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Full-Text Articles in Business

An Examination Of The Progressive And Regressive Factors That Business Owners Consider When Choosing Whether Or Not To Implement An Exit Strategy, David C. Pickard Nov 2018

An Examination Of The Progressive And Regressive Factors That Business Owners Consider When Choosing Whether Or Not To Implement An Exit Strategy, David C. Pickard

USF Tampa Graduate Theses and Dissertations

This purpose of this dissertation is to examine the progressive and regressive factors that affect a small business owner’s decision to implement an exit strategy. An exit strategy can be defined as an entrepreneur's strategic plan to sell his or her investment in a company he or she has controlling interest in. An exit strategy gives a business owner a way to reduce or eliminate his or her stake in the business and, if the business is successful, make a substantial profit. Exiting a business is a complicated process which includes among other things, the evaluation, preparation, marketing, and ultimate …


Marketing In Portland's Small Publishing Industry: Case Studies In The Biographical Approach, Kate Jay May 2018

Marketing In Portland's Small Publishing Industry: Case Studies In The Biographical Approach, Kate Jay

University Honors Theses

This thesis seeks to understand the influence of a publisher’s individual experience and background on the marketing functions of a small publishing press. In order to complete this task, the biographical approach was used. This approach requires interviews of small business owners in order to gain an understanding of their motivation, history, and background. Three Portland publishers of similar size but varying genre focuses were interviewed. The interviews were analyzed and treated as individual case studies. The results of the interviews and analysis was an understanding that the impact on a press from the owners’ knowledge, personalities, and backgrounds change …


International New Venture Performance: Role Of International Entrepreneurial Culture, Marketing And Positional Advantage, Dominic Buccieri Jan 2018

International New Venture Performance: Role Of International Entrepreneurial Culture, Marketing And Positional Advantage, Dominic Buccieri

ETD Archive

Over the past two decades, the growth of international new ventures has stimulated a great deal of interest among international entrepreneurship scholars to understand how these entrepreneurial start-ups internationalize given their resource deficiencies. However, the literature exhibits considerable gaps related to how international new ventures, can overcome their asset-constrained positions to enhance performance. Employing the concept of international entrepreneurship culture, which provides a holistic operationalization of international entrepreneurship, this dissertation develops and tests a conceptual framework to better understand how international new ventures' entrepreneurial culture and entrepreneurial marketing actions of opportunity-based discovery and –exploitation impact their performance in global markets. …


Market-Entry Strategies Of Startup Owners, Evgeny Tsaplin Jan 2018

Market-Entry Strategies Of Startup Owners, Evgeny Tsaplin

Walden Dissertations and Doctoral Studies

Russia's startups fail at high rates. The purpose of this multiple case study was to understand the market-entry strategies used by accelerated startup managers to succeed in business longer than the first 3 years. The target population for this study was 3 startup owners who completed an acceleration program from the Internet Initiatives Development Fund and continued to operate businesses that generated revenue. The participants in the study were located in 3 different cities in Russia: Moscow, Saint Petersburg, and Tomsk. The conceptual framework for the study was Raheem and Akhuemonkhan's theory of enterprise development and von Bertalanffy's general system …