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Operations and Supply Chain Management

Technological University Dublin

2021

Black Friday

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Full-Text Articles in Business

Dark Side Of Black Friday: The Major Drawbacks With This Shopping Bonanza, Sarah Schiffling, Nikolaos Valantasis Kanellos Nov 2021

Dark Side Of Black Friday: The Major Drawbacks With This Shopping Bonanza, Sarah Schiffling, Nikolaos Valantasis Kanellos

Articles

Black Friday is upon us again. It’s one of the biggest shopping events of the year, although there are mixed signals about how successful it is likely to be in 2021. One recent study found that only a third of consumers plan to take part. The financial strain of COVID-19 is still evident, and inflation running at its highest level in a decade.

All the same, consumer confidence has been rising. According to GlobalData, shoppers are set to spend nearly £9.2 billion in the four days from Black Friday to Cyber Monday. This would still be a big increase …