them, Sophie Dvorkin
CMC Senior Theses
The marketing tactics of the alcohol and tobacco industry are inextricably linked through the psychological basis upon which these companies target their customers. Through the principles of reciprocity, social proof, scarcity, commitment and consistency, unity, and authority featured in Robert Cialdini’s book Influence: The Psychology of Persuasion (2021). The principle of reciprocity explains how companies get customers to buy in, social proof explains our dependence on our peers’ validation, and scarcity explains why we want what we can’t have. The principles of commitment and consistency explain how companies garner long-term customers that see themselves as an extension of a brand, …