Business Commons^™

It Is In The Cards: An Analysis Of Greeting Card Selection Through Identity And Personality, Emily Topilow

Honors Projects

In this exploratory study, personal and social identity were analyzed for their effect on how consumers choose greeting cards. Factors, including personality, relationships, and identity will be qualitatively analyzed to understand people’s buying habits. Certain factors, including gender, personality, relationships, type of card, and frequency of receiving and giving cards, will be qualitatively analyzed for frequency. The two theories analyzed were the Social Identity Theory (SIT) and the Identity Theory (IT).

525 college-aged students were surveyed to examine their purchasing habits of greeting cards. The results showed that the identity of the card giver and the identity of the card …

Resources Available To Aging New Englanders In 2019, Raquel Montero

Honors Projects

This project studies the resources currently available to aging New Englanders in 2019. The four studied resources—case management, transportation, meals, and homemaking services—are critical for older adults aiming to remain in their homes as they age, a practice known as “aging in place.” Evaluation of these resources is conducted via a review of existing literature, state agency websites, and interviews of personnel involved with the provision of such services. Qualitative data collected from interviews is compared with existing qualitative data released by the Administration for Community Living (2016). This research also evaluates Rhode Island’s strengths and weaknesses in providing these …