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Psychology

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Antioch University

Organizational change

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The Diffusion Of A Discipline: Examining Social Marketing's Institutionalization Within Environmental Contexts, Liz Foote Jan 2022

The Diffusion Of A Discipline: Examining Social Marketing's Institutionalization Within Environmental Contexts, Liz Foote

Antioch University Dissertations & Theses

As a social change discipline, social marketing has demonstrated its effectiveness in addressing many types of wicked problems. However, despite its utility in environmental contexts, it is neither well known nor widespread in its uptake in these settings. This study’s purpose is to reveal opportunities to drive the adoption, implementation, and diffusion (“institutionalization”) of social marketing within the domains of environmental sustainability and natural resource conservation. This research considers the use of social marketing as an innovative practice within a diffusion of innovations framework and uses a systems lens to examine early adopter social marketing professionals and the institutional contexts …


Saving A Seat For A Sister: A Grounded Theory Approach Exploring The Journey Of Women Reaching Top Policing Executive Positions, Nicola D. Smith-Kea Jan 2020

Saving A Seat For A Sister: A Grounded Theory Approach Exploring The Journey Of Women Reaching Top Policing Executive Positions, Nicola D. Smith-Kea

Antioch University Dissertations & Theses

The world of women in law enforcement is a thought-provoking one that has received increasing attention both in academia as well as in practice over the past few decades. Even more intriguing, and despite advances in the profession, is the low number of women in executive leadership positions in law enforcement. There is a vast underrepresentation of women in top executive leadership positions across the 18,000 law enforcement agencies in the United States. The purpose of this study was to gain an understanding of the complex journey of women to top executive policing leadership positions. Embracing a positive psychology approach, …